McDonald’s Corporation $MCD Shares Bought by Equitable Trust Co.

Equitable Trust Co. lifted its position in shares of McDonald’s Corporation (NYSE:MCD) by 15.4% during the first quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm owned 19,934 shares of the fast-food giant’s stock after purchasing an additional 2,656 shares during the quarter. Equitable Trust Co.’s holdings in McDonald’s were worth $6,195,000 as of its most recent SEC filing.

Several other large investors have also recently made changes to their positions in the company. Your Advocates Ltd. LLP acquired a new stake in McDonald’s during the fourth quarter valued at $27,000. Park Place Capital Corp raised its position in shares of McDonald’s by 95.7% in the fourth quarter. Park Place Capital Corp now owns 92 shares of the fast-food giant’s stock worth $28,000 after acquiring an additional 45 shares during the period. IFC & Insurance Marketing Inc. acquired a new position in shares of McDonald’s in the fourth quarter worth about $29,000. Abound Financial LLC acquired a new position in shares of McDonald’s in the fourth quarter worth about $30,000. Finally, Purpose Unlimited Inc. purchased a new stake in shares of McDonald’s during the 4th quarter worth about $31,000. 70.29% of the stock is currently owned by institutional investors and hedge funds.

McDonald’s Price Performance

NYSE MCD opened at $276.32 on Friday. The stock’s 50 day simple moving average is $278.88 and its 200-day simple moving average is $302.04. The company has a market cap of $196.33 billion, a PE ratio of 22.78, a price-to-earnings-growth ratio of 2.77 and a beta of 0.41. McDonald’s Corporation has a 1-year low of $264.53 and a 1-year high of $341.75.

McDonald’s (NYSE:MCD) last issued its quarterly earnings results on Thursday, May 7th. The fast-food giant reported $2.83 EPS for the quarter, topping the consensus estimate of $2.74 by $0.09. McDonald’s had a negative return on equity of 442.10% and a net margin of 31.62%.The firm had revenue of $6.52 billion during the quarter, compared to analysts’ expectations of $6.47 billion. During the same period in the previous year, the business earned $2.67 earnings per share. The firm’s revenue for the quarter was up 9.4% on a year-over-year basis. On average, equities research analysts anticipate that McDonald’s Corporation will post 12.93 EPS for the current fiscal year.

McDonald’s Announces Dividend

The firm also recently announced a quarterly dividend, which was paid on Tuesday, June 16th. Shareholders of record on Tuesday, June 2nd were paid a dividend of $1.86 per share. This represents a $7.44 annualized dividend and a yield of 2.7%. The ex-dividend date of this dividend was Tuesday, June 2nd. McDonald’s’s payout ratio is 61.34%.

McDonald’s News Roundup

Here are the key news stories impacting McDonald’s this week:

• Positive Sentiment: McDonald’s is leaning on event-driven marketing, including a 2026 FIFA World Cup campaign and a new BT21 Happy Meal launch, to boost engagement, traffic, and family visits. These kinds of promotions can support near-term same-store sales. Article Title
• Positive Sentiment: The company is also offering limited-time freebies and value deals, such as free fries for National French Fry Day, which may help bring customers in and reinforce McDonald’s value positioning. Article Title
• Neutral Sentiment: Several lifestyle and entertainment stories, including the retro vinyl ad campaign and Happy Meal toy coverage, add brand buzz but are unlikely to materially change earnings expectations on their own. Article Title
• Neutral Sentiment: Analyst and market commentary remains mixed, with some articles highlighting McDonald’s as a beaten-down consumer name and others noting its stock weakness versus the broader market, suggesting sentiment is cautious rather than decisively negative. Article Title
• Negative Sentiment: Deutsche Bank said McDonald’s U.S. comparable sales likely hit a new low in the second quarter, reinforcing concerns that core domestic demand may be weakening and pressuring the stock. Article Title
• Negative Sentiment: Broader commentary also points to a challenging fast-food environment and rising macro risks, including higher oil prices, which could squeeze margins and weigh on investor confidence. Article Title

Analysts Set New Price Targets

MCD has been the topic of a number of analyst reports. Rothschild & Co Redburn upgraded McDonald’s from a “sell” rating to a “neutral” rating and raised their target price for the company from $260.00 to $306.00 in a research report on Thursday, April 23rd. Barclays lowered their price target on McDonald’s from $380.00 to $350.00 and set an “overweight” rating on the stock in a research report on Friday, May 8th. Deutsche Bank Aktiengesellschaft set a $325.00 price objective on McDonald’s in a report on Thursday. TD Cowen restated a “hold” rating on shares of McDonald’s in a research report on Friday, June 12th. Finally, BTIG Research reaffirmed a “buy” rating and set a $370.00 target price on shares of McDonald’s in a research note on Thursday, May 7th. Fifteen analysts have rated the stock with a Buy rating, thirteen have assigned a Hold rating and one has issued a Sell rating to the company’s stock. Based on data from MarketBeat.com, the company presently has an average rating of “Hold” and an average price target of $334.96.

Insiders Place Their Bets

In related news, EVP Desiree Ralls-Morrison sold 2,763 shares of the business’s stock in a transaction dated Thursday, May 28th. The shares were sold at an average price of $278.36, for a total transaction of $769,108.68. Following the transaction, the executive vice president directly owned 6,268 shares in the company, valued at approximately $1,744,760.48. The trade was a 30.59% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which can be accessed through the SEC website. Also, insider Joseph M. Erlinger sold 5,252 shares of the company’s stock in a transaction dated Wednesday, June 10th. The shares were sold at an average price of $284.32, for a total transaction of $1,493,248.64. Following the sale, the insider directly owned 7,734 shares of the company’s stock, valued at approximately $2,198,930.88. This represents a 40.44% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold 8,681 shares of company stock valued at $2,456,440 in the last ninety days. Insiders own 0.26% of the company’s stock.

McDonald’s Profile

McDonald’s Corporation (NYSE: MCD) is a global quick-service restaurant company best known for its hamburgers, French fries and breakfast offerings. The company develops, operates and franchises a system of restaurants that sell a range of food and beverage items, including signature products such as the Big Mac, Quarter Pounder, Chicken McNuggets, McCafé coffee beverages and a variety of salads, desserts and seasonal menu items. McDonald’s serves customers through company-operated restaurants and franchised locations, and it supports sales via dine-in, drive-thru, digital ordering platforms and third-party delivery partnerships.

Founded in 1940 by brothers Richard and Maurice McDonald as a single San Bernardino, California restaurant, the business was transformed into a franchising model after Ray Kroc joined in the mid-1950s and led the brand’s national and international expansion.