Ardmore Road Asset Management LP Takes $7.07 Million Position in Roblox Corporation $RBLX

Ardmore Road Asset Management LP purchased a new stake in Roblox Corporation (NYSE:RBLX) in the first quarter, Holdings Channel reports. The firm purchased 125,000 shares of the company’s stock, valued at approximately $7,070,000.

Several other hedge funds and other institutional investors also recently bought and sold shares of the company. Baird Financial Group Inc. lifted its holdings in shares of Roblox by 1.4% in the 2nd quarter. Baird Financial Group Inc. now owns 7,294 shares of the company’s stock worth $767,000 after buying an additional 102 shares during the period. Sunbelt Securities Inc. raised its holdings in shares of Roblox by 58.7% in the third quarter. Sunbelt Securities Inc. now owns 284 shares of the company’s stock valued at $39,000 after acquiring an additional 105 shares in the last quarter. Brown Brothers Harriman & Co. lifted its stake in Roblox by 2.8% in the third quarter. Brown Brothers Harriman & Co. now owns 4,042 shares of the company’s stock worth $560,000 after acquiring an additional 110 shares during the period. NewEdge Advisors LLC grew its holdings in Roblox by 1.3% during the 2nd quarter. NewEdge Advisors LLC now owns 10,374 shares of the company’s stock worth $1,091,000 after acquiring an additional 138 shares in the last quarter. Finally, L2 Asset Management LLC grew its holdings in Roblox by 5.9% during the 3rd quarter. L2 Asset Management LLC now owns 2,783 shares of the company’s stock worth $386,000 after acquiring an additional 154 shares in the last quarter. Institutional investors own 94.46% of the company’s stock.

Analyst Ratings Changes

RBLX has been the subject of several recent research reports. Barclays upgraded shares of Roblox from an “equal weight” rating to an “outperform” rating in a report on Monday, June 29th. Bank of America lowered shares of Roblox from a “buy” rating to a “neutral” rating and set a $48.00 price objective on the stock. in a report on Friday, May 1st. Piper Sandler set a $60.00 price objective on shares of Roblox in a research note on Tuesday, July 21st. Citigroup restated a “buy” rating on shares of Roblox in a report on Wednesday, July 15th. Finally, Wolfe Research assumed coverage on Roblox in a report on Friday, May 1st. They set an “outperform” rating for the company. One equities research analyst has rated the stock with a Strong Buy rating, eighteen have issued a Buy rating, ten have assigned a Hold rating and one has given a Sell rating to the company’s stock. According to MarketBeat, Roblox currently has an average rating of “Moderate Buy” and a consensus target price of $85.85.

Roblox News Summary

Here are the key news stories impacting Roblox this week:

• Positive Sentiment: Wedbush reaffirmed its Outperform rating on Roblox and kept a $65 price target, implying meaningful upside from current levels. Benzinga report on Wedbush rating reaffirmation
• Neutral Sentiment: Roblox remains scheduled to report earnings soon, keeping investors focused on user-growth trends, monetization, and management commentary around platform engagement. Roblox to Release Earnings on Thursday
• Neutral Sentiment: Several law firms issued updated notices about an existing securities class action, including expanded class-period reminders and approaching lead-plaintiff deadlines. These headlines add legal overhang, but they are largely procedural unless new allegations materially change the case. Roblox Deadline: RBLX Investors with Losses in Excess of $100K Have Opportunity to Lead Roblox Corporation Securities Fraud Lawsuit
• Negative Sentiment: Wedbush trimmed fiscal 2026 estimates, citing near-term user-growth pressure tied to age-verification friction that may be limiting platform access and slowing engagement. Roblox estimates trimmed by Wedbush ahead of second quarter results

Insider Activity at Roblox

In other Roblox news, insider Mark Reinstra sold 4,512 shares of the firm’s stock in a transaction on Monday, July 6th. The shares were sold at an average price of $57.34, for a total value of $258,718.08. Following the completion of the transaction, the insider owned 422,248 shares of the company’s stock, valued at approximately $24,211,700.32. This trade represents a 1.06% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO David Baszucki sold 50,628 shares of Roblox stock in a transaction on Wednesday, May 20th. The stock was sold at an average price of $45.28, for a total transaction of $2,292,435.84. Following the sale, the chief executive officer owned 852,214 shares of the company’s stock, valued at $38,588,249.92. The trade was a 5.61% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold 161,983 shares of company stock worth $7,580,990 in the last 90 days. 10.05% of the stock is owned by insiders.

Roblox Price Performance

NYSE RBLX opened at $47.51 on Monday. The firm’s fifty day simple moving average is $49.27 and its two-hundred day simple moving average is $57.81. The firm has a market capitalization of $31.91 billion, a P/E ratio of -30.07 and a beta of 1.41. The company has a current ratio of 0.89, a quick ratio of 0.89 and a debt-to-equity ratio of 2.45. Roblox Corporation has a 12-month low of $40.15 and a 12-month high of $150.59.

Roblox (NYSE:RBLX) last posted its quarterly earnings data on Thursday, April 30th. The company reported ($0.35) earnings per share (EPS) for the quarter, beating the consensus estimate of ($0.41) by $0.06. The firm had revenue of $1.44 billion for the quarter, compared to the consensus estimate of $1.74 billion. Roblox had a negative net margin of 20.69% and a negative return on equity of 277.69%. The company’s revenue for the quarter was up 43.4% compared to the same quarter last year. During the same quarter in the prior year, the company posted ($0.32) earnings per share. Analysts forecast that Roblox Corporation will post -1.39 EPS for the current fiscal year.

Roblox announced that its Board of Directors has approved a stock repurchase plan on Tuesday, May 19th that allows the company to buyback $3.00 billion in shares. This buyback authorization allows the company to purchase up to 9.5% of its stock through open market purchases. Stock buyback plans are generally an indication that the company’s management believes its stock is undervalued.

Roblox Company Profile

Roblox Corporation operates Roblox, a user-generated online platform that enables people to create, share and monetize immersive 3D experiences and games. The core offering centers on Roblox Studio, a development environment that allows independent creators and studios to design interactive worlds using the company’s building tools and scripting language. Content on the platform spans games, virtual hangouts, branded experiences and live events, all delivered through a persistent social environment.

Roblox’s business model is built around its virtual economy and creator ecosystem.