Critical Contrast: AdStar (OTCMKTS:ADST) and Stran & Company, Inc. (NASDAQ:SWAG)

AdStar (OTCMKTS:ADST) and Stran & Company, Inc. (NASDAQ:SWAG) are both business services companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, analyst recommendations, valuation, profitability, dividends, earnings and risk.

Earnings and Valuation

This table compares AdStar and Stran & Company, Inc.”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
AdStar	N/A	N/A	N/A	N/A	N/A
Stran & Company, Inc.	$82.65 million	0.47	-$4.14 million	($0.09)	-23.78

AdStar has higher earnings, but lower revenue than Stran & Company, Inc..

Insider and Institutional Ownership

56.4% of Stran & Company, Inc. shares are held by institutional investors. 22.6% of AdStar shares are held by company insiders. Comparatively, 49.6% of Stran & Company, Inc. shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Profitability

This table compares AdStar and Stran & Company, Inc.’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
AdStar	N/A	N/A	N/A
Stran & Company, Inc.	-1.38%	-5.05%	-2.88%

Analyst Ratings

This is a summary of recent recommendations and price targets for AdStar and Stran & Company, Inc., as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
AdStar	0	0	0	0	0.00
Stran & Company, Inc.	1	0	0	0	1.00

Given AdStar’s higher probable upside, equities research analysts clearly believe AdStar is more favorable than Stran & Company, Inc..

About AdStar

AdStar, Inc. engages in the provision of advertising technology services to publishers. It focuses on its application service provider. The company was founded by Leslie Bernhard and Eli Rousso in 1986 and is headquartered in Marina del Rey, CA.

About Stran & Company, Inc.

Stran & Co., Inc. engages in the provision of promotional marketing and branded merchandise services. It offers promotional product, custom manufacturing, custom packaging, warehousing, and program management. The company was founded by Andrew Shape and Andrew Stranberg in 1994 and is headquartered in Quincy, MA.