Amazon.com, Inc. $AMZN Shares Purchased by Procyon Advisors LLC

Procyon Advisors LLC increased its stake in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 2.8% during the third quarter, according to the company in its most recent disclosure with the SEC. The institutional investor owned 106,898 shares of the e-commerce giant’s stock after buying an additional 2,951 shares during the quarter. Amazon.com comprises 0.4% of Procyon Advisors LLC’s holdings, making the stock its 15th largest position. Procyon Advisors LLC’s holdings in Amazon.com were worth $23,472,000 as of its most recent filing with the SEC.

Other large investors also recently added to or reduced their stakes in the company. Wilson Asset Management International PTY Ltd. acquired a new stake in shares of Amazon.com during the 2nd quarter worth about $11,102,000. ARK Investment Management LLC lifted its position in Amazon.com by 8.3% in the second quarter. ARK Investment Management LLC now owns 1,140,494 shares of the e-commerce giant’s stock valued at $250,213,000 after buying an additional 86,978 shares during the last quarter. Buckhead Capital Management LLC boosted its stake in Amazon.com by 16.1% during the second quarter. Buckhead Capital Management LLC now owns 28,407 shares of the e-commerce giant’s stock worth $6,232,000 after buying an additional 3,948 shares during the period. Alpha Wealth Funds LLC increased its position in shares of Amazon.com by 172.8% during the second quarter. Alpha Wealth Funds LLC now owns 3,012 shares of the e-commerce giant’s stock valued at $667,000 after acquiring an additional 1,908 shares during the last quarter. Finally, DJE Kapital AG raised its stake in shares of Amazon.com by 12.3% in the 2nd quarter. DJE Kapital AG now owns 1,037,443 shares of the e-commerce giant’s stock valued at $229,890,000 after acquiring an additional 113,345 shares during the period. 72.20% of the stock is currently owned by hedge funds and other institutional investors.

Insiders Place Their Bets

In other Amazon.com news, Director Keith Brian Alexander sold 900 shares of the stock in a transaction that occurred on Monday, November 17th. The shares were sold at an average price of $233.00, for a total value of $209,700.00. Following the transaction, the director directly owned 7,170 shares in the company, valued at $1,670,610. This represents a 11.15% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, CEO Andrew R. Jassy sold 19,872 shares of the firm’s stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.94, for a total transaction of $4,311,031.68. Following the sale, the chief executive officer directly owned 2,208,310 shares in the company, valued at approximately $479,070,771.40. The trade was a 0.89% decrease in their position. The SEC filing for this sale provides additional information. In the last quarter, insiders have sold 49,561 shares of company stock worth $10,989,862. 9.70% of the stock is currently owned by company insiders.

Wall Street Analyst Weigh In

A number of research firms recently weighed in on AMZN. Citigroup reaffirmed a “market outperform” rating on shares of Amazon.com in a research report on Monday, January 12th. Royal Bank Of Canada restated a “buy” rating on shares of Amazon.com in a research note on Monday, January 26th. Monness Crespi & Hardt boosted their price objective on Amazon.com from $275.00 to $300.00 and gave the company a “buy” rating in a report on Friday, October 31st. JMP Securities set a $300.00 target price on Amazon.com in a report on Friday, October 31st. Finally, Zacks Research cut shares of Amazon.com from a “strong-buy” rating to a “hold” rating in a research report on Thursday, January 1st. One investment analyst has rated the stock with a Strong Buy rating, fifty-four have assigned a Buy rating and four have issued a Hold rating to the company’s stock. Based on data from MarketBeat.com, Amazon.com currently has a consensus rating of “Moderate Buy” and an average price target of $295.91.

Amazon.com Price Performance

Amazon.com stock opened at $239.30 on Friday. The company has a current ratio of 1.01, a quick ratio of 0.80 and a debt-to-equity ratio of 0.14. The company has a fifty day simple moving average of $233.50 and a 200-day simple moving average of $229.67. The stock has a market cap of $2.56 trillion, a P/E ratio of 33.80, a price-to-earnings-growth ratio of 1.51 and a beta of 1.37. Amazon.com, Inc. has a 12-month low of $161.38 and a 12-month high of $258.60.

Amazon.com (NASDAQ:AMZN) last posted its quarterly earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share for the quarter, beating analysts’ consensus estimates of $1.57 by $0.38. The company had revenue of $180.17 billion for the quarter, compared to analysts’ expectations of $177.53 billion. Amazon.com had a return on equity of 23.62% and a net margin of 11.06%.Amazon.com’s quarterly revenue was up 13.4% on a year-over-year basis. During the same period last year, the firm earned $1.43 earnings per share. Equities analysts expect that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.

Amazon.com News Roundup

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon is reportedly in talks to invest up to $50 billion in OpenAI — a deal that would deepen Amazon’s AI relationships, drive AWS capacity demand and signal leadership in the AI era; this is being read as a long‑term growth catalyst. Amazon in Talks to Invest Up to $50 Billion in OpenAI
• Positive Sentiment: Analysts and big managers remain supportive — Telsey Advisory reiterated an “outperform” rating with a $300 price target and Tsai Capital highlighted AMZN as a high‑conviction idea, both underpinning bullish investor sentiment. Telsey Reaffirms Outperform on Amazon
• Positive Sentiment: AWS continues to land enterprise deals and collaborations (example: NTT DATA strategic agreement), which supports recurring cloud revenue growth independent of retail cycles. NTT DATA Signs Strategic Collaboration Agreement with AWS
• Neutral Sentiment: Amazon is closing its Go and Fresh physical stores and refocusing grocery around online/Whole Foods — a strategic retrenchment that cuts cash burn but reduces brick‑and‑mortar exposure. Amazon is closing its futuristic Go and Fresh stores
• Neutral Sentiment: Macro/sector context: Microsoft’s post‑earnings pullback highlights hyperscaler valuation sensitivity — investors may reprice capital‑intensive AI buildouts, a theme that affects AMZN too. Microsoft Drops After Earnings—Why the Bull Case Holds
• Negative Sentiment: Amazon announced further mass layoffs (about 16,000 corporate roles total; ~1,400 in Seattle, 700 in Bellevue) — cost savings can boost margins but large cuts raise execution, morale and public‑relations risks. Amazon Job Cuts Deliver Another Blow to Seattle Area’s Tech Workforce
• Negative Sentiment: Reputational/regulatory risk: reports that Amazon’s AI training datasets contained high volumes of illegal/abusive content could prompt compliance costs, scrutiny, or slower AI rollouts. Amazon Stock Falls as AI Training Data Reveals “High Volume” of Child Abuse Content
• Negative Sentiment: Some large investors have trimmed AMZN positions (reports of Viking/other manager selling), and Bank of America recently lowered its price target — signals that institutional positioning may be shifting and could pressure near‑term sentiment. Billionaire Ole Andreas Halvorsen Dumped His Stakes in Nvidia and Amazon Bank of America Lowers Amazon Price Target

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.