Insider Selling: Wrap Technologies (NASDAQ:WRAP) Major Shareholder Sells $150,635.37 in Stock

Wrap Technologies, Inc. (NASDAQ:WRAP) major shareholder Elwood Norris sold 54,381 shares of the company’s stock in a transaction that occurred on Thursday, October 30th. The shares were sold at an average price of $2.77, for a total value of $150,635.37. Following the transaction, the insider directly owned 285,485 shares of the company’s stock, valued at $790,793.45. The trade was a 16.00% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available through this link. Large shareholders that own 10% or more of a company’s stock are required to disclose their sales and purchases with the SEC.

Wrap Technologies Stock Performance

Shares of WRAP stock opened at $2.18 on Friday. Wrap Technologies, Inc. has a fifty-two week low of $1.20 and a fifty-two week high of $3.23. The firm has a market cap of $112.29 million, a P/E ratio of -7.27 and a beta of 1.43. The business’s 50 day moving average price is $2.47 and its 200-day moving average price is $2.14.

Wrap Technologies (NASDAQ:WRAP) last announced its earnings results on Wednesday, November 12th. The company reported ($0.06) EPS for the quarter. Wrap Technologies had a negative net margin of 300.11% and a negative return on equity of 194.93%. The business had revenue of $3.51 million for the quarter.

Key Headlines Impacting Wrap Technologies

Here are the key news stories impacting Wrap Technologies this week:

• Positive Sentiment: Product / contract relevance — Wrap announced a U.S.‑produced, NDAA‑compliant next‑generation WrapVision body‑worn camera (IONODES PERCEPT BC200), which improves eligibility for federal and state procurement and could help open government/enterprise contracts. Wrap Advances WrapVision (GlobeNewswire)
• Neutral Sentiment: Technicals & trading — volume is modestly above average and the stock sits between its 50‑day (~$2.46) and 200‑day (~$2.13) moving averages; that mixed technical picture can amplify moves from news or insider flows.
• Neutral Sentiment: Institutional activity — several funds (Vanguard, Raymond James, Squarepoint, Osaic) have meaningfully adjusted stakes recently; institutional ownership remains modest (~8.8%), so flows can move the thinly traded stock more than for larger caps.
• Negative Sentiment: Large insider selling — Elwood G. Norris (a >10% holder) executed numerous sales across Oct–Nov (and earlier), materially reducing his position; continued disclosed sales increase float and signal reduced insider conviction, a likely driver of downward pressure. SEC Insider Sale Filings
• Negative Sentiment: Weak near‑term fundamentals — most recent quarter showed a small loss per share, negative margins and only ~$3.5M revenue; with a negative ROE and negative net margin, investors are focused on contract wins and cash runway rather than earnings upside.
• Negative Sentiment: Analyst consensus & ratings — the stock carries a weak consensus (MarketBeat shows a “Sell” consensus; at least one firm reaffirmed a sell rating), which can limit buyer interest until clearer revenue/contract momentum appears.

Institutional Inflows and Outflows

Several institutional investors have recently modified their holdings of the business. Thompson Davis & CO. Inc. purchased a new position in Wrap Technologies during the 2nd quarter valued at about $103,000. Raymond James Financial Inc. increased its stake in shares of Wrap Technologies by 6.0% during the third quarter. Raymond James Financial Inc. now owns 646,853 shares of the company’s stock valued at $1,404,000 after purchasing an additional 36,429 shares in the last quarter. Squarepoint Ops LLC increased its position in Wrap Technologies by 45.3% during the 3rd quarter. Squarepoint Ops LLC now owns 50,209 shares of the company’s stock valued at $109,000 after buying an additional 15,650 shares in the last quarter. Vanguard Group Inc. increased its position in Wrap Technologies by 6.3% during the 3rd quarter. Vanguard Group Inc. now owns 1,660,908 shares of the company’s stock valued at $3,604,000 after buying an additional 98,782 shares in the last quarter. Finally, Osaic Holdings Inc. raised its stake in Wrap Technologies by 13.6% during the second quarter. Osaic Holdings Inc. now owns 53,708 shares of the company’s stock valued at $84,000 after buying an additional 6,442 shares during the last quarter. 8.82% of the stock is currently owned by institutional investors.

Analysts Set New Price Targets

Separately, Weiss Ratings reiterated a “sell (d-)” rating on shares of Wrap Technologies in a research report on Friday, January 9th. One equities research analyst has rated the stock with a Sell rating, According to data from MarketBeat, the stock presently has an average rating of “Sell”.

About Wrap Technologies

Wrap Technologies, Inc (NASDAQ: WRAP) is a designer and manufacturer of less-lethal restraint devices aimed at law enforcement and security professionals. Its flagship product, the BolaWrap®, is a handheld remote restraint tool that deploys a Kevlar-reinforced cord to safely immobilize individuals from a distance of up to 25 feet. The system is engineered to support de-escalation tactics and reduce reliance on physical force in high-risk encounters.

Based in Scottsdale, Arizona, Wrap Technologies oversees product development, testing and training at its headquarters.