Sohu.com Inc. (NASDAQ:SOHU – Get Free Report) saw a large decline in short interest in January. As of January 15th, there was short interest totaling 144,367 shares, a decline of 15.3% from the December 31st total of 170,539 shares. Based on an average daily volume of 50,431 shares, the days-to-cover ratio is presently 2.9 days. Currently, 0.6% of the shares of the company are short sold. Currently, 0.6% of the shares of the company are short sold. Based on an average daily volume of 50,431 shares, the days-to-cover ratio is presently 2.9 days.
Institutional Inflows and Outflows
Several institutional investors have recently modified their holdings of SOHU. Acadian Asset Management LLC lifted its stake in Sohu.com by 47.1% in the 2nd quarter. Acadian Asset Management LLC now owns 979,430 shares of the information services provider’s stock valued at $13,008,000 after buying an additional 313,572 shares in the last quarter. UBS Group AG lifted its position in shares of Sohu.com by 502.9% in the third quarter. UBS Group AG now owns 162,315 shares of the information services provider’s stock valued at $2,537,000 after acquiring an additional 135,394 shares in the last quarter. E Fund Management Hong Kong Co. Ltd. boosted its stake in shares of Sohu.com by 71.7% during the third quarter. E Fund Management Hong Kong Co. Ltd. now owns 117,575 shares of the information services provider’s stock valued at $1,838,000 after acquiring an additional 49,099 shares during the last quarter. American Century Companies Inc. boosted its stake in shares of Sohu.com by 53.7% during the second quarter. American Century Companies Inc. now owns 100,919 shares of the information services provider’s stock valued at $1,343,000 after acquiring an additional 35,256 shares during the last quarter. Finally, Public Employees Retirement System of Ohio raised its stake in Sohu.com by 10.3% in the 3rd quarter. Public Employees Retirement System of Ohio now owns 100,707 shares of the information services provider’s stock valued at $1,574,000 after purchasing an additional 9,376 shares during the last quarter. 33.02% of the stock is currently owned by institutional investors and hedge funds.
Sohu.com Stock Down 0.4%
Shares of SOHU stock opened at $16.93 on Monday. The stock has a market cap of $509.09 million, a P/E ratio of 3.38 and a beta of 0.45. Sohu.com has a fifty-two week low of $7.79 and a fifty-two week high of $17.30. The business has a fifty day simple moving average of $15.86 and a 200-day simple moving average of $15.47.
More Sohu.com News
Here are the key news stories impacting Sohu.com this week:
- Positive Sentiment: Upcoming earnings release and conference call on Feb. 9 creates a near‑term catalyst that could move the stock depending on beats/misses; investors often de‑risk into quarterly reports. Sohu.com to Report Fourth Quarter and Fiscal Year 2025 Financial Results on February 9, 2026
- Positive Sentiment: High-profile entertainment coverage (critical review of Stranger Things S5 Vol. II) may drive site traffic and engagement, supporting ad revenue potential if readership spikes. A Critical Review of Stranger Things Season 5 Volume II: High Hopes and Disappointments
- Positive Sentiment: Bridgerton Season Four review is another piece likely to attract readership from a broad audience, contributing to daily traffic and monetization opportunities. Bridgerton Season Four Review: A Whimsical Blend of Romance and Revelry
- Positive Sentiment: Sports coverage (e.g., Carlos Alcaraz’s Australian Open semi win) can boost real‑time user engagement, useful for display and programmatic ad revenue during major events. Carlos Alcaraz Triumphs Over Alexander Zverev in Epic Australian Open Semi-Final
- Neutral Sentiment: Several other Sohu-published items (weather, local events, miscellaneous sports recaps) will attract incremental pageviews but are unlikely to materially move the stock on their own. Example: Toronto cold/storm coverage. Toronto Braces for Extreme Cold: Navigating the Aftermath of a Record Snowstorm
- Neutral Sentiment: Broader industry/market news (e.g., Seagate demand for AI storage) may affect sector sentiment but not Sohu’s fundamentals directly. Seagate’s Strong Forecasts: A Boon for Data Storage Amid AI Demand
- Negative Sentiment: Some sensational or negative headlines (e.g., arrests, tragic accidents) drive clicks but could attract short‑term reputational noise; these are unlikely to affect Sohu’s stock materially unless they change ad rates or user behavior. Example: Sha’Carri Richardson speeding arrest. Sha’Carri Richardson Arrested for Excessive Speeding: What We Know
Wall Street Analysts Forecast Growth
Several research firms have recently commented on SOHU. Jefferies Financial Group raised their price target on Sohu.com from $18.00 to $20.00 and gave the company a “buy” rating in a report on Monday, November 17th. Weiss Ratings reissued a “hold (c)” rating on shares of Sohu.com in a report on Thursday, January 22nd. Wall Street Zen raised shares of Sohu.com from a “hold” rating to a “buy” rating in a research note on Saturday, November 22nd. Finally, Citigroup reiterated a “buy” rating on shares of Sohu.com in a report on Monday, November 17th. Two research analysts have rated the stock with a Buy rating and one has issued a Hold rating to the stock. According to MarketBeat.com, the company presently has a consensus rating of “Moderate Buy” and a consensus price target of $20.00.
Get Our Latest Stock Analysis on SOHU
Sohu.com Company Profile
Sohu.com Inc (NASDAQ: SOHU) is a Beijing-based technology and media company that operates one of China’s earliest and most comprehensive online portals. Established in 1996 by Charles Zhang, the company provides a diverse array of internet services including news, entertainment, video streaming and UGC (user-generated content) platforms. Over the years, Sohu.com has expanded its content offerings to cover topics such as finance, sports, automotive news and lifestyle, catering primarily to users across Mainland China.
In addition to its content portal, Sohu.com is active in the online advertising market, leveraging its high-traffic websites and mobile apps to deliver targeted ads for brand marketers.
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