Zeta Global (NYSE:ZETA) Raised to Buy at Wall Street Zen

Zeta Global (NYSE:ZETA) was upgraded by equities researchers at Wall Street Zen from a “hold” rating to a “buy” rating in a report released on Saturday.

A number of other equities analysts have also commented on ZETA. KeyCorp raised Zeta Global from a “sector weight” rating to an “overweight” rating and set a $22.00 price objective on the stock in a research note on Tuesday, April 28th. DA Davidson raised their target price on Zeta Global from $29.00 to $30.00 and gave the company a “buy” rating in a research note on Thursday, February 26th. Bank of America assumed coverage on Zeta Global in a report on Tuesday, May 19th. They issued a “buy” rating and a $24.00 price target for the company. Royal Bank Of Canada upped their price target on shares of Zeta Global from $27.00 to $29.00 and gave the stock an “outperform” rating in a research report on Friday, May 1st. Finally, Weiss Ratings reissued a “sell (d-)” rating on shares of Zeta Global in a report on Monday, April 20th. Ten analysts have rated the stock with a Buy rating, three have assigned a Hold rating and one has given a Sell rating to the stock. According to MarketBeat.com, the company has an average rating of “Moderate Buy” and a consensus target price of $27.83.

Zeta Global Price Performance

NYSE ZETA opened at $18.90 on Friday. The firm has a market cap of $4.71 billion, a PE ratio of -171.82, a price-to-earnings-growth ratio of 2.94 and a beta of 1.34. Zeta Global has a one year low of $13.74 and a one year high of $25.95. The stock’s 50 day simple moving average is $18.79 and its 200 day simple moving average is $18.55. The company has a debt-to-equity ratio of 0.22, a current ratio of 2.07 and a quick ratio of 2.07.

Insider Transactions at Zeta Global

In other Zeta Global news, Director Jeanine Silberblatt sold 7,500 shares of the company’s stock in a transaction on Friday, June 12th. The stock was sold at an average price of $19.89, for a total transaction of $149,175.00. Following the transaction, the director owned 50,350 shares of the company’s stock, valued at approximately $1,001,461.50. This represents a 12.96% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Corporate insiders own 10.74% of the company’s stock.

Institutional Investors Weigh In On Zeta Global

Several hedge funds and other institutional investors have recently made changes to their positions in the company. Mackenzie Financial Corp lifted its holdings in shares of Zeta Global by 4.8% during the 3rd quarter. Mackenzie Financial Corp now owns 12,195 shares of the company’s stock valued at $242,000 after purchasing an additional 560 shares in the last quarter. Verus Capital Partners LLC increased its stake in Zeta Global by 1.2% during the 4th quarter. Verus Capital Partners LLC now owns 49,100 shares of the company’s stock worth $999,000 after purchasing an additional 600 shares in the last quarter. Essential Partners LLC increased its stake in Zeta Global by 30.9% during the 1st quarter. Essential Partners LLC now owns 2,670 shares of the company’s stock worth $43,000 after purchasing an additional 630 shares in the last quarter. SlateStone Wealth LLC raised its holdings in Zeta Global by 3.9% during the 4th quarter. SlateStone Wealth LLC now owns 19,801 shares of the company’s stock worth $403,000 after buying an additional 750 shares during the period. Finally, Hsbc Holdings PLC raised its holdings in Zeta Global by 2.3% during the 4th quarter. Hsbc Holdings PLC now owns 34,938 shares of the company’s stock worth $724,000 after buying an additional 793 shares during the period. 87.75% of the stock is owned by institutional investors and hedge funds.

About Zeta Global

Zeta Global, founded in 2007 and headquartered in New York City, is a leading data-driven marketing technology company. The firm’s mission centers on helping brands acquire, grow and retain customers through a unified customer lifecycle management platform. Over the years, Zeta Global has built a reputation for leveraging big data and predictive analytics to power digital marketing programs across multiple channels.

At the core of Zeta’s offering is the Zeta Marketing Platform, which combines identity resolution, audience insights and real-time engagement capabilities.