Comparing TomTom (OTCMKTS:TMOAF) & BlackBerry (NYSE:BB)

TomTom (OTCMKTS:TMOAF) and BlackBerry (NYSE:BB) are both computer and technology companies, but which is the better business? We will compare the two companies based on the strength of their analyst recommendations, institutional ownership, risk, profitability, valuation, dividends and earnings.

Institutional & Insider Ownership

7.9% of TomTom shares are owned by institutional investors. Comparatively, 54.5% of BlackBerry shares are owned by institutional investors. 0.5% of BlackBerry shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Analyst Recommendations

This is a summary of current ratings and recommmendations for TomTom and BlackBerry, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TomTom	0	0	0	0	0.00
BlackBerry	0	7	1	0	2.13

BlackBerry has a consensus target price of $5.73, suggesting a potential downside of 34.66%. Given BlackBerry’s stronger consensus rating and higher possible upside, analysts plainly believe BlackBerry is more favorable than TomTom.

Valuation and Earnings

This table compares TomTom and BlackBerry”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TomTom	N/A	N/A	N/A	$0.11	64.10
BlackBerry	$549.10 million	9.37	$53.20 million	$0.08	109.69

BlackBerry has higher revenue and earnings than TomTom. TomTom is trading at a lower price-to-earnings ratio than BlackBerry, indicating that it is currently the more affordable of the two stocks.

Profitability

This table compares TomTom and BlackBerry’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
TomTom	N/A	N/A	N/A
BlackBerry	9.69%	10.09%	6.10%

Summary

BlackBerry beats TomTom on 10 of the 11 factors compared between the two stocks.

About TomTom

TomTom NV is engaged in the developing of location technology including maps, navigation software, real-time traffic information, and other services. It operates through the following segments: Location Technology and Consumer. The Location Technology segment is involved in the developing and selling of location based application components, such as maps, services and navigation software to customers in different market segments. The Consumer segment generates revenue from the sale of portable navigation devices and mobile applications. The company was founded by Pieter Andreas Geelen, Harold Goddijn, Corinne Danièle Goddijn-Vigreux, and Peter-Frans Pauwels in 1991 and is headquartered in Amsterdam, the Netherlands.

About BlackBerry

BlackBerry Limited provides intelligent security software and services to enterprises and governments worldwide. The company operates through three segments: Cybersecurity, IoT, and Licensing and Other. The company offers CylanceENDPOINT, an integrated endpoint security solution; CylanceGUARD, a managed detection and response solution; CylanceEDGE, an AI-powered continuous authentication zero trust network access solution; CylanceINTELLIGENCE, a contextual cyber threat intelligence service; BlackBerry Dynamics offers a development platform and secure container for mobile applications; BlackBerry Workspaces a secure Enterprise File Sync and Share (EFSS) solution; BlackBerry Messenger (BBM) Enterprise, an enterprise-grade secure instant messaging solution for messaging, voice and video; BlackBerry SecuSUITE is a certified, multi-OS voice and text messaging solution; BlackBerry AtHoc, a secure networked critical event management solution; and BlackBerry unified endpoint management (UEM) solutions. It also provides BlackBerry Technology Solutions (BTS); BlackBerry Certicom, a patented elliptic curve cryptography, which provides device security, anti-counterfeiting and product authentication solutions; BlackBerry Radar offers monitoring and telematics solutions; BlackBerry Professional; and cyber security consulting services. In addition, the company is involved in the patent licensing and legacy service access fees business. The company was formerly known as Research In Motion Limited and changed its name to BlackBerry Limited in July 2013. BlackBerry Limited was incorporated in 1984 and is headquartered in Waterloo, Canada.