Recent Investment Analysts’ Ratings Updates for Amazon.com (AMZN)

Amazon.com (NASDAQ: AMZN) has recently received a number of price target changes and ratings updates:

• 12/29/2025 – Amazon.com had its “buy (b)” rating reaffirmed by analysts at Weiss Ratings.
• 12/22/2025 – Amazon.com had its “buy (b)” rating reaffirmed by analysts at Weiss Ratings.
• 12/16/2025 – Amazon.com had its price target raised by analysts at BMO Capital Markets from $300.00 to $304.00. They now have an “outperform” rating on the stock.
• 12/15/2025 – Amazon.com had its “buy (b)” rating reaffirmed by analysts at Weiss Ratings.
• 12/12/2025 – Amazon.com had its “buy” rating reaffirmed by analysts at JPMorgan Chase & Co.. They now have a $305.00 price target on the stock.
• 12/11/2025 – Amazon.com had its “buy” rating reaffirmed by analysts at TD Cowen. They now have a $300.00 price target on the stock.
• 12/10/2025 – Amazon.com was upgraded by analysts at Guggenheim to a “strong-buy” rating.
• 12/9/2025 – Amazon.com is now covered by analysts at Guggenheim. They set a “buy” rating and a $300.00 price target on the stock.
• 12/8/2025 – Amazon.com had its price target raised by analysts at Desjardins to $218.00.
• 12/8/2025 – Amazon.com had its “buy” rating reaffirmed by analysts at Jefferies Financial Group Inc..
• 12/5/2025 – Amazon.com was given a new $300.00 price target on by analysts at UBS Group AG.
• 12/5/2025 – Amazon.com had its “outperform” rating reaffirmed by analysts at BMO Capital Markets.
• 12/5/2025 – Amazon.com had its “overweight” rating reaffirmed by analysts at KeyCorp.
• 12/4/2025 – Amazon.com had its “buy” rating reaffirmed by analysts at Rosenblatt Securities. They now have a $305.00 price target on the stock.
• 12/3/2025 – Amazon.com had its “overweight” rating reaffirmed by analysts at Piper Sandler.
• 12/3/2025 – Amazon.com had its “overweight” rating reaffirmed by analysts at Cantor Fitzgerald.
• 12/3/2025 – Amazon.com had its “outperform” rating reaffirmed by analysts at Wedbush. They now have a $340.00 price target on the stock.
• 12/3/2025 – Amazon.com had its “market outperform” rating reaffirmed by analysts at Citizens Jmp. They now have a $300.00 price target on the stock.
• 12/3/2025 – Amazon.com had its price target raised by analysts at Bank of America Corporation from $272.00 to $303.00. They now have a “buy” rating on the stock.
• 12/2/2025 – Amazon.com had its “overweight” rating reaffirmed by analysts at Wells Fargo & Company. They now have a $295.00 price target on the stock, up previously from $292.00.
• 12/2/2025 – Amazon.com had its “buy” rating reaffirmed by analysts at JPMorgan Chase & Co.. They now have a $305.00 price target on the stock.
• 12/2/2025 – Amazon.com had its “buy” rating reaffirmed by analysts at Royal Bank Of Canada. They now have a $300.00 price target on the stock.
• 12/1/2025 – Amazon.com had its “buy (b-)” rating reaffirmed by analysts at Weiss Ratings.
• 12/1/2025 – Amazon.com had its “outperform” rating reaffirmed by analysts at Oppenheimer Holdings, Inc.. They now have a $305.00 price target on the stock, up previously from $290.00.
• 11/26/2025 – Amazon.com had its “overweight” rating reaffirmed by analysts at Citigroup Inc..
• 11/25/2025 – Amazon.com had its “buy (b-)” rating reaffirmed by analysts at Weiss Ratings.
• 11/25/2025 – Amazon.com had its “buy” rating reaffirmed by analysts at Cowen Inc.
• 11/25/2025 – Amazon.com had its “buy” rating reaffirmed by analysts at Rosenblatt Securities. They now have a $305.00 price target on the stock.
• 11/24/2025 – Amazon.com is now covered by analysts at BNP Paribas. They set an “outperform” rating on the stock.
• 11/24/2025 – Amazon.com is now covered by analysts at BNP Paribas Exane. They set an “outperform” rating on the stock.
• 11/19/2025 – Amazon.com had its “buy (b-)” rating reaffirmed by analysts at Weiss Ratings.
• 11/18/2025 – Amazon.com was downgraded by analysts at Mizuho from a “strong-buy” rating to a “hold” rating.
• 11/18/2025 – Amazon.com was downgraded by analysts at Rothschild Redb from a “strong-buy” rating to a “hold” rating.
• 11/18/2025 – Amazon.com had its price target raised by analysts at Loop Capital from $300.00 to $360.00. They now have a “buy” rating on the stock.
• 11/18/2025 – Amazon.com had its “neutral” rating reaffirmed by analysts at Rothschild & Co Redburn. They now have a $250.00 price target on the stock.
• 11/13/2025 – Amazon.com had its “buy (b-)” rating reaffirmed by analysts at Weiss Ratings.
• 11/11/2025 – Amazon.com had its price target raised by analysts at Daiwa Capital Markets from $254.00 to $300.00. They now have a “buy” rating on the stock.
• 11/7/2025 – Amazon.com was upgraded by analysts at Weiss Ratings from a “hold (c+)” rating to a “buy (b-)” rating.
• 11/5/2025 – Amazon.com had its price target raised by analysts at CICC Research from $240.00 to $280.00. They now have an “outperform” rating on the stock.
• 11/4/2025 – Amazon.com was given a new $315.00 price target on by analysts at Mizuho. They now have an “outperform” rating on the stock.
• 11/4/2025 – Amazon.com had its price target raised by analysts at New Street Research from $270.00 to $340.00. They now have a “buy” rating on the stock.
• 11/4/2025 – Amazon.com had its price target raised by analysts at President Capital from $280.00 to $320.00. They now have a “buy” rating on the stock.
• 11/3/2025 – Amazon.com had its “outperform” rating reaffirmed by analysts at William Blair.
• 11/3/2025 – Amazon.com had its “outperform” rating reaffirmed by analysts at Wedbush. They now have a $340.00 price target on the stock.
• 11/3/2025 – Amazon.com had its price target raised by analysts at China Renaissance from $278.00 to $300.00. They now have a “buy” rating on the stock.
• 11/3/2025 – Amazon.com had its price target raised by analysts at BNP Paribas Exane from $264.00 to $289.00. They now have an “outperform” rating on the stock.

Insider Activity

In other news, Director Jonathan Rubinstein sold 8,173 shares of the firm’s stock in a transaction that occurred on Friday, October 31st. The shares were sold at an average price of $250.03, for a total transaction of $2,043,495.19. Following the sale, the director owned 80,030 shares of the company’s stock, valued at $20,009,900.90. This trade represents a 9.27% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through this link. Also, CEO Andrew R. Jassy sold 19,872 shares of the business’s stock in a transaction on Friday, November 21st. The shares were sold at an average price of $216.94, for a total transaction of $4,311,031.68. Following the completion of the transaction, the chief executive officer owned 2,208,310 shares of the company’s stock, valued at approximately $479,070,771.40. This represents a 0.89% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 79,734 shares of company stock valued at $18,534,017 over the last quarter. Insiders own 10.80% of the company’s stock.

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.