Albion Financial Group UT Buys 1,709 Shares of Alphabet Inc. $GOOGL

Albion Financial Group UT raised its position in shares of Alphabet Inc. (NASDAQ:GOOGL) by 0.9% in the third quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The firm owned 191,703 shares of the information services provider’s stock after purchasing an additional 1,709 shares during the period. Alphabet accounts for approximately 2.8% of Albion Financial Group UT’s holdings, making the stock its 7th biggest position. Albion Financial Group UT’s holdings in Alphabet were worth $46,603,000 at the end of the most recent quarter.

Several other large investors also recently made changes to their positions in GOOGL. Breakwater Investment Management boosted its stake in Alphabet by 1.0% during the 3rd quarter. Breakwater Investment Management now owns 4,228 shares of the information services provider’s stock valued at $1,028,000 after purchasing an additional 41 shares in the last quarter. Wealth Alliance Advisory Group LLC lifted its holdings in shares of Alphabet by 1.0% in the third quarter. Wealth Alliance Advisory Group LLC now owns 4,045 shares of the information services provider’s stock valued at $983,000 after buying an additional 41 shares during the period. Contravisory Investment Management Inc. boosted its stake in Alphabet by 2.9% during the third quarter. Contravisory Investment Management Inc. now owns 1,572 shares of the information services provider’s stock valued at $382,000 after buying an additional 44 shares in the last quarter. LongView Wealth Management grew its holdings in Alphabet by 1.2% during the third quarter. LongView Wealth Management now owns 3,817 shares of the information services provider’s stock worth $928,000 after acquiring an additional 46 shares during the period. Finally, Towerpoint Wealth LLC raised its position in Alphabet by 1.6% in the third quarter. Towerpoint Wealth LLC now owns 3,037 shares of the information services provider’s stock worth $738,000 after acquiring an additional 47 shares in the last quarter. Institutional investors and hedge funds own 40.03% of the company’s stock.

Alphabet Price Performance

Shares of GOOGL opened at $314.43 on Wednesday. The company has a market capitalization of $3.79 trillion, a price-to-earnings ratio of 31.01, a P/E/G ratio of 1.75 and a beta of 1.08. Alphabet Inc. has a fifty-two week low of $140.53 and a fifty-two week high of $328.83. The company has a debt-to-equity ratio of 0.06, a current ratio of 1.75 and a quick ratio of 1.75. The business’s 50-day moving average is $303.41 and its 200-day moving average is $246.53.

Alphabet (NASDAQ:GOOGL) last issued its earnings results on Wednesday, October 29th. The information services provider reported $2.87 EPS for the quarter, beating analysts’ consensus estimates of $2.29 by $0.58. Alphabet had a return on equity of 35.00% and a net margin of 32.23%.The firm had revenue of $102.35 billion for the quarter, compared to the consensus estimate of $99.90 billion. Equities research analysts expect that Alphabet Inc. will post 8.9 EPS for the current fiscal year.

Alphabet Announces Dividend

The business also recently announced a quarterly dividend, which was paid on Monday, December 15th. Shareholders of record on Monday, December 8th were given a dividend of $0.21 per share. The ex-dividend date of this dividend was Monday, December 8th. This represents a $0.84 dividend on an annualized basis and a yield of 0.3%. Alphabet’s dividend payout ratio is presently 8.28%.

Key Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Strong AI hardware strategy and sentiment shift — Coverage argues Alphabet’s custom AI chip/TPU roadmap and clearer monetization plans are reshaping investor expectations and could drive a breakout toward new highs as AI spending accelerates. Alphabet Stock Eyes Breakout Above All-Time High
• Positive Sentiment: Cloud + Gemini monetization pickup — Analysts and commentators highlight that Google Cloud’s AI product rollout (Gemini integration, Overviews, enterprise AI services) is reaching an inflection point, improving revenue mix and margins for 2026. Alphabet’s AI Cloud Moment May Finally Be Here
• Positive Sentiment: Distribution scale via partners — Samsung plans to double the number of devices running Google’s Gemini features to ~800M units this year, a large-scale distribution win that supports mobile AI adoption and ad/Cloud engagement. Samsung to double mobile devices powered by Google’s Gemini
• Positive Sentiment: Analyst upgrades and price‑target lifts — Argus raised its price target to $365 (buy), and MarketBeat/other outlets show broad bullish analyst revisions heading into 2026, supporting upside expectations and institutional inflows. Argus adjusts price target on Alphabet to $365
• Positive Sentiment: Broader bullish repositioning into AI leaders — MarketBeat pieces highlight Alphabet among the most‑upgraded/rewired tech names for 2026, reflecting momentum in analyst sentiment and flows that favor AI/cloud leaders. 5 Stocks Wall Street Repriced Higher Heading Into 2026
• Neutral Sentiment: Defense and energy partnerships alter investment profile — Coverage notes Alphabet’s Pentagon‑backed AI work and an Intersect Power deal, which can broaden revenue sources but also adds defense exposure and ESG/government contracting complexity. Impact is mixed for multiples and investor cohorts. How Alphabet’s Pentagon‑Backed AI Push and Intersect Power Deal Has Changed Its Investment Story
• Negative Sentiment: Local legal/regulatory noise — Indonesian prosecutors filed graft charges linked to laptop procurement tied to Google; while not a company‑level financial shock, such cases add regional legal risk and headline volatility that can sap risk appetite short‑term. Ex-Indonesian minister faces graft charges over Google laptop

Wall Street Analyst Weigh In

A number of brokerages recently weighed in on GOOGL. Loop Capital upgraded shares of Alphabet from a “hold” rating to a “buy” rating and raised their target price for the stock from $260.00 to $320.00 in a report on Tuesday, November 18th. Phillip Securities upgraded Alphabet from a “moderate buy” rating to a “strong-buy” rating in a research report on Friday, November 7th. Wells Fargo & Company raised their price objective on Alphabet from $236.00 to $268.00 and gave the stock an “equal weight” rating in a research note on Thursday, October 30th. BNP Paribas Exane started coverage on Alphabet in a report on Monday, November 24th. They issued an “outperform” rating and a $355.00 target price on the stock. Finally, Arete Research upped their target price on Alphabet from $300.00 to $380.00 and gave the company a “buy” rating in a report on Tuesday, December 2nd. Four research analysts have rated the stock with a Strong Buy rating, forty-two have given a Buy rating and six have given a Hold rating to the company. Based on data from MarketBeat.com, the stock has a consensus rating of “Moderate Buy” and a consensus target price of $320.12.

Insider Activity

In related news, Director John L. Hennessy sold 600 shares of Alphabet stock in a transaction on Monday, December 15th. The shares were sold at an average price of $308.19, for a total value of $184,914.00. Following the transaction, the director owned 3,916 shares in the company, valued at $1,206,872.04. This trade represents a 13.29% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is available through this link. Also, CEO Sundar Pichai sold 32,500 shares of the stock in a transaction that occurred on Monday, December 15th. The shares were sold at an average price of $299.80, for a total value of $9,743,500.00. Following the sale, the chief executive officer owned 2,239,619 shares of the company’s stock, valued at approximately $671,437,776.20. The trade was a 1.43% decrease in their position. The SEC filing for this sale provides additional information. Over the last ninety days, insiders have sold 192,687 shares of company stock valued at $56,255,711. Insiders own 11.55% of the company’s stock.

Alphabet Profile

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.