Colorado Capital Management Inc. Takes Position in Shopify Inc. $SHOP

Colorado Capital Management Inc. acquired a new position in Shopify Inc. (NASDAQ:SHOP) (TSE:SHOP) during the 3rd quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The institutional investor acquired 16,450 shares of the software maker’s stock, valued at approximately $2,445,000.

Other institutional investors and hedge funds have also bought and sold shares of the company. Family Legacy Financial Solutions LLC bought a new position in shares of Shopify in the 2nd quarter worth $25,000. Financial Gravity Companies Inc. bought a new position in Shopify in the second quarter valued at $27,000. Rothschild Investment LLC raised its position in Shopify by 47.5% during the second quarter. Rothschild Investment LLC now owns 233 shares of the software maker’s stock valued at $27,000 after purchasing an additional 75 shares in the last quarter. Heartwood Wealth Advisors LLC bought a new stake in Shopify during the third quarter worth about $27,000. Finally, Tradewinds Capital Management LLC boosted its holdings in shares of Shopify by 71.4% in the 2nd quarter. Tradewinds Capital Management LLC now owns 240 shares of the software maker’s stock worth $28,000 after purchasing an additional 100 shares in the last quarter. 69.27% of the stock is owned by hedge funds and other institutional investors.

Shopify News Summary

Here are the key news stories impacting Shopify this week:

• Positive Sentiment: Wolfe Research upgraded Shopify to “Outperform,” a clear near-term catalyst that can support buying interest from institutional investors. Wolfe Research Upgrades Shopify (NASDAQ:SHOP) to “Outperform”
• Positive Sentiment: RBC reiterated an Outperform rating and set a $200 price target (~20% upside vs. recent levels), reinforcing bullish analyst momentum and giving investors a clear upside benchmark. Shopify still has big upside, RBC says
• Positive Sentiment: Scotiabank and other coverage highlight “agentic commerce” (AI-driven shopping assistants) as a growth area that plays to Shopify’s platform strengths — a thematic tailwind investors are valuing coming into 2026. Agentic commerce ‘plays right into Shopify’s strength’ — Scotiabank
• Positive Sentiment: The Motley Fool notes Shopify’s revenue growth improved in 2025 and points to agentic commerce as a promising long-term opportunity — supporting the narrative that growth is re-accelerating. Shopify Stock Soared Last Year. Can It Do It Again?
• Positive Sentiment: iDenfy launched an automated ID-verification app for high-risk Shopify orders, which could reduce fraud, protect GMV and improve merchant trust on the platform. iDenfy launches automated ID verification app for high risk Shopify orders
• Neutral Sentiment: MarketWatch noted a recent one-day pullback even as Shopify continues to outperform the broader market — a reminder of volatility despite the bullish backdrop. Shopify Inc. Cl A stock falls Wednesday, still outperforms market
• Neutral Sentiment: Coverage asking whether Shopify’s uptrend will continue highlights both upside potential and the need to monitor execution, margins and macro-driven consumer spending. Will Shopify’s uptrend continue in 2026?
• Negative Sentiment: A competitor, Swap, raised $100M shortly after a prior round, signaling increased funding in Shopify’s competitive set — a potential pressure point if rivals accelerate product development or merchant incentives. Shopify competitor Swap raises $100M six months after raising $40M

Analysts Set New Price Targets

A number of research firms recently weighed in on SHOP. Wolfe Research upgraded Shopify from a “hold” rating to an “outperform” rating in a research report on Tuesday. BNP Paribas Exane began coverage on shares of Shopify in a report on Monday, November 24th. They issued a “neutral” rating for the company. Wedbush reaffirmed an “outperform” rating and set a $185.00 target price (up previously from $160.00) on shares of Shopify in a report on Tuesday, November 4th. Canaccord Genuity Group boosted their price target on shares of Shopify from $165.00 to $185.00 and gave the stock a “buy” rating in a research note on Tuesday, November 4th. Finally, Wells Fargo & Company reaffirmed an “overweight” rating and set a $198.00 price objective (up from $125.00) on shares of Shopify in a research note on Wednesday, December 17th. Twenty-four analysts have rated the stock with a Buy rating and twenty-two have issued a Hold rating to the stock. According to data from MarketBeat, the company currently has a consensus rating of “Moderate Buy” and a consensus price target of $170.08.

Shopify Price Performance

SHOP opened at $168.28 on Friday. Shopify Inc. has a one year low of $69.84 and a one year high of $182.19. The business has a 50 day simple moving average of $160.21 and a two-hundred day simple moving average of $147.29. The firm has a market capitalization of $219.07 billion, a price-to-earnings ratio of 124.65, a PEG ratio of 4.95 and a beta of 2.83.

Shopify (NASDAQ:SHOP) (TSE:SHOP) last posted its earnings results on Tuesday, November 4th. The software maker reported $0.27 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.24 by $0.03. The firm had revenue of $2.84 billion for the quarter, compared to analysts’ expectations of $2.75 billion. Shopify had a return on equity of 11.72% and a net margin of 16.65%. As a group, sell-side analysts expect that Shopify Inc. will post 1.12 EPS for the current fiscal year.

Shopify Profile

Shopify is a Canadian commerce technology company that provides a cloud-based platform for businesses to create, manage and scale online and physical retail stores. Its core offering is a software-as-a-service e-commerce platform that enables merchants to build customizable storefronts, manage product catalogs, process orders, and handle inventory. Shopify also supports omnichannel selling through integrated point-of-sale (POS) systems for in-person transactions.

Beyond storefront software, Shopify offers a range of merchant services and tools designed to simplify commerce operations.