Rosenblatt Securities Reiterates Neutral Rating for Netflix (NASDAQ:NFLX)

Netflix (NASDAQ:NFLX)‘s stock had its “neutral” rating reiterated by equities research analysts at Rosenblatt Securities in a research report issued on Friday,Benzinga reports. They currently have a $105.00 price objective on the Internet television network’s stock. Rosenblatt Securities’ target price points to a potential upside of 19.32% from the stock’s current price.

Several other research analysts also recently issued reports on NFLX. Wolfe Research cut their price target on shares of Netflix from $139.00 to $121.00 and set an “outperform” rating on the stock in a report on Monday, December 15th. Wedbush reduced their price objective on Netflix from $140.00 to $115.00 and set an “outperform” rating for the company in a research note on Thursday. TD Cowen cut their price objective on Netflix from $142.00 to $115.00 and set a “buy” rating for the company in a research note on Tuesday, January 13th. Loop Capital lowered their price objective on Netflix from $135.00 to $132.50 in a research report on Wednesday, October 22nd. Finally, Cowen reaffirmed a “buy” rating on shares of Netflix in a research note on Tuesday. Two equities research analysts have rated the stock with a Strong Buy rating, twenty-nine have issued a Buy rating, fifteen have issued a Hold rating and one has issued a Sell rating to the stock. According to MarketBeat.com, Netflix has a consensus rating of “Moderate Buy” and a consensus price target of $127.13.

Netflix Stock Performance

Shares of NFLX opened at $88.00 on Friday. The company has a debt-to-equity ratio of 0.56, a current ratio of 1.33 and a quick ratio of 1.33. Netflix has a one year low of $82.11 and a one year high of $134.12. The firm has a market capitalization of $372.88 billion, a PE ratio of 36.76 and a beta of 1.71. The company has a 50-day simple moving average of $98.96 and a two-hundred day simple moving average of $112.94.

Netflix (NASDAQ:NFLX) last posted its quarterly earnings data on Tuesday, October 21st. The Internet television network reported $5.87 earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $6.96 by ($1.09). The firm had revenue of $11.51 billion during the quarter, compared to the consensus estimate of $11.51 billion. Netflix had a return on equity of 41.86% and a net margin of 24.05%.Netflix’s revenue for the quarter was up 17.2% compared to the same quarter last year. During the same quarter last year, the company posted $5.40 EPS. Netflix has set its Q4 2025 guidance at 5.450-5.450 EPS. On average, analysts anticipate that Netflix will post 24.58 EPS for the current fiscal year.

Insider Activity

In other news, Director Bradford L. Smith sold 31,790 shares of the stock in a transaction on Thursday, January 15th. The stock was sold at an average price of $88.86, for a total transaction of $2,824,859.40. Following the transaction, the director owned 79,690 shares of the company’s stock, valued at approximately $7,081,253.40. This represents a 28.52% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this link. Also, CEO Gregory K. Peters sold 20,270 shares of the firm’s stock in a transaction dated Tuesday, November 4th. The shares were sold at an average price of $109.57, for a total transaction of $2,220,943.36. Following the transaction, the chief executive officer directly owned 127,810 shares in the company, valued at $14,003,886.08. This trade represents a 13.69% decrease in their position. The SEC filing for this sale provides additional information. In the last three months, insiders sold 1,630,160 shares of company stock valued at $171,076,053. Insiders own 1.37% of the company’s stock.

Institutional Investors Weigh In On Netflix

Hedge funds have recently made changes to their positions in the stock. Optima Capital LLC raised its position in shares of Netflix by 3.5% in the 2nd quarter. Optima Capital LLC now owns 239 shares of the Internet television network’s stock valued at $320,000 after purchasing an additional 8 shares during the last quarter. Unified Investment Management raised its position in Netflix by 1.7% during the second quarter. Unified Investment Management now owns 474 shares of the Internet television network’s stock valued at $635,000 after acquiring an additional 8 shares in the last quarter. Plancorp LLC boosted its holdings in Netflix by 0.6% during the second quarter. Plancorp LLC now owns 1,278 shares of the Internet television network’s stock worth $1,711,000 after buying an additional 8 shares in the last quarter. Five Oceans Advisors grew its position in shares of Netflix by 1.1% during the 2nd quarter. Five Oceans Advisors now owns 751 shares of the Internet television network’s stock valued at $1,006,000 after acquiring an additional 8 shares during the period. Finally, Old Port Advisors increased its position in shares of Netflix by 1.3% in the second quarter. Old Port Advisors now owns 624 shares of the Internet television network’s stock valued at $836,000 after buying an additional 8 shares in the last quarter. 80.93% of the stock is currently owned by hedge funds and other institutional investors.

Netflix News Roundup

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: New content supply deal — Netflix struck a global agreement to stream Sony Pictures films after their theatrical windows, strengthening its post‑theatrical content pipeline and recurring film inventory. Netflix inks global deal to stream Sony Pictures’ films after theatrical window
• Positive Sentiment: New product expansion — Netflix is rolling out podcasts (aimed at competing with platforms like YouTube), which diversifies engagement and ad inventory opportunities. Netflix Offers Podcasts To Compete With YouTube
• Positive Sentiment: Analyst upside exists — Several outlets note that some analysts still see meaningful upside into earnings (some models show large percent upside), signaling pockets of bullish conviction ahead of the report. Netflix (NFLX) Stock: Analysts Target 44% Upside Before Earnings Tuesday
• Neutral Sentiment: Earnings event approaching — Q4 results (Jan. 20 after close) are front and center; previews stress revenue/ads/subscriber momentum and margin cadence will be watched but coverage suggests the Warner bid may dominate headlines. Dear Netflix Stock Fans, Mark Your Calendars for January 20
• Neutral Sentiment: Mixed analyst actions — Rosenblatt reaffirmed a neutral rating with a $105 target (shows measured upside), while other shops vary; the range of targets reflects disagreement on M&A and growth tradeoffs. Analyst notes on Rosenblatt reaffirmation
• Negative Sentiment: M&A overhang — Coverage highlights the Warner Bros. bid as the dominant theme: legal skirmishes, competing Paramount/Skydance offers and debate over an all‑cash vs. stock structure are creating uncertainty about price, financing and execution. That overhang is likely muting a rally into earnings. Netflix results likely to take backseat to Warner Bros deal questions
• Negative Sentiment: Valuation & debt concerns — Commentary warns the proposed deal could materially raise debt and valuation risk, pressuring multiples until deal terms and financing are clear. Ongoing overhang hits Netflix valuation
• Negative Sentiment: Investor positioning & sentiment signals — Heavy put‑option volume and widespread social debate, plus reports of concentrated insider sales, indicate elevated hedging and skepticism that can amplify short‑term downside ahead of clarity on earnings and the WBD transaction. Opinions on price drop and acquisition talks

About Netflix

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.