Alphabet Inc. $GOOG Shares Sold by Hoertkorn Richard Charles

Hoertkorn Richard Charles reduced its stake in shares of Alphabet Inc. (NASDAQ:GOOG) by 48.7% during the third quarter, according to the company in its most recent disclosure with the Securities & Exchange Commission. The institutional investor owned 1,758 shares of the information services provider’s stock after selling 1,667 shares during the quarter. Hoertkorn Richard Charles’ holdings in Alphabet were worth $428,000 at the end of the most recent reporting period.

Other institutional investors have also bought and sold shares of the company. Brighton Jones LLC boosted its holdings in shares of Alphabet by 5.6% in the fourth quarter. Brighton Jones LLC now owns 120,253 shares of the information services provider’s stock valued at $22,901,000 after acquiring an additional 6,410 shares in the last quarter. Parkshore Wealth Management Inc. bought a new position in Alphabet during the 2nd quarter valued at $202,000. Rooted Wealth Advisors Inc. boosted its stake in Alphabet by 34.1% during the 2nd quarter. Rooted Wealth Advisors Inc. now owns 5,105 shares of the information services provider’s stock valued at $926,000 after purchasing an additional 1,299 shares in the last quarter. Farmers & Merchants Investments Inc. increased its position in shares of Alphabet by 1.2% during the 2nd quarter. Farmers & Merchants Investments Inc. now owns 146,022 shares of the information services provider’s stock valued at $25,903,000 after purchasing an additional 1,749 shares during the period. Finally, LCM Capital Management Inc raised its stake in shares of Alphabet by 2.8% in the 2nd quarter. LCM Capital Management Inc now owns 3,440 shares of the information services provider’s stock worth $610,000 after buying an additional 93 shares in the last quarter. Institutional investors and hedge funds own 27.26% of the company’s stock.

Insiders Place Their Bets

In other Alphabet news, CEO Sundar Pichai sold 32,500 shares of the stock in a transaction that occurred on Wednesday, January 7th. The shares were sold at an average price of $321.21, for a total value of $10,439,325.00. Following the completion of the sale, the chief executive officer owned 2,244,372 shares in the company, valued at $720,914,730.12. This represents a 1.43% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink. Also, Director Frances Arnold sold 102 shares of the business’s stock in a transaction on Wednesday, December 31st. The shares were sold at an average price of $313.45, for a total transaction of $31,971.90. Following the transaction, the director owned 18,205 shares in the company, valued at approximately $5,706,357.25. This represents a 0.56% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders sold 192,687 shares of company stock valued at $58,728,068 over the last ninety days. Insiders own 12.99% of the company’s stock.

Trending Headlines about Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Strong commercial traction for Gemini AI — reports show a surge in sales of Gemini models, supporting Alphabet’s AI revenue thesis and cloud monetization outlook. Google Sees Surge in Sales of Gemini AI Models
• Positive Sentiment: Usage growth: Gemini API calls have more than doubled in recent months, indicating rising developer and enterprise adoption that should help drive ad and cloud revenue over time. Gemini Usage Explodes as API Calls More than Double in Five Months
• Positive Sentiment: Wall Street bullishness: several analysts raised targets this week (examples: UBS $345, RBC to $375, BofA $370), reinforcing upside expectations tied to AI advertising and cloud momentum. New Analyst Forecast: $GOOGL Given $345 Price Target RBC Raises Alphabet (GOOGL) Target on AI Advertising Momentum
• Neutral Sentiment: Macro/sector moves: Goldman and other banks are broadly boosting tech price targets, a tailwind for sentiment but not an immediate catalyst for price action. Goldman Sachs Raising Price Targets 10%+ on Tech and Financial Blue Chip Giants
• Neutral Sentiment: Positive longer-term narrative: multiple pieces highlight strong Q4 results, a large AI-driven cloud backlog and historical shareholder returns, supporting a constructive medium-term case. Investors’ Confidence Boosted Alphabet (GOOG) in Q4
• Negative Sentiment: Macro/headline risk: President Trump’s tariff rhetoric (Greenland) and EU tariff talk spurred a tech-led selloff that pressured GOOG alongside peers — a short-term headwind unrelated to fundamentals. NVDA, GOOGL, AMZN: Trump’s Greenland Gambit Rattles Big Tech as EU Weighs Salvo
• Negative Sentiment: Outperformance fade / profit-taking: coverage noted Alphabet fell more than the broader market today, reflecting profit-taking after strong 2025 gains. Here’s Why Alphabet Inc. (GOOG) Fell More Than Broader Market
• Negative Sentiment: Isomorphic Labs delay: Google-backed drug-discovery unit pushed its first clinical trials to late 2026, trimming a speculative long-term upside driver. Google-backed AI drug discovery startup Isomorphic Labs delays clinical trial timeline
• Negative Sentiment: Insider selling highlighted by data services (large recent insider disposals) can amplify short-term caution among some investors. New Analyst Forecast: $GOOGL Given $345 Price Target (insider data)

Alphabet Price Performance

Shares of NASDAQ:GOOG opened at $322.16 on Wednesday. The company’s fifty day moving average is $313.45 and its two-hundred day moving average is $258.16. The company has a market cap of $3.89 trillion, a P/E ratio of 31.77, a price-to-earnings-growth ratio of 1.82 and a beta of 1.09. Alphabet Inc. has a 12-month low of $142.66 and a 12-month high of $341.20. The company has a quick ratio of 1.75, a current ratio of 1.75 and a debt-to-equity ratio of 0.06.

Alphabet (NASDAQ:GOOG) last issued its quarterly earnings results on Thursday, October 30th. The information services provider reported $2.87 earnings per share for the quarter, beating analysts’ consensus estimates of $2.29 by $0.58. The business had revenue of $102.35 billion for the quarter, compared to the consensus estimate of $99.90 billion. Alphabet had a return on equity of 35.00% and a net margin of 32.23%.Alphabet’s revenue for the quarter was up 15.9% compared to the same quarter last year. During the same quarter in the previous year, the company posted $2.12 earnings per share. Equities analysts expect that Alphabet Inc. will post 8.89 earnings per share for the current fiscal year.

Alphabet Dividend Announcement

The firm also recently announced a quarterly dividend, which was paid on Monday, December 15th. Stockholders of record on Monday, December 8th were issued a $0.21 dividend. The ex-dividend date was Monday, December 8th. This represents a $0.84 dividend on an annualized basis and a dividend yield of 0.3%. Alphabet’s dividend payout ratio is currently 8.28%.

Wall Street Analysts Forecast Growth

Several brokerages recently weighed in on GOOG. Morgan Stanley raised their target price on Alphabet from $210.00 to $270.00 and gave the company an “overweight” rating in a research note on Thursday, October 2nd. Jefferies Financial Group restated a “buy” rating and set a $365.00 price objective on shares of Alphabet in a research report on Monday, January 5th. TD Cowen boosted their target price on shares of Alphabet from $350.00 to $355.00 and gave the stock a “buy” rating in a report on Tuesday, January 13th. Cowen restated a “buy” rating on shares of Alphabet in a report on Tuesday, January 13th. Finally, UBS Group restated a “neutral” rating on shares of Alphabet in a research report on Thursday, October 30th. Seven analysts have rated the stock with a Strong Buy rating, thirty-one have given a Buy rating, three have assigned a Hold rating and two have issued a Sell rating to the company. Based on data from MarketBeat, the company has a consensus rating of “Buy” and an average target price of $321.97.

Alphabet Company Profile

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.