Baillie Gifford & Co. Has $141.25 Million Position in Procter & Gamble Company (The) $PG

Baillie Gifford & Co. reduced its holdings in shares of Procter & Gamble Company (The) (NYSE:PG) by 2.8% in the third quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The fund owned 919,290 shares of the company’s stock after selling 26,105 shares during the quarter. Baillie Gifford & Co.’s holdings in Procter & Gamble were worth $141,249,000 at the end of the most recent reporting period.

Several other institutional investors have also bought and sold shares of the stock. Halbert Hargrove Global Advisors LLC bought a new stake in Procter & Gamble in the 3rd quarter worth about $25,000. Signature Resources Capital Management LLC lifted its position in shares of Procter & Gamble by 67.9% during the 2nd quarter. Signature Resources Capital Management LLC now owns 178 shares of the company’s stock valued at $28,000 after buying an additional 72 shares during the last quarter. Corundum Trust Company INC bought a new position in Procter & Gamble during the third quarter worth about $32,000. Mid American Wealth Advisory Group Inc. bought a new position in Procter & Gamble in the 2nd quarter worth approximately $34,000. Finally, RMG Wealth Management LLC purchased a new position in shares of Procter & Gamble in the second quarter valued at $37,000. Institutional investors own 65.77% of the company’s stock.

Wall Street Analysts Forecast Growth

Several equities research analysts have recently weighed in on PG shares. Morgan Stanley set a $175.00 price target on Procter & Gamble in a research report on Monday, October 27th. Wells Fargo & Company upped their target price on shares of Procter & Gamble from $158.00 to $165.00 and gave the stock an “overweight” rating in a report on Friday. TD Cowen reiterated a “buy” rating on shares of Procter & Gamble in a research note on Thursday, January 8th. Dbs Bank upgraded shares of Procter & Gamble to a “buy” rating in a research report on Friday. Finally, UBS Group upped their price target on shares of Procter & Gamble from $161.00 to $170.00 and gave the stock a “buy” rating in a report on Friday. Fourteen equities research analysts have rated the stock with a Buy rating and seven have assigned a Hold rating to the stock. Based on data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and a consensus target price of $167.21.

More Procter & Gamble News

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: Q2 EPS beat and guidance maintained — P&G reported adjusted EPS of $1.88, topping estimates and reiterating FY2026 EPS guidance, which supports the company’s cash-return profile and dividend reliability. Procter & Gamble Q2 Earnings Beat Estimates, Organic Sales Flat Y/Y
• Positive Sentiment: JPMorgan upgrade lifts sentiment — JPMorgan moved PG from Neutral to Overweight and raised its $165 price target, giving the stock renewed upward momentum from the buy-side. JPMorgan Upgrade
• Positive Sentiment: Unusually large call buying suggests short-term bullish positioning — heavy call-option volume (241k contracts) points to investor speculation on upside around the earnings/news flow (could amplify near-term moves).
• Neutral Sentiment: Innovation initiatives (premium diapers in China) are longer-term growth plays — P&G is pushing Pampers Prestige (silk fibers) to capture premium demand in China; useful for future mix improvement but not an immediate revenue cure. Procter & Gamble is selling diapers made with silk fibers in China as it leans into luxury
• Neutral Sentiment: Management emphasizing data & technology-led reinvention — new CEO/President highlighted investments to improve targeting and margins; positive strategically but execution will take quarters. Procter & Gamble Says Data and Technology Will Support Company’s Reinvention
• Negative Sentiment: Revenue came up short and organic sales were flat — top-line missed consensus as volumes declined in key categories (razors, diapers) and pricing/mix only partly offset weakness, which is why some investors sold into the print. Procter & Gamble misses revenue estimates due to slower US growth
• Negative Sentiment: Tariff/geopolitical and consumer headwinds flagged — management warned of a challenging external environment (tariffs, geopolitical risk) that could pressure volumes and margins, creating near-term uncertainty. Procter & Gamble falls after warning of challenging consumer and geopolitical environment
• Negative Sentiment: Investor reaction remains mixed — analysts raised some forecasts, but coverage notes the quarter was “mixed” (EPS beat, revenue miss, flat organic sales), so expect muted trading and volatility as the market digests forward commentary. How Investors Are Reacting To Procter & Gamble (PG) Steady Earnings, Softer Guidance And Flat Organic Sales

Insider Buying and Selling

In other Procter & Gamble news, CAO Matthew W. Janzaruk sold 725 shares of the stock in a transaction that occurred on Thursday, October 30th. The shares were sold at an average price of $149.57, for a total transaction of $108,438.25. Following the transaction, the chief accounting officer directly owned 979 shares in the company, valued at $146,429.03. This trade represents a 42.55% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this hyperlink. 0.20% of the stock is owned by insiders.

Procter & Gamble Stock Up 0.2%

Shares of NYSE:PG opened at $150.19 on Friday. The firm has a market capitalization of $350.95 billion, a PE ratio of 22.25, a price-to-earnings-growth ratio of 5.07 and a beta of 0.39. The company has a debt-to-equity ratio of 0.48, a quick ratio of 0.51 and a current ratio of 0.72. Procter & Gamble Company has a 52-week low of $137.62 and a 52-week high of $179.99. The firm has a fifty day moving average of $144.72 and a 200 day moving average of $150.59.

Procter & Gamble (NYSE:PG) last released its quarterly earnings results on Thursday, January 22nd. The company reported $1.88 earnings per share for the quarter, beating analysts’ consensus estimates of $1.86 by $0.02. Procter & Gamble had a return on equity of 32.10% and a net margin of 19.30%.The business had revenue of $22.21 billion for the quarter, compared to the consensus estimate of $22.36 billion. During the same quarter last year, the business posted $1.88 earnings per share. The company’s revenue for the quarter was up 1.5% on a year-over-year basis. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. As a group, research analysts anticipate that Procter & Gamble Company will post 6.91 EPS for the current fiscal year.

Procter & Gamble Announces Dividend

The company also recently announced a quarterly dividend, which will be paid on Tuesday, February 17th. Shareholders of record on Friday, January 23rd will be paid a $1.0568 dividend. The ex-dividend date of this dividend is Friday, January 23rd. This represents a $4.23 annualized dividend and a yield of 2.8%. Procter & Gamble’s dividend payout ratio is currently 62.67%.

Procter & Gamble Company Profile

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.