Sprinklr (NYSE:CXM) Sets New 52-Week Low – Should You Sell?

Sprinklr, Inc. (NYSE:CXM)’s share price hit a new 52-week low during mid-day trading on Thursday . The stock traded as low as $6.55 and last traded at $6.6550, with a volume of 1683425 shares. The stock had previously closed at $6.61.

Wall Street Analyst Weigh In

CXM has been the topic of a number of recent analyst reports. Wall Street Zen lowered shares of Sprinklr from a “strong-buy” rating to a “buy” rating in a report on Saturday, November 8th. DA Davidson reiterated a “neutral” rating and set a $9.00 target price on shares of Sprinklr in a report on Thursday, December 4th. Weiss Ratings upgraded Sprinklr from a “sell (d+)” rating to a “hold (c-)” rating in a report on Wednesday, January 7th. Cantor Fitzgerald reiterated a “neutral” rating and issued a $8.00 price objective on shares of Sprinklr in a report on Wednesday, December 3rd. Finally, Citigroup reiterated a “market outperform” rating on shares of Sprinklr in a research report on Friday, January 16th. Three analysts have rated the stock with a Buy rating, six have given a Hold rating and two have issued a Sell rating to the stock. Based on data from MarketBeat.com, the company currently has a consensus rating of “Hold” and a consensus target price of $9.89.

Sprinklr Stock Performance

The company has a 50-day simple moving average of $7.45 and a two-hundred day simple moving average of $7.89. The firm has a market capitalization of $1.66 billion, a P/E ratio of 16.06 and a beta of 0.77.

Sprinklr (NYSE:CXM) last released its earnings results on Wednesday, December 3rd. The company reported $0.12 EPS for the quarter, beating analysts’ consensus estimates of $0.09 by $0.03. The company had revenue of $219.07 million during the quarter, compared to analysts’ expectations of $209.56 million. Sprinklr had a return on equity of 8.03% and a net margin of 13.42%.The firm’s revenue for the quarter was up 9.2% compared to the same quarter last year. During the same quarter last year, the business posted $0.10 EPS. Sprinklr has set its FY 2026 guidance at 0.430-0.440 EPS and its Q4 2026 guidance at 0.090-0.100 EPS. As a group, research analysts forecast that Sprinklr, Inc. will post 0.1 earnings per share for the current fiscal year.

Insider Buying and Selling

In other news, Director Yvette Kanouff sold 116,226 shares of Sprinklr stock in a transaction that occurred on Tuesday, December 9th. The shares were sold at an average price of $7.86, for a total transaction of $913,536.36. Following the completion of the transaction, the director directly owned 239,928 shares in the company, valued at approximately $1,885,834.08. This trade represents a 32.63% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. Also, General Counsel Jacob Scott sold 21,665 shares of the business’s stock in a transaction that occurred on Wednesday, January 14th. The stock was sold at an average price of $7.12, for a total value of $154,254.80. Following the completion of the sale, the general counsel directly owned 404,723 shares in the company, valued at approximately $2,881,627.76. This represents a 5.08% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold 706,337 shares of company stock worth $5,323,509 over the last 90 days. Corporate insiders own 60.53% of the company’s stock.

Institutional Inflows and Outflows

A number of large investors have recently added to or reduced their stakes in the stock. Larson Financial Group LLC grew its stake in shares of Sprinklr by 24,370.6% in the third quarter. Larson Financial Group LLC now owns 4,160 shares of the company’s stock worth $32,000 after acquiring an additional 4,143 shares during the last quarter. Lavaca Capital LLC boosted its stake in Sprinklr by 541.2% in the 2nd quarter. Lavaca Capital LLC now owns 4,200 shares of the company’s stock worth $36,000 after purchasing an additional 3,545 shares in the last quarter. PNC Financial Services Group Inc. grew its position in Sprinklr by 20.6% during the 2nd quarter. PNC Financial Services Group Inc. now owns 7,871 shares of the company’s stock valued at $67,000 after purchasing an additional 1,347 shares during the last quarter. Lazard Asset Management LLC increased its stake in Sprinklr by 2,480.2% during the 2nd quarter. Lazard Asset Management LLC now owns 8,463 shares of the company’s stock valued at $71,000 after purchasing an additional 8,135 shares in the last quarter. Finally, Russell Investments Group Ltd. raised its holdings in Sprinklr by 1,412.7% in the third quarter. Russell Investments Group Ltd. now owns 9,848 shares of the company’s stock worth $76,000 after buying an additional 9,197 shares during the last quarter. Hedge funds and other institutional investors own 40.19% of the company’s stock.

Sprinklr Company Profile

Sprinklr, Inc (NYSE: CXM) is a leading enterprise software firm specializing in customer experience management. The company offers a unified, AI-driven platform designed to help organizations engage customers across multiple digital and social channels. By consolidating marketing, advertising, research, care and engagement functions into a single SaaS solution, Sprinklr enables brands to deliver consistent and personalized experiences at scale.

Sprinklr’s platform includes modules for social media management, customer service automation, social advertising and market research, supplemented by AI and machine learning capabilities.