UbiSoft Entertainment Inc. (OTCMKTS:UBSFY – Get Free Report)’s stock price reached a new 52-week low on Thursday . The stock traded as low as $1.27 and last traded at $1.30, with a volume of 467505 shares. The stock had previously closed at $1.4450.
More UbiSoft Entertainment News
Here are the key news stories impacting UbiSoft Entertainment this week:
- Positive Sentiment: Management says the reset is intended to reclaim creative leadership, streamline operations and restore sustainable growth — a clear strategic rationale that could improve long‑term margins if execution succeeds. Ubisoft announces a major organizational, operational and portfolio reset
- Positive Sentiment: Management provided a detailed discussion/transcript of the reorganization plan, giving investors more transparency on timing and actions (useful for modeling cost savings and revised release schedules). UBSFY discusses major organizational and portfolio reset — transcript
- Neutral Sentiment: The company framed the moves as necessary to stay competitive; investors should weigh near‑term disruptions against potential multi‑year benefits — timing and execution risk remain material. WSJ: Ubisoft Shares Slump on Plans for Major Structural Overhaul
- Negative Sentiment: The company canceled six in‑development games — including the highly anticipated Prince of Persia remake — and will close or consolidate studios, removing near‑term revenue drivers and disappointing franchise fans. Guardian: Ubisoft cancels projects and announces restructure
- Negative Sentiment: Ubisoft warned it expects a roughly €1 billion operating loss for the fiscal year ending 2026 — a large, explicit near‑term earnings hit that justifies downward revisions to analysts’ models. CNBC: Ubisoft shares plummet after cancels six games
- Negative Sentiment: Market reaction was severe: shares plunged across venues (reports of 30–41% drops and a move toward decade lows) as investors mark down the company’s near‑term prospects; short‑selling and hedge fund positioning amplified the decline. Yahoo Finance: Ubisoft down after major restructuring and cancellations
- Negative Sentiment: Analysts and traders flagged the cancellations and guidance reset as credit and cash‑flow risks; the stock’s technicals (below 50‑ and 200‑day moving averages) and higher trading volume increase downside risk in the near term. Reuters: Ubisoft shares tumble after restructuring
UbiSoft Entertainment Price Performance
The business’s fifty day moving average is $1.43 and its 200-day moving average is $1.81. The company has a quick ratio of 1.17, a current ratio of 1.18 and a debt-to-equity ratio of 1.10.
About UbiSoft Entertainment
UbiSoft Entertainment is a global video game developer and publisher known for creating and distributing interactive entertainment across multiple platforms, including consoles, PCs and mobile devices. The company’s portfolio spans a wide array of genres, with flagship franchises such as Assassin’s Creed, Far Cry, Tom Clancy’s Rainbow Six and Watch Dogs. In addition to traditional game releases, UbiSoft provides digital services through its Ubisoft Connect platform, offering players social features, cloud saves and cross-platform progression.
Founded in 1986 in Carentoir, France, UbiSoft has grown into one of the largest independent game publishers worldwide.
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