Cfra Reaffirms “Hold” Rating for Trade Desk (NASDAQ:TTD)

Trade Desk (NASDAQ:TTD)‘s stock had its “hold” rating reissued by equities researchers at Cfra in a research report issued on Tuesday,Benzinga reports. They presently have a $40.00 target price on the technology company’s stock. Cfra’s price objective points to a potential upside of 25.51% from the company’s current price.

Several other research analysts also recently commented on TTD. Citigroup reduced their target price on Trade Desk from $50.00 to $38.00 and set a “neutral” rating on the stock in a report on Tuesday. Stifel Nicolaus set a $74.00 price objective on Trade Desk and gave the company a “buy” rating in a research report on Friday, January 23rd. Benchmark upgraded Trade Desk from a “hold” rating to a “buy” rating and set a $65.00 target price on the stock in a report on Friday, November 7th. Needham & Company LLC cut their price target on Trade Desk from $84.00 to $60.00 and set a “buy” rating for the company in a report on Friday, November 7th. Finally, Wedbush reduced their price target on shares of Trade Desk from $50.00 to $40.00 and set a “neutral” rating on the stock in a research report on Monday, December 8th. One investment analyst has rated the stock with a Strong Buy rating, nineteen have issued a Buy rating, eighteen have given a Hold rating and three have given a Sell rating to the stock. According to MarketBeat.com, Trade Desk has an average rating of “Hold” and a consensus price target of $65.53.

Trade Desk Stock Performance

Shares of NASDAQ:TTD opened at $31.87 on Tuesday. The company’s fifty day moving average is $37.58 and its 200-day moving average is $50.07. Trade Desk has a 52 week low of $31.83 and a 52 week high of $125.80. The company has a market capitalization of $15.41 billion, a PE ratio of 36.63, a P/E/G ratio of 1.26 and a beta of 1.11.

Trade Desk (NASDAQ:TTD) last announced its earnings results on Thursday, November 6th. The technology company reported $0.45 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.44 by $0.01. The business had revenue of $739.43 million during the quarter, compared to analysts’ expectations of $719.11 million. Trade Desk had a net margin of 15.72% and a return on equity of 16.00%. The firm’s revenue for the quarter was up 17.7% on a year-over-year basis. During the same quarter last year, the company posted $0.41 EPS. On average, analysts forecast that Trade Desk will post 1.06 EPS for the current year.

Trade Desk announced that its Board of Directors has approved a share buyback program on Thursday, November 6th that permits the company to repurchase $500.00 million in shares. This repurchase authorization permits the technology company to repurchase up to 2.1% of its stock through open market purchases. Stock repurchase programs are usually an indication that the company’s leadership believes its shares are undervalued.

Institutional Inflows and Outflows

Hedge funds have recently modified their holdings of the business. Cornerstone Wealth Group LLC raised its stake in shares of Trade Desk by 2.8% during the second quarter. Cornerstone Wealth Group LLC now owns 4,457 shares of the technology company’s stock worth $321,000 after buying an additional 122 shares during the last quarter. STF Management LP grew its holdings in Trade Desk by 2.1% during the 2nd quarter. STF Management LP now owns 6,627 shares of the technology company’s stock worth $477,000 after acquiring an additional 136 shares during the period. Mutual Advisors LLC raised its position in shares of Trade Desk by 3.5% during the 2nd quarter. Mutual Advisors LLC now owns 4,239 shares of the technology company’s stock valued at $305,000 after acquiring an additional 142 shares during the last quarter. HighMark Wealth Management LLC lifted its stake in shares of Trade Desk by 46.2% in the 2nd quarter. HighMark Wealth Management LLC now owns 478 shares of the technology company’s stock valued at $34,000 after purchasing an additional 151 shares during the period. Finally, Brighton Jones LLC lifted its stake in shares of Trade Desk by 3.8% in the 4th quarter. Brighton Jones LLC now owns 4,586 shares of the technology company’s stock valued at $539,000 after purchasing an additional 169 shares during the period. Institutional investors own 67.77% of the company’s stock.

Trending Headlines about Trade Desk

Here are the key news stories impacting Trade Desk this week:

• Positive Sentiment: Rosenblatt cut its price target to $53 but kept a “buy” rating, signaling that at least some sell-side analysts still see meaningful upside despite short-term fallout. Rosenblatt PT Lowered to $53
• Positive Sentiment: Stifel Nicolaus maintained a “buy” rating for TTD while lowering its target from $90 to $74, indicating confidence in the company’s longer-term growth story even after trimming expectations. Optimism for Trade Desk
• Neutral Sentiment: Citigroup lowered its price target to $38 and set a “neutral” rating—this reduces analyst headroom but is not a sell call, so it could cap near-term upside without forcing further downside. Citigroup PT Lowered to $38
• Neutral Sentiment: CFRA earlier reaffirmed a “hold” with a $40 target (which implies upside from current levels), but a subsequent CFRA note on 1/28 is more cautious—mixed messaging that leaves the stock sensitivity elevated. CFRA Hold / PT $40
• Negative Sentiment: The sudden resignation of CFO Alex Kayyal triggered the initial selloff and multiple downgrades; management turnover raises execution and continuity concerns that investors often punish quickly. Why The Trade Desk Fell Yet Again Today
• Negative Sentiment: Market coverage and headlines note TTD hit a new 52-week / one-year low after the news, amplifying downward momentum as stop-losses and momentum traders accelerate selling pressure. TTD Hits New 52-Week Low
• Negative Sentiment: Several outlets summarize the move as sentiment-driven rather than fundamental deterioration, but in the short term the mix of management uncertainty and downward target revisions is weighing on the share price. Why TTD Stock Is Plummeting

About Trade Desk

The Trade Desk, Inc (NASDAQ: TTD) is a technology company that provides a demand-side platform (DSP) for programmatic digital advertising. Its platform enables advertisers, agencies and other buyers to plan, purchase and measure ad inventory across digital channels, including display, video, mobile, audio, native and connected TV. By centralizing real‑time bidding, audience targeting and inventory access, the company aims to help clients optimize media spend and reach audiences at scale across publishers and ad exchanges.

Founded in 2009 by Jeff Green and Dave Pickles, The Trade Desk grew from a focus on programmatic display into a global ad‑tech provider.