Head to Head Survey: Taboola.com (NASDAQ:TBLA) & ASGN (NYSE:ASGN)

Taboola.com (NASDAQ:TBLA) and ASGN (NYSE:ASGN) are both computer and technology companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, analyst recommendations, dividends, valuation, institutional ownership, profitability and risk.

Institutional & Insider Ownership

42.9% of Taboola.com shares are owned by institutional investors. Comparatively, 95.4% of ASGN shares are owned by institutional investors. 24.7% of Taboola.com shares are owned by insiders. Comparatively, 3.4% of ASGN shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Risk & Volatility

Taboola.com has a beta of 1.26, meaning that its stock price is 26% more volatile than the S&P 500. Comparatively, ASGN has a beta of 0.86, meaning that its stock price is 14% less volatile than the S&P 500.

Analyst Recommendations

This is a summary of current ratings and recommmendations for Taboola.com and ASGN, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Taboola.com	0	4	4	0	2.50
ASGN	3	3	2	0	1.88

Taboola.com presently has a consensus price target of $4.75, suggesting a potential upside of 15.29%. ASGN has a consensus price target of $51.33, suggesting a potential upside of 3.45%. Given Taboola.com’s stronger consensus rating and higher possible upside, equities research analysts plainly believe Taboola.com is more favorable than ASGN.

Profitability

This table compares Taboola.com and ASGN’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Taboola.com	1.34%	8.12%	4.92%
ASGN	3.28%	11.42%	5.68%

Valuation & Earnings

This table compares Taboola.com and ASGN”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Taboola.com	$1.77 billion	0.67	-$3.76 million	$0.08	51.50
ASGN	$4.10 billion	0.52	$175.20 million	$2.97	16.71

ASGN has higher revenue and earnings than Taboola.com. ASGN is trading at a lower price-to-earnings ratio than Taboola.com, indicating that it is currently the more affordable of the two stocks.

About Taboola.com

Taboola.com Ltd., together with its subsidiaries, operates an artificial intelligence-based algorithmic engine platform in Israel, the United States, the United Kingdom, Germany, and internationally. It offers Taboola, a platform that partners with websites, devices, and mobile apps to recommend editorial content and advertisements on the open web to users. The company was incorporated in 2006 and is headquartered in New York, New York.

About ASGN

ASGN Incorporated engages in the provision of information technology (IT) services and solutions in the technology, digital, and creative fields for commercial and government sectors in the United States, Canada, and Europe. It operates through two segments: Commercial and Federal Government. The Commercial Segment provides consulting, creative digital marketing, and permanent placement services primarily to enterprise clients. This segment also offers workforce mobilization, modern enterprise, and digital innovation IT consulting services; and cloud, data and analytics, and digital transformation solutions. The Federal Government Segment provides mission-critical solutions to the department of defense, intelligence communities, and federal civilian agencies. This segment offers cloud, cybersecurity, artificial intelligence, machine learning, application and IT modernization, and science and engineering solutions. The company was formerly known as On Assignment, Inc. and changed its name to ASGN Incorporated in April 2018. ASGN Incorporated was founded in 1985 and is based in Glen Allen, Virginia.