Avantra Family Wealth Inc. Buys 4,680 Shares of Amazon.com, Inc. $AMZN

Avantra Family Wealth Inc. increased its stake in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 36.1% during the 3rd quarter, Holdings Channel.com reports. The firm owned 17,659 shares of the e-commerce giant’s stock after acquiring an additional 4,680 shares during the quarter. Amazon.com comprises about 2.9% of Avantra Family Wealth Inc.’s holdings, making the stock its 5th largest position. Avantra Family Wealth Inc.’s holdings in Amazon.com were worth $3,877,000 as of its most recent SEC filing.

Several other institutional investors have also recently bought and sold shares of AMZN. Vanguard Group Inc. raised its stake in shares of Amazon.com by 2.1% during the second quarter. Vanguard Group Inc. now owns 849,721,601 shares of the e-commerce giant’s stock worth $186,420,422,000 after buying an additional 17,447,045 shares during the last quarter. State Street Corp grew its holdings in Amazon.com by 1.4% during the 2nd quarter. State Street Corp now owns 374,097,285 shares of the e-commerce giant’s stock worth $82,073,203,000 after acquiring an additional 5,163,208 shares during the period. Geode Capital Management LLC raised its position in shares of Amazon.com by 1.7% during the 2nd quarter. Geode Capital Management LLC now owns 216,717,657 shares of the e-commerce giant’s stock valued at $47,332,625,000 after acquiring an additional 3,721,658 shares during the last quarter. Norges Bank bought a new stake in shares of Amazon.com during the 2nd quarter valued at $27,438,011,000. Finally, Northern Trust Corp lifted its stake in shares of Amazon.com by 0.3% in the 1st quarter. Northern Trust Corp now owns 97,379,134 shares of the e-commerce giant’s stock valued at $18,527,354,000 after purchasing an additional 302,858 shares during the period. Institutional investors own 72.20% of the company’s stock.

Amazon.com Stock Down 1.0%

Shares of AMZN stock opened at $239.30 on Friday. Amazon.com, Inc. has a 12-month low of $161.38 and a 12-month high of $258.60. The company has a quick ratio of 0.80, a current ratio of 1.01 and a debt-to-equity ratio of 0.14. The firm has a fifty day moving average of $233.50 and a 200-day moving average of $229.67. The company has a market capitalization of $2.56 trillion, a price-to-earnings ratio of 33.80, a P/E/G ratio of 1.51 and a beta of 1.37.

Amazon.com (NASDAQ:AMZN) last announced its earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share for the quarter, topping analysts’ consensus estimates of $1.57 by $0.38. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The firm had revenue of $180.17 billion during the quarter, compared to analyst estimates of $177.53 billion. During the same period in the prior year, the business earned $1.43 EPS. The company’s revenue for the quarter was up 13.4% compared to the same quarter last year. As a group, equities research analysts predict that Amazon.com, Inc. will post 6.31 earnings per share for the current fiscal year.

Insider Activity at Amazon.com

In other Amazon.com news, Director Keith Brian Alexander sold 900 shares of the business’s stock in a transaction that occurred on Monday, November 17th. The stock was sold at an average price of $233.00, for a total value of $209,700.00. Following the sale, the director owned 7,170 shares in the company, valued at approximately $1,670,610. The trade was a 11.15% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is accessible through this link. Also, CEO Matthew S. Garman sold 17,768 shares of the company’s stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.90, for a total value of $3,853,879.20. Following the transaction, the chief executive officer directly owned 6,273 shares of the company’s stock, valued at approximately $1,360,613.70. This trade represents a 73.91% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold 49,561 shares of company stock valued at $10,989,862 over the last ninety days. Company insiders own 9.70% of the company’s stock.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon is reportedly in talks to invest up to $50 billion in OpenAI — a deal that would deepen Amazon’s AI relationships, drive AWS capacity demand and signal leadership in the AI era; this is being read as a long‑term growth catalyst. Amazon in Talks to Invest Up to $50 Billion in OpenAI
• Positive Sentiment: Analysts and big managers remain supportive — Telsey Advisory reiterated an “outperform” rating with a $300 price target and Tsai Capital highlighted AMZN as a high‑conviction idea, both underpinning bullish investor sentiment. Telsey Reaffirms Outperform on Amazon
• Positive Sentiment: AWS continues to land enterprise deals and collaborations (example: NTT DATA strategic agreement), which supports recurring cloud revenue growth independent of retail cycles. NTT DATA Signs Strategic Collaboration Agreement with AWS
• Neutral Sentiment: Amazon is closing its Go and Fresh physical stores and refocusing grocery around online/Whole Foods — a strategic retrenchment that cuts cash burn but reduces brick‑and‑mortar exposure. Amazon is closing its futuristic Go and Fresh stores
• Neutral Sentiment: Macro/sector context: Microsoft’s post‑earnings pullback highlights hyperscaler valuation sensitivity — investors may reprice capital‑intensive AI buildouts, a theme that affects AMZN too. Microsoft Drops After Earnings—Why the Bull Case Holds
• Negative Sentiment: Amazon announced further mass layoffs (about 16,000 corporate roles total; ~1,400 in Seattle, 700 in Bellevue) — cost savings can boost margins but large cuts raise execution, morale and public‑relations risks. Amazon Job Cuts Deliver Another Blow to Seattle Area’s Tech Workforce
• Negative Sentiment: Reputational/regulatory risk: reports that Amazon’s AI training datasets contained high volumes of illegal/abusive content could prompt compliance costs, scrutiny, or slower AI rollouts. Amazon Stock Falls as AI Training Data Reveals “High Volume” of Child Abuse Content
• Negative Sentiment: Some large investors have trimmed AMZN positions (reports of Viking/other manager selling), and Bank of America recently lowered its price target — signals that institutional positioning may be shifting and could pressure near‑term sentiment. Billionaire Ole Andreas Halvorsen Dumped His Stakes in Nvidia and Amazon Bank of America Lowers Amazon Price Target

Analyst Ratings Changes

A number of research firms recently commented on AMZN. Barclays reiterated an “overweight” rating and issued a $300.00 price objective (up previously from $275.00) on shares of Amazon.com in a report on Friday, October 31st. DA Davidson upped their price target on Amazon.com from $265.00 to $300.00 and gave the company a “buy” rating in a research note on Friday, October 31st. CIBC lifted their price objective on shares of Amazon.com to $315.00 in a research note on Monday, October 20th. Zacks Research cut shares of Amazon.com from a “strong-buy” rating to a “hold” rating in a report on Thursday, January 1st. Finally, Wolfe Research reiterated an “outperform” rating and issued a $275.00 target price on shares of Amazon.com in a report on Monday, January 5th. One analyst has rated the stock with a Strong Buy rating, fifty-four have assigned a Buy rating and four have given a Hold rating to the stock. Based on data from MarketBeat, the stock currently has an average rating of “Moderate Buy” and a consensus target price of $295.91.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.