BTIG Research Issues Pessimistic Forecast for AppLovin (NASDAQ:APP) Stock Price

AppLovin (NASDAQ:APP) had its price objective reduced by investment analysts at BTIG Research from $771.00 to $640.00 in a report issued on Thursday, Marketbeat Ratings reports. The brokerage currently has a “buy” rating on the stock. BTIG Research’s target price would indicate a potential upside of 63.45% from the stock’s previous close.

APP has been the topic of several other research reports. Benchmark reissued a “buy” rating on shares of AppLovin in a research report on Monday, February 2nd. Wedbush restated an “outperform” rating and issued a $465.00 price objective on shares of AppLovin in a report on Thursday, February 5th. Zacks Research upgraded shares of AppLovin from a “hold” rating to a “strong-buy” rating in a report on Thursday, January 1st. Scotiabank raised their price target on shares of AppLovin from $575.00 to $750.00 and gave the company an “outperform” rating in a research report on Thursday, November 6th. Finally, Piper Sandler restated an “overweight” rating on shares of AppLovin in a research note on Tuesday, January 20th. One analyst has rated the stock with a Strong Buy rating, twenty have given a Buy rating, three have issued a Hold rating and one has assigned a Sell rating to the company. According to MarketBeat, AppLovin currently has a consensus rating of “Moderate Buy” and an average price target of $651.77.

AppLovin Trading Up 6.7%

APP opened at $391.55 on Thursday. AppLovin has a 52 week low of $200.50 and a 52 week high of $745.61. The company has a quick ratio of 3.25, a current ratio of 3.32 and a debt-to-equity ratio of 1.65. The business has a fifty day simple moving average of $596.51 and a 200-day simple moving average of $570.32. The firm has a market cap of $132.32 billion, a P/E ratio of 40.16, a P/E/G ratio of 1.20 and a beta of 2.49.

AppLovin (NASDAQ:APP) last posted its earnings results on Wednesday, February 11th. The company reported $3.24 earnings per share (EPS) for the quarter, topping the consensus estimate of $2.89 by $0.35. AppLovin had a return on equity of 245.64% and a net margin of 57.42%.The firm had revenue of $1.66 billion for the quarter, compared to analyst estimates of $1.61 billion. During the same quarter in the prior year, the company earned $1.73 EPS. AppLovin’s revenue was up 66.0% on a year-over-year basis. On average, equities analysts expect that AppLovin will post 6.87 earnings per share for the current year.

Insider Activity

In related news, CTO Vasily Shikin sold 14,708 shares of the stock in a transaction on Monday, November 24th. The stock was sold at an average price of $548.45, for a total value of $8,066,602.60. Following the transaction, the chief technology officer owned 35,889 shares of the company’s stock, valued at $19,683,322.05. This represents a 29.07% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is available through this hyperlink. Also, insider Victoria Valenzuela sold 7,609 shares of the firm’s stock in a transaction on Thursday, December 18th. The shares were sold at an average price of $657.13, for a total value of $5,000,102.17. Following the completion of the sale, the insider owned 277,110 shares in the company, valued at approximately $182,097,294.30. This represents a 2.67% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold a total of 187,786 shares of company stock valued at $100,914,925 over the last quarter. Company insiders own 13.66% of the company’s stock.

Institutional Inflows and Outflows

A number of hedge funds have recently made changes to their positions in APP. Arete Wealth Advisors LLC raised its position in shares of AppLovin by 53.7% during the 4th quarter. Arete Wealth Advisors LLC now owns 4,946 shares of the company’s stock worth $3,333,000 after acquiring an additional 1,727 shares in the last quarter. Kestra Advisory Services LLC boosted its holdings in AppLovin by 0.8% in the fourth quarter. Kestra Advisory Services LLC now owns 8,519 shares of the company’s stock valued at $5,740,000 after purchasing an additional 68 shares in the last quarter. Liberty One Investment Management LLC purchased a new position in AppLovin in the fourth quarter valued at approximately $179,000. Transamerica Financial Advisors LLC increased its stake in AppLovin by 79.2% in the fourth quarter. Transamerica Financial Advisors LLC now owns 215 shares of the company’s stock valued at $145,000 after purchasing an additional 95 shares during the last quarter. Finally, Parkside Financial Bank & Trust raised its holdings in AppLovin by 19.9% during the fourth quarter. Parkside Financial Bank & Trust now owns 1,321 shares of the company’s stock worth $890,000 after purchasing an additional 219 shares in the last quarter. Hedge funds and other institutional investors own 41.85% of the company’s stock.

AppLovin News Summary

Here are the key news stories impacting AppLovin this week:

• Positive Sentiment: Q4 beat and raise — AppLovin reported stronger‑than‑expected Q4 revenue and EPS and issued 2026 guidance above Street estimates, giving investors a fundamentals‑driven reason to buy the stock. AppLovin (APP) Q4 Earnings and Revenues Surpass Estimates
• Positive Sentiment: Outstanding margins and cash flow — management reported ~84% adjusted EBITDA margins and very high free‑cash‑flow conversion, highlighting durable profitability that supports a premium valuation. AppLovin Rides on Margin Power: Here’s What You Should Know
• Positive Sentiment: Analyst support and buybacks — several firms reaffirmed or raised targets (and management disclosed large buybacks / cash generation commentary), which helps underwrite the rebound narrative. AppLovin price target raised by Wedbush
• Neutral Sentiment: Mixed analyst moves — although many shops kept Buy/Outperform ratings, several groups trimmed price targets after the volatility; this creates both support and room for further target revisions. Wells Fargo price target change and analyst notes
• Neutral Sentiment: Short‑interest data appears noisy/insignificant in recent reports (entries show zero/NaN), so shorting pressure doesn’t explain today’s move. (No meaningful short interest link available.)
• Negative Sentiment: Competition and AI fears — investors remain worried about potential competition (CloudX) and whether large platforms like Meta could encroach on AppLovin’s adtech niche; that fear helped trigger sharp earlier selloffs. AppLovin Plunges 18% Despite Blowout Earnings as AI Fears Rule
• Negative Sentiment: Broader software/AI rotation — the market‑wide re‑pricing of software names and headlines about a sector pullback have pressured APP despite the company’s strong quarter, prolonging volatility. Tech Stocks Down 50%: Buy the Dip or a Major Market Shift?
• Negative Sentiment: Market panic narrative — several commentators say recent selling was driven more by fear than fundamentals, meaning sentiment swings can still produce abrupt downside even after good results. AppLovin drops over competitor concerns, but analysts highlight positive growth drivers

AppLovin Company Profile

AppLovin Corporation is a Palo Alto–based mobile technology company that provides software and services to help app developers grow and monetize their businesses. The company operates a data-driven advertising and marketing platform that connects app publishers and advertisers, delivering tools for user acquisition, monetization, analytics and creative optimization. AppLovin’s technology is integrated into a broad set of mobile applications through software development kits (SDKs) and ad products designed to maximize revenue and engagement for developers.

Key components of AppLovin’s offering include an ad mediation and exchange platform that enables publishers to manage and monetize inventory across multiple demand sources, and a user-acquisition platform that helps advertisers target and scale campaigns.