Wedbush Cuts TripAdvisor (NASDAQ:TRIP) Price Target to $12.00

TripAdvisor (NASDAQ:TRIP) had its price objective cut by Wedbush from $15.00 to $12.00 in a research note published on Friday, Marketbeat.com reports. They currently have a neutral rating on the travel company’s stock.

Several other analysts have also recently weighed in on the stock. Weiss Ratings reaffirmed a “sell (d+)” rating on shares of TripAdvisor in a research note on Monday, December 29th. B. Riley Financial decreased their price target on TripAdvisor from $21.00 to $18.00 and set a “neutral” rating on the stock in a research report on Monday, November 10th. Zacks Research upgraded TripAdvisor from a “hold” rating to a “strong-buy” rating in a research report on Tuesday, January 6th. Barclays lowered their target price on TripAdvisor from $13.00 to $10.00 and set an “underweight” rating for the company in a research note on Friday. Finally, UBS Group cut their price target on TripAdvisor from $19.00 to $16.00 and set a “neutral” rating for the company in a report on Tuesday, February 3rd. One investment analyst has rated the stock with a Strong Buy rating, two have issued a Buy rating, eight have issued a Hold rating and five have given a Sell rating to the company. According to data from MarketBeat, the company presently has an average rating of “Reduce” and a consensus price target of $15.21.

TripAdvisor Trading Down 6.9%

Shares of TripAdvisor stock opened at $9.61 on Friday. The company’s fifty day moving average price is $13.80 and its two-hundred day moving average price is $15.48. The firm has a market capitalization of $1.12 billion, a PE ratio of 32.03, a price-to-earnings-growth ratio of 0.83 and a beta of 1.01. TripAdvisor has a 52-week low of $9.46 and a 52-week high of $20.16. The company has a debt-to-equity ratio of 1.33, a current ratio of 1.29 and a quick ratio of 1.33.

TripAdvisor (NASDAQ:TRIP) last announced its quarterly earnings results on Thursday, February 12th. The travel company reported $0.04 EPS for the quarter, missing analysts’ consensus estimates of $0.15 by ($0.11). The business had revenue of $411.00 million for the quarter, compared to the consensus estimate of $412.53 million. TripAdvisor had a return on equity of 10.67% and a net margin of 2.12%.The firm’s revenue for the quarter was up .0% on a year-over-year basis. During the same quarter in the prior year, the business earned $0.30 EPS. On average, analysts expect that TripAdvisor will post 0.46 EPS for the current year.

Hedge Funds Weigh In On TripAdvisor

Large investors have recently bought and sold shares of the business. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. grew its holdings in TripAdvisor by 29.5% during the 1st quarter. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. now owns 81,998 shares of the travel company’s stock worth $1,162,000 after acquiring an additional 18,699 shares during the period. Jones Financial Companies Lllp grew its stake in shares of TripAdvisor by 1,183.2% during the first quarter. Jones Financial Companies Lllp now owns 6,416 shares of the travel company’s stock worth $85,000 after purchasing an additional 5,916 shares during the period. Empowered Funds LLC increased its holdings in TripAdvisor by 14.2% in the first quarter. Empowered Funds LLC now owns 13,475 shares of the travel company’s stock valued at $191,000 after purchasing an additional 1,676 shares during the last quarter. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC lifted its stake in TripAdvisor by 8.0% in the first quarter. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC now owns 297,532 shares of the travel company’s stock valued at $4,216,000 after buying an additional 22,136 shares during the period. Finally, KLP Kapitalforvaltning AS boosted its holdings in TripAdvisor by 19.3% during the second quarter. KLP Kapitalforvaltning AS now owns 23,500 shares of the travel company’s stock worth $307,000 after buying an additional 3,800 shares during the last quarter. 98.99% of the stock is currently owned by institutional investors and hedge funds.

Key Stories Impacting TripAdvisor

Here are the key news stories impacting TripAdvisor this week:

• Positive Sentiment: Record 2025 revenue and strategic focus on Experiences and TheFork, which management highlighted as growth areas that could help offset weakness in legacy hotel/ads over time. Tripadvisor posts record 2025 revenue, boosts Experiences focus
• Positive Sentiment: BTIG kept a buy rating despite cutting its price target from $20 to $15, signaling some analysts still see upside if recovery in core categories resumes. BTIG price target note via Benzinga
• Neutral Sentiment: Wedbush trimmed its price target to $12 and set a neutral rating — a moderation in optimism but not a blanket sell call. TRIP price target lowered at Wedbush
• Neutral Sentiment: Company filings, press release and slide deck for the Q4 results are available for investors reviewing the detail behind the numbers and guidance. Tripadvisor earnings press release
• Negative Sentiment: Q4 missed estimates: EPS $0.04 vs. consensus $0.15 and revenue roughly flat year-over-year; management reported an operating loss and flagged continued hotel weakness — the core ad/hotel mix remains the main drag. TRIP’s Q4 Earnings Miss Estimates, Hotel Weakness Drags Results
• Negative Sentiment: Weaker Q1 revenue guidance ($378.1M–$386.1M vs. street ~$403.7M) increases near-term downside risk to estimates and investor sentiment. Tripadvisor earnings press release
• Negative Sentiment: Traffic pressure from AI-generated overviews and management saying it is reconsidering strategic alternatives (including weighing a sale of TheFork) raise uncertainty about future traffic and monetization. Tripadvisor Sees Traffic Decline from AI Overviews, Considers ‘Strategic Alternatives’ (Again)
• Negative Sentiment: Shares hit record lows in the session amid the combination of the earnings miss, weak guidance and talk of asset sales — pressure amplified by heavier-than-normal trading volume. Tripadvisor sinks to record low on Q4 results, weighs sale of TheFork

TripAdvisor Company Profile

TripAdvisor (NASDAQ:TRIP) is a leading online travel company that operates a digital platform for travel information, reviews and booking services. The company’s flagship website and mobile apps allow users to access and contribute travel-related content—ranging from hotel and restaurant reviews to ratings for tours, attractions and vacation rentals—helping consumers plan and book trips around the world.

The core of TripAdvisor’s offering is its community-driven review system, which aggregates user-generated feedback alongside editorial content and professional photography.