Wayfair (NYSE:W) Cut to “Hold” at Wall Street Zen

Wayfair (NYSE:W) was downgraded by investment analysts at Wall Street Zen from a “buy” rating to a “hold” rating in a note issued to investors on Saturday.

W has been the topic of several other research reports. Deutsche Bank Aktiengesellschaft set a $75.00 price objective on shares of Wayfair in a research note on Friday, October 24th. Evercore set a $100.00 price target on shares of Wayfair in a research report on Friday. Royal Bank Of Canada upped their price target on Wayfair from $86.00 to $92.00 and gave the company a “sector perform” rating in a report on Friday. Jefferies Financial Group lowered Wayfair from a “buy” rating to a “hold” rating and set a $94.00 price objective for the company. in a research note on Wednesday, December 3rd. Finally, Bank of America upgraded Wayfair from a “neutral” rating to a “buy” rating in a report on Tuesday, October 28th. One research analyst has rated the stock with a Strong Buy rating, eighteen have issued a Buy rating, eleven have assigned a Hold rating and two have assigned a Sell rating to the company. Based on data from MarketBeat, the company has a consensus rating of “Moderate Buy” and an average price target of $106.17.

Wayfair Stock Up 2.0%

NYSE:W opened at $81.19 on Friday. The business’s 50-day moving average price is $101.66 and its 200 day moving average price is $93.51. Wayfair has a 52-week low of $20.41 and a 52-week high of $119.98. The firm has a market cap of $10.58 billion, a P/E ratio of -33.41, a PEG ratio of 7.60 and a beta of 3.36.

Insider Activity at Wayfair

In other news, CTO Fiona Tan sold 9,000 shares of Wayfair stock in a transaction on Tuesday, January 13th. The stock was sold at an average price of $119.00, for a total transaction of $1,071,000.00. Following the transaction, the chief technology officer owned 200,328 shares in the company, valued at approximately $23,839,032. The trade was a 4.30% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which can be accessed through the SEC website. Also, CFO Kate Gulliver sold 36,497 shares of the company’s stock in a transaction on Friday, January 2nd. The shares were sold at an average price of $106.50, for a total value of $3,886,930.50. Following the transaction, the chief financial officer directly owned 149,238 shares in the company, valued at $15,893,847. The trade was a 19.65% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Over the last 90 days, insiders sold 950,494 shares of company stock worth $100,127,813. Insiders own 21.91% of the company’s stock.

Hedge Funds Weigh In On Wayfair

A number of large investors have recently made changes to their positions in W. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. boosted its holdings in shares of Wayfair by 29.0% during the first quarter. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. now owns 67,023 shares of the company’s stock worth $2,147,000 after purchasing an additional 15,084 shares during the period. CWM LLC lifted its position in Wayfair by 481.3% in the 2nd quarter. CWM LLC now owns 10,098 shares of the company’s stock worth $516,000 after buying an additional 8,361 shares in the last quarter. AlphaQuest LLC boosted its stake in shares of Wayfair by 16.0% during the 2nd quarter. AlphaQuest LLC now owns 11,448 shares of the company’s stock valued at $585,000 after buying an additional 1,575 shares during the period. State of New Jersey Common Pension Fund D boosted its stake in shares of Wayfair by 10.9% during the 2nd quarter. State of New Jersey Common Pension Fund D now owns 52,000 shares of the company’s stock valued at $2,659,000 after buying an additional 5,125 shares during the period. Finally, Envestnet Asset Management Inc. grew its holdings in shares of Wayfair by 14.8% during the 2nd quarter. Envestnet Asset Management Inc. now owns 17,854 shares of the company’s stock valued at $913,000 after acquiring an additional 2,296 shares in the last quarter. Institutional investors and hedge funds own 89.67% of the company’s stock.

Key Wayfair News

Here are the key news stories impacting Wayfair this week:

• Positive Sentiment: Market tailwind — A Supreme Court decision blocking parts of the Trump tariff plan spurred a rally in retail names, helping push Wayfair shares higher along with peers in the afternoon session. Today’s Stock Market Angi, Bumble, Match Group, Wayfair, and Shutterstock Shares Skyrocket
• Positive Sentiment: Earnings beat — Wayfair reported Q4 EPS of $0.85 and revenue up ~6.9% Y/Y, topping consensus and marking the company’s first annual sales gain since 2020, a fundamental positive for investors. Wayfair Q4 Earnings & Revenues Beat Estimates
• Neutral Sentiment: Guidance & strategy — Management outlined mid-single-digit Q1 revenue growth and plans to expand physical retail and loyalty programs; that supports growth but may raise near-term investment needs. Wayfair outlines mid-single-digit Q1 revenue growth
• Neutral Sentiment: Mixed analyst reactions — Several firms trimmed price targets (JPMorgan, Truist, Stifel, Wedbush) while Needham reaffirmed a $125 target; the cuts temper enthusiasm but several analysts still see upside. Analyst PTs Lowered Benzinga
• Negative Sentiment: Customer-growth concerns — Investors focused on signs of active-customer softness despite top-line beats; that worry triggered a sharp post-earnings reaction and capped gains. Highly Shorted Wayfair Sinks
• Negative Sentiment: Margin & investment risk — Management warned that planned investments and store expansion could pressure margins; that message, highlighted in coverage, is a key reason some investors sold into the rally. Wayfair’s stock sinks Wayfair warns investment plans could pressure margins

About Wayfair

Wayfair Inc (NYSE: W) is an e-commerce company focused on home furnishings and décor. Through its platform, Wayfair offers a broad assortment of furniture, lighting, home textiles, kitchenware and decorative accessories. The company’s portfolio includes flagship sites such as Wayfair.com, as well as specialty retail brands like Joss & Main, AllModern, Birch Lane and Perigold, each catering to distinct design styles and price points.

Founded in 2002 by Niraj Shah and Steve Conine under the name CSN Stores, the business rebranded as Wayfair in 2011 and went public in 2014.