Colruyt (OTCMKTS:CUYTY) vs. Traeger (NYSE:COOK) Head-To-Head Analysis

Traeger (NYSE:COOK) and Colruyt (OTCMKTS:CUYTY) are both consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their risk, profitability, earnings, dividends, analyst recommendations, valuation and institutional ownership.

Profitability

This table compares Traeger and Colruyt’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Traeger	-18.01%	-11.31%	-3.68%
Colruyt	N/A	N/A	N/A

Institutional and Insider Ownership

46.8% of Traeger shares are owned by institutional investors. Comparatively, 0.0% of Colruyt shares are owned by institutional investors. 16.1% of Traeger shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Analyst Recommendations

This is a summary of recent recommendations for Traeger and Colruyt, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Traeger	2	6	1	0	1.89
Colruyt	1	1	0	0	1.50

Traeger currently has a consensus price target of $2.09, indicating a potential upside of 149.26%. Given Traeger’s stronger consensus rating and higher possible upside, research analysts plainly believe Traeger is more favorable than Colruyt.

Valuation and Earnings

This table compares Traeger and Colruyt”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Traeger	$604.07 million	0.19	-$34.01 million	($0.79)	-1.06
Colruyt	$11.77 billion	0.38	$362.36 million	N/A	N/A

Colruyt has higher revenue and earnings than Traeger.

Volatility and Risk

Traeger has a beta of 1.38, meaning that its share price is 38% more volatile than the S&P 500. Comparatively, Colruyt has a beta of 0.95, meaning that its share price is 5% less volatile than the S&P 500.

About Traeger

Traeger, Inc., together with its subsidiaries, designs, sources, sells, and supports wood pellet fueled barbecue grills for retailers, distributors, and direct to consumers in the United States. Its wood pellet grills are internet of things devices that allow owners to program, monitor, and control their grill through its Traeger app. The company also produces a library of digital content, including instructional recipes and videos that demonstrate tips, tricks, and cooking techniques that empower Traeger owners to progress their cooking skills; and short- and long-form branded content highlighting stories, community members, and lifestyle content from the Traegerhood. In addition, it provides wood pellets that are used to fire the grills; rubs, spices, and sauces; accessories, such as pop-and-lock accessory rail covers, drip trays, bucket liners, storage bins, and shelves; tools to aid in meal prep, cooking, and cleanup, including pellet storage systems, cleaning solutions, barbecue tools, and MEATER smart thermometer; replacement parts; and apparel and merchandise, including t-shirts, hooded sweatshirts, and baseball hats. Traeger, Inc. was founded in 1987 and is headquartered in Salt Lake City, Utah.

About Colruyt

Colruyt Group N.V., together with its subsidiaries, engages in the retail, wholesale, food service, and other activities in Belgium, France, Luxembourg, and internationally. It operates through three segments: Retail, Wholesale and Foodservice, and Other Activities. The company provides groceries, fresh products, dry products, and frozen and non-food products; and operates CNG, hydrogen filling, and charging stations. It also provides printing and document management solutions; and develops, constructs, operates, maintains, and finances wind energy projects. The company offers its products and services under the Bike Republic, Bio-Planet, Boni Selection, Collect&Go, Colruyt Group Academy, Colruyt Lowest Prices, Colruyt Prix Qualité, Cru, DATS 24, Dreambaby, Dreamland, Everyday, Graindor, Kangourou, Okay, Spar Colruyt Group, Xtra, Jims, Newpharma, The Fashion Society, Codifrance, Colex, Solucious, Spar For You, and Symeta Hybrid brands. It provides its products and services to wholesalers, commercial customers, and affiliated independent merchants, as well as schools, care homes, the hospitality sector, etc. The company was formerly known as Etn. Fr. Colruyt NV and changed its name to Colruyt Group N.V. in October 2023. The company was founded in 1928 and is headquartered in Halle, Belgium.