Banco Santander S.A. acquired a new position in shares of Roku, Inc. (NASDAQ:ROKU – Free Report) in the third quarter, according to its most recent 13F filing with the Securities and Exchange Commission. The firm acquired 9,125 shares of the company’s stock, valued at approximately $914,000.
Other large investors also recently made changes to their positions in the company. Westfuller Advisors LLC acquired a new stake in shares of Roku during the third quarter worth approximately $30,000. Root Financial Partners LLC purchased a new stake in Roku in the 3rd quarter worth approximately $33,000. Cornerstone Planning Group LLC lifted its position in Roku by 20,450.0% in the 3rd quarter. Cornerstone Planning Group LLC now owns 411 shares of the company’s stock worth $41,000 after buying an additional 409 shares in the last quarter. Rakuten Securities Inc. boosted its stake in shares of Roku by 55.6% during the 2nd quarter. Rakuten Securities Inc. now owns 442 shares of the company’s stock valued at $39,000 after buying an additional 158 shares during the period. Finally, True Wealth Design LLC grew its holdings in shares of Roku by 859.7% during the 2nd quarter. True Wealth Design LLC now owns 595 shares of the company’s stock valued at $52,000 after acquiring an additional 533 shares in the last quarter. Institutional investors and hedge funds own 86.30% of the company’s stock.
Roku Stock Performance
ROKU opened at $98.41 on Friday. The company has a market cap of $14.51 billion, a PE ratio of 172.65 and a beta of 1.99. The stock has a 50-day moving average of $100.54 and a 200-day moving average of $99.27. Roku, Inc. has a 52-week low of $52.43 and a 52-week high of $116.66.
More Roku News
Here are the key news stories impacting Roku this week:
- Positive Sentiment: Roku rolled out 17 new free channels on The Roku Channel, expanding content selection that can boost viewer engagement and ad-revenue potential for the platform. Roku quietly rolls out a major free upgrade for users
- Positive Sentiment: Analyst/investor coverage picked up — Zacks published pieces highlighting increased investor attention and listing Roku among must-watch streaming stocks — which can attract flows and re-rate sentiment after Roku’s recent earnings beat. Roku, Inc. (ROKU) is Attracting Investor Attention
- Positive Sentiment: New original/exclusive programming (example: The Reunion: Laguna Beach premiere on The Roku Channel) supports content-led engagement and subscription/ads upside on the platform. ‘The Reunion: Laguna Beach’ Gets Premiere Date On Roku Channel
- Neutral Sentiment: Retail discounting on Roku hardware (Streambar SE, Streaming Stick 4K, Streaming Stick Plus and Roku TV deals) is widespread — this likely boosts unit sales/market share but may compress hardware margins and lower ASPs. Coverage of these price cuts appeared across Gizmodo, Kotaku, Mashable and MSN. Roku’s 2-in-1 Soundbar and Streaming Combo Hits a New Low Roku Streambar SE Falls Below Its Black Friday Price The Roku Streaming Stick 4K is back on sale at Amazon
- Negative Sentiment: A Pocket-lint piece flags a limitation with the Roku Ultra’s Ethernet port that may surprise buyers — negative product PR can dent consumer confidence and complicate hardware upsell conversations. Your Roku Ultra’s Ethernet port doesn’t do what you think
Wall Street Analysts Forecast Growth
ROKU has been the subject of several recent research reports. Evercore reiterated an “outperform” rating and set a $150.00 price objective on shares of Roku in a report on Friday, February 13th. Wedbush upped their target price on Roku from $130.00 to $140.00 and gave the stock an “outperform” rating in a research report on Friday, February 13th. KeyCorp lifted their price target on Roku from $128.00 to $130.00 and gave the company an “overweight” rating in a report on Friday, February 13th. Arete Research set a $132.00 price target on Roku and gave the company a “buy” rating in a research note on Monday, January 5th. Finally, Bank of America increased their price objective on Roku from $115.00 to $140.00 and gave the stock a “buy” rating in a report on Monday, January 12th. One analyst has rated the stock with a Strong Buy rating, twenty-three have given a Buy rating and four have issued a Hold rating to the company. According to data from MarketBeat, Roku presently has a consensus rating of “Moderate Buy” and an average target price of $123.96.
Read Our Latest Analysis on ROKU
Insiders Place Their Bets
In other Roku news, CEO Anthony J. Wood sold 50,000 shares of the company’s stock in a transaction dated Tuesday, February 10th. The shares were sold at an average price of $90.79, for a total transaction of $4,539,500.00. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Director Neil D. Hunt sold 2,000 shares of the firm’s stock in a transaction dated Monday, February 2nd. The shares were sold at an average price of $96.48, for a total value of $192,960.00. Following the completion of the sale, the director directly owned 7,782 shares in the company, valued at approximately $750,807.36. This represents a 20.45% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold 219,710 shares of company stock valued at $22,761,608 in the last three months. Company insiders own 13.98% of the company’s stock.
Roku Profile
Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.
At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.
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