The RealReal, Inc. (NASDAQ:REAL – Get Free Report)’s stock price gapped up before the market opened on Friday after Wall Street Zen upgraded the stock from a hold rating to a buy rating. The stock had previously closed at $12.39, but opened at $13.99. RealReal shares last traded at $12.5680, with a volume of 5,008,945 shares trading hands.
REAL has been the subject of a number of other reports. KeyCorp upped their price objective on RealReal from $16.00 to $20.00 and gave the stock an “overweight” rating in a research note on Thursday, January 22nd. B. Riley Financial upped their price target on shares of RealReal from $14.00 to $17.00 and gave the stock a “buy” rating in a research report on Friday, December 12th. William Blair began coverage on shares of RealReal in a report on Monday, December 15th. They issued an “outperform” rating on the stock. BTIG Research reiterated a “buy” rating and issued a $18.00 price objective on shares of RealReal in a research report on Friday. Finally, UBS Group upped their target price on shares of RealReal from $14.00 to $16.00 and gave the stock a “neutral” rating in a research report on Thursday, January 8th. One equities research analyst has rated the stock with a Strong Buy rating, five have given a Buy rating, two have assigned a Hold rating and one has given a Sell rating to the company. According to MarketBeat, RealReal has an average rating of “Moderate Buy” and an average target price of $18.06.
Read Our Latest Stock Report on REAL
Insiders Place Their Bets
Key Stories Impacting RealReal
Here are the key news stories impacting RealReal this week:
- Positive Sentiment: Q4 results beat expectations — EPS $0.06 vs. $0.04 est. and revenues $194.05M (up 18% YoY); company reported GMV growth and said it exceeded 2025 guidance. The RealReal Announces Fourth-Quarter and Full-Year 2025 Results
- Positive Sentiment: Company reported a record >$2 billion GMV, signalling accelerating marketplace demand and scale benefits for margins and unit economics. The RealReal achieves record 2 billion dollar GMV amid luxury resale surge
- Positive Sentiment: Management provided 2026 targets: outlined 12–15% GMV growth and reiterated investments in AI, automation and supply initiatives aimed at driving throughput and EBITDA expansion. RealReal outlines 12–15% GMV growth for 2026 while advancing AI automation and supply
- Positive Sentiment: Bullish analyst action: BTIG reaffirmed a “buy” and set an $18 price target (~47% upside from current levels), reinforcing upside sentiment. Benzinga – BTIG rating
- Positive Sentiment: Analyst commentary and research pieces highlight platform-level EBITDA leverage as GMV scales and the shift to a capital-light consignment model improves gross margins. TheRealReal: Platform Growth Is Leading To Sizable EBITDA Gains
- Neutral Sentiment: Robert W. Baird raised its price target from $15 to $16 but kept a “neutral” rating — a modest positive on price target but not a conviction upgrade. Benzinga – Baird note
- Neutral Sentiment: Earnings materials, the slide deck and full call transcript are available for deeper read-throughs (useful for modeling but informational). Q4 Results – Earnings Call Presentation Q4 Earnings Call Transcript
- Negative Sentiment: An insider (Levesque Rati Sahi) sold 121,399 shares, which could be viewed as a near-term negative or trigger for profit-taking by investors. Levesque Rati Sahi Sells 121,399 Shares of RealReal Stock
Institutional Inflows and Outflows
Several large investors have recently bought and sold shares of REAL. Quarry LP acquired a new stake in RealReal in the 3rd quarter valued at about $28,000. Larson Financial Group LLC bought a new stake in shares of RealReal in the 3rd quarter worth approximately $31,000. Flagship Harbor Advisors LLC bought a new stake in shares of RealReal in the 4th quarter worth approximately $71,000. State of Alaska Department of Revenue acquired a new stake in RealReal during the third quarter valued at approximately $59,000. Finally, Kemnay Advisory Services Inc. bought a new stake in RealReal during the fourth quarter worth approximately $104,000. Institutional investors own 64.73% of the company’s stock.
RealReal Price Performance
The stock has a market capitalization of $1.43 billion, a P/E ratio of -11.25 and a beta of 2.65. The stock’s fifty day moving average is $14.50 and its two-hundred day moving average is $12.41.
RealReal Company Profile
The RealReal, Inc (NASDAQ: REAL) operates an online marketplace specializing in the authenticated resale of luxury goods. Since its founding in 2011 by entrepreneur Julie Wainwright, the company has positioned itself as a leading platform for consignors and shoppers seeking designer fashion, fine jewelry, watches, art, and home décor. Headquartered in San Francisco, The RealReal combines e-commerce technology with an in-house team of experts to offer a seamless buying and selling experience for secondhand luxury items.
At the core of The RealReal’s business model is its consignment service, which enables individuals to sell pre-owned luxury products through a fully managed process.
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