Marriott International, Inc. (NASDAQ:MAR) Receives Consensus Rating of “Moderate Buy” from Analysts

Shares of Marriott International, Inc. (NASDAQ:MAR) have earned an average rating of “Moderate Buy” from the eighteen research firms that are currently covering the firm, MarketBeat reports. Eight research analysts have rated the stock with a hold rating, eight have given a buy rating and two have given a strong buy rating to the company. The average 12-month target price among analysts that have issued ratings on the stock in the last year is $343.2667.

MAR has been the topic of several research analyst reports. BMO Capital Markets raised shares of Marriott International from a “market perform” rating to an “outperform” rating and increased their price objective for the company from $285.00 to $370.00 in a research report on Friday, January 9th. JPMorgan Chase & Co. upped their price target on shares of Marriott International from $323.00 to $356.00 and gave the company a “neutral” rating in a research note on Wednesday, February 11th. Sanford C. Bernstein raised their price objective on shares of Marriott International from $329.00 to $369.00 and gave the stock an “outperform” rating in a research report on Tuesday, January 6th. Truist Financial upped their target price on Marriott International from $283.00 to $350.00 and gave the company a “hold” rating in a research report on Wednesday, February 11th. Finally, Morgan Stanley lifted their price target on Marriott International from $296.00 to $328.00 and gave the stock an “overweight” rating in a report on Friday, January 16th.

Insider Buying and Selling at Marriott International

In other news, insider Rajeev Menon sold 6,333 shares of Marriott International stock in a transaction that occurred on Wednesday, February 18th. The shares were sold at an average price of $356.61, for a total value of $2,258,411.13. Following the completion of the sale, the insider directly owned 9,492 shares in the company, valued at approximately $3,384,942.12. The trade was a 40.02% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this link. Also, CEO Anthony Capuano sold 63,000 shares of the stock in a transaction that occurred on Tuesday, February 17th. The stock was sold at an average price of $359.22, for a total value of $22,630,860.00. Following the sale, the chief executive officer directly owned 113,617 shares in the company, valued at $40,813,498.74. This represents a 35.67% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold 97,157 shares of company stock valued at $34,768,825 in the last quarter. Company insiders own 10.68% of the company’s stock.

Institutional Trading of Marriott International

Large investors have recently modified their holdings of the stock. Kemnay Advisory Services Inc. bought a new stake in shares of Marriott International during the fourth quarter worth $27,000. McMillan Office Inc. acquired a new position in Marriott International in the 4th quarter worth about $27,000. Basepoint Wealth LLC bought a new position in Marriott International in the fourth quarter valued at about $28,000. Godfrey Financial Associates Inc. acquired a new stake in shares of Marriott International during the fourth quarter valued at about $31,000. Finally, Advocate Investing Services LLC acquired a new position in shares of Marriott International in the fourth quarter valued at approximately $31,000. 70.70% of the stock is owned by institutional investors and hedge funds.

Key Marriott International News

Here are the key news stories impacting Marriott International this week:

• Positive Sentiment: Local property investment — A Southbank Hotel by Marriott is undertaking a $2 million upgrade, signaling continued refurbishment and franchise-level capex that can support RevPAR and brand strength in that market. Southbank Hotel Upgrade
• Positive Sentiment: Momentum commentary — Coverage noting that Marriott has sustained stock growth highlights investor confidence in the company’s recovery, earnings guidance and brand portfolio performance, supporting near-term demand for MAR shares. Marriott Sustains Stock Growth
• Positive Sentiment: Options market activity — Recent analysis of options flow shows elevated trading interest in MAR, which can increase liquidity and signal directional bets by sophisticated traders (both bullish and bearish), often amplifying near-term price moves. Options Trading Trends
• Neutral Sentiment: Music/ticketing antitrust trial not directly related — A DOJ opening in the Ticketmaster/Live Nation antitrust case underscores wider regulatory attention on platform monopolies, but it does not directly involve Marriott; may be watched for broader antitrust enforcement tone. DOJ Ticketmaster Trial
• Neutral Sentiment: Industry demand signal — Conference coverage (Questex Vibe) shows strong franchise and on-premise beverage engagement at recent industry events, a positive barometer for hotel F&B and group demand but not company-specific. Questex Vibe Conference
• Negative Sentiment: U.K. competition probe — Britain’s Competition and Markets Authority has opened an investigation into Hilton, IHG and Marriott over possible sharing of competitively sensitive data via STR/CoStar. This is the most material regulatory overhang: findings could lead to remedies, fines or changes to pricing/analytics practices that affect group pricing and revenue management. UK Competition Probe
• Negative Sentiment: Broader regulatory headlines — Multiple outlets report the CMA is scrutinizing information sharing (including CoStar/STR), increasing legal and compliance uncertainty for Marriott and peers as the probe develops. CMA Probes Coverage
• Negative Sentiment: Travel-sector sensitivity to geopolitics — Recent market weakness tied to Middle East developments hit travel names hard and at times put Marriott among the day’s weaker S&P 500 members, showing how macro/geopolitical shocks can pressure occupancy and bookings. Geopolitical Impact on Travel Stocks

Marriott International Stock Performance

Marriott International stock opened at $335.91 on Wednesday. The stock has a 50-day simple moving average of $329.00 and a 200 day simple moving average of $295.59. The stock has a market capitalization of $89.01 billion, a P/E ratio of 35.40, a PEG ratio of 2.92 and a beta of 1.09. Marriott International has a 52 week low of $205.40 and a 52 week high of $370.00.

Marriott International (NASDAQ:MAR) last issued its earnings results on Tuesday, February 10th. The company reported $2.58 EPS for the quarter, missing the consensus estimate of $2.61 by ($0.03). Marriott International had a negative return on equity of 84.23% and a net margin of 9.93%.The business had revenue of $6.69 billion for the quarter, compared to the consensus estimate of $6.67 billion. During the same quarter in the prior year, the firm posted $2.45 earnings per share. The business’s revenue was up 4.1% compared to the same quarter last year. Marriott International has set its FY 2026 guidance at 11.320-11.570 EPS and its Q1 2026 guidance at 2.500-2.550 EPS. Research analysts forecast that Marriott International will post 10.1 earnings per share for the current year.

Marriott International Announces Dividend

The company also recently announced a quarterly dividend, which will be paid on Tuesday, March 31st. Stockholders of record on Thursday, February 26th will be issued a dividend of $0.67 per share. The ex-dividend date of this dividend is Thursday, February 26th. This represents a $2.68 dividend on an annualized basis and a dividend yield of 0.8%. Marriott International’s dividend payout ratio (DPR) is currently 28.24%.

About Marriott International

Marriott International is a global lodging company that develops, manages and franchises a broad portfolio of hotels and related lodging facilities. Its core activities include hotel and resort management, franchise operations, property development and the provision of centralized services such as reservations, marketing and loyalty program management. The company’s brand architecture spans market segments from luxury and premium to select-service and extended-stay, enabling it to serve a wide range of business and leisure travelers as well as corporate and group customers.

The company traces its roots to the hospitality business founded by J.