Aptus Capital Advisors LLC trimmed its position in shares of ServiceNow, Inc. (NYSE:NOW – Free Report) by 80.4% during the third quarter, according to its most recent disclosure with the Securities and Exchange Commission. The institutional investor owned 53,771 shares of the information technology services provider’s stock after selling 220,013 shares during the quarter. Aptus Capital Advisors LLC’s holdings in ServiceNow were worth $49,484,000 as of its most recent SEC filing.
Other institutional investors and hedge funds also recently made changes to their positions in the company. Vanguard Group Inc. raised its stake in shares of ServiceNow by 1.6% during the third quarter. Vanguard Group Inc. now owns 20,210,924 shares of the information technology services provider’s stock valued at $18,599,709,000 after acquiring an additional 315,861 shares during the last quarter. State Street Corp increased its holdings in ServiceNow by 1.7% in the second quarter. State Street Corp now owns 9,323,619 shares of the information technology services provider’s stock valued at $9,585,426,000 after purchasing an additional 154,307 shares during the period. Geode Capital Management LLC raised its position in ServiceNow by 2.0% during the 2nd quarter. Geode Capital Management LLC now owns 4,574,563 shares of the information technology services provider’s stock worth $4,684,445,000 after purchasing an additional 88,057 shares during the last quarter. Norges Bank acquired a new position in ServiceNow during the 2nd quarter worth about $2,589,235,000. Finally, Alliancebernstein L.P. lifted its holdings in ServiceNow by 10.2% during the 2nd quarter. Alliancebernstein L.P. now owns 1,910,078 shares of the information technology services provider’s stock worth $1,963,713,000 after buying an additional 177,392 shares during the period. Institutional investors and hedge funds own 87.18% of the company’s stock.
ServiceNow Stock Performance
NOW opened at $120.52 on Friday. ServiceNow, Inc. has a 1-year low of $98.00 and a 1-year high of $211.48. The company has a market cap of $126.06 billion, a price-to-earnings ratio of 72.25, a PEG ratio of 1.92 and a beta of 0.99. The company’s fifty day moving average price is $123.48 and its two-hundred day moving average price is $157.84. The company has a current ratio of 1.00, a quick ratio of 1.00 and a debt-to-equity ratio of 0.12.
Analyst Upgrades and Downgrades
A number of equities analysts have recently issued reports on NOW shares. The Goldman Sachs Group set a $216.00 price objective on ServiceNow in a research report on Monday, February 2nd. KeyCorp decreased their target price on shares of ServiceNow from $155.00 to $115.00 and set an “underweight” rating for the company in a research report on Thursday, January 29th. Evercore restated an “outperform” rating and issued a $175.00 price target (down from $225.00) on shares of ServiceNow in a research report on Thursday, January 29th. Stifel Nicolaus set a $180.00 price objective on shares of ServiceNow and gave the company a “buy” rating in a research note on Thursday, January 29th. Finally, Mizuho lowered their target price on shares of ServiceNow from $210.00 to $190.00 and set an “outperform” rating for the company in a research note on Wednesday, January 21st. Three research analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, six have given a Hold rating and two have issued a Sell rating to the company. According to MarketBeat.com, the stock has an average rating of “Moderate Buy” and a consensus price target of $192.06.
Get Our Latest Stock Report on ServiceNow
Key ServiceNow News
Here are the key news stories impacting ServiceNow this week:
- Positive Sentiment: Major M&A expands AI/security footprint — ServiceNow is buying Israeli AI/security assets as part of an acquisition push (including the high‑profile Armis deal), signaling accelerated capability buildup and inorganic growth that investors view favorably. Cloud Stocks: ServiceNow Goes On An Acquisition Spree In Israel
- Positive Sentiment: New government / enterprise AI products — At its Government Forum ServiceNow unveiled EmployeeWorks (integrating Moveworks conversational AI) and other trusted‑AI solutions for mission-critical public‑sector workflows, strengthening enterprise adoption narratives. ServiceNow powers government reinvention with trusted AI
- Positive Sentiment: New AI product launch (Autonomous Workforce) creates monetization runway — ServiceNow’s Autonomous Workforce product positions the company to sell specialized AI agents that complete enterprise work, expanding addressable market and upsell opportunities. ServiceNow, Inc. (NOW) Launches New Autonomous Workforce
- Positive Sentiment: Commercial traction with telecom partners — A deployment with NTT DOCOMO and StarHub to improve roaming via ServiceNow AI is a tangible enterprise win that supports near‑term revenue proof points for AI workflow adoption. ServiceNow, NTT DOCOMO, StarHub Join Forces
- Positive Sentiment: Technical/market momentum — Chart analysts point to a double‑bottom breakout and momentum shift that has attracted dip buyers; combined with broader “AI selloff may have overshot” sentiment, this is fueling short‑term buying interest. ServiceNow (NOW) Price Forecast: Double Bottom Signals Trend Shift
- Neutral Sentiment: Identity/security ecosystem integration — 1Kosmos announced step‑up identity verification for ServiceNow help‑desk and sensitive change workflows; useful for customers but likely a modest near‑term revenue impact. 1Kosmos Brings Step‑Up Identity Verification to ServiceNow
- Neutral Sentiment: Elevated investor attention and conference activity — Coverage, searches, and the Morgan Stanley presentation keep the stock in focus; these amplify moves but aren’t a direct fundamental driver. Investors Heavily Search ServiceNow, Inc. (NOW)
Insider Buying and Selling at ServiceNow
In other ServiceNow news, Director Paul Edward Chamberlain sold 1,500 shares of the business’s stock in a transaction that occurred on Thursday, February 12th. The stock was sold at an average price of $101.17, for a total transaction of $151,755.00. Following the completion of the sale, the director directly owned 46,430 shares of the company’s stock, valued at approximately $4,697,323.10. The trade was a 3.13% decrease in their position. The sale was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Also, insider Paul Fipps sold 9,641 shares of the stock in a transaction that occurred on Wednesday, February 18th. The stock was sold at an average price of $105.93, for a total value of $1,021,271.13. Following the completion of the sale, the insider directly owned 11,757 shares of the company’s stock, valued at approximately $1,245,419.01. This trade represents a 45.06% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. In the last quarter, insiders sold 16,237 shares of company stock worth $1,697,162. Insiders own 0.34% of the company’s stock.
About ServiceNow
ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.
The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.
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