Berenberg Bank Begins Coverage on YouGov (LON:YOU)

Equities researchers at Berenberg Bank assumed coverage on shares of YouGov (LON:YOU) in a note issued to investors on Tuesday, MarketBeat Ratings reports. The firm set a “buy” rating and a GBX 395 price target on the stock. Berenberg Bank’s price target points to a potential upside of 141.15% from the stock’s previous close.

Several other equities analysts also recently commented on the company. Canaccord Genuity Group initiated coverage on YouGov in a report on Thursday, March 19th. They set a “buy” rating and a GBX 450 price target on the stock. JPMorgan Chase & Co. decreased their price objective on shares of YouGov from GBX 385 to GBX 380 and set an “overweight” rating for the company in a report on Monday, January 12th. Finally, UBS Group reiterated a “buy” rating and issued a GBX 510 target price on shares of YouGov in a research note on Friday, January 23rd. Five investment analysts have rated the stock with a Buy rating, According to MarketBeat, YouGov currently has an average rating of “Buy” and a consensus price target of GBX 411.

YouGov Stock Performance

Shares of LON YOU opened at GBX 163.80 on Tuesday. The company has a debt-to-equity ratio of 112.39, a quick ratio of 0.99 and a current ratio of 0.62. The firm has a market cap of £191.99 million, a P/E ratio of 14.50, a PEG ratio of 0.71 and a beta of 1.40. The stock has a fifty day moving average price of GBX 209.52 and a two-hundred day moving average price of GBX 250.26. YouGov has a 1 year low of GBX 135.40 and a 1 year high of GBX 399.

YouGov (LON:YOU) last issued its quarterly earnings data on Tuesday, March 24th. The company reported GBX 11.40 earnings per share for the quarter. YouGov had a return on equity of 6.46% and a net margin of 3.11%. Research analysts forecast that YouGov will post 41.8853256 EPS for the current fiscal year.

Insider Activity at YouGov

In other YouGov news, insider Ashley G. Martin bought 16,586 shares of the stock in a transaction on Wednesday, February 11th. The shares were purchased at an average price of GBX 211 per share, with a total value of £34,996.46. Also, insider Ian Griffiths purchased 30,784 shares of the company’s stock in a transaction on Tuesday, March 24th. The stock was acquired at an average cost of GBX 156 per share, for a total transaction of £48,023.04. Insiders acquired a total of 112,986 shares of company stock worth $18,472,430 in the last 90 days. 13.45% of the stock is owned by company insiders.

Key Headlines Impacting YouGov

Here are the key news stories impacting YouGov this week:

• Positive Sentiment: Senior insiders (Chair Ian Griffiths and CEO Stephan Shakespeare) bought material stakes on March 24 — management buying at ~GBX 155–156 signals confidence and can support the share price. YouGov Chair and CEO Increase Holdings with Fresh Share Purchases
• Positive Sentiment: Berenberg initiated coverage with a “buy” rating and GBX 395 target, and UBS reaffirmed a “buy” with a GBX 510 target — analyst endorsements may attract long-only investors and provide support. Broker Ratings (Digital Look)
• Neutral Sentiment: Quarterly results showed modest earnings (GBX 11.40 EPS) and thin margins (net margin ~3.5%), reflecting a business still investing for growth; results themselves are not the main driver but leave limited upside without margin recovery. YouGov Earnings / Marketbeat
• Neutral Sentiment: YouGov’s survey work (e.g., the Citi/YouGov inflation-expectations release) underscores the company’s data reach, which is strategically valuable but not an immediate earnings lever. UK public inflation expectations surge in March, Citi/YouGov survey shows
• Negative Sentiment: YouGov warned of lower profits as AI investment and other costs squeeze margins; that profit warning triggered a sharp negative market reaction and is the primary near-term headwind. UK pollster YouGov warns of lower profit, shares drop
• Negative Sentiment: Reports that YouGov is exploring the sale of a unit (including the Shopper business) to offset the cash drain from AI investments raise concerns about execution and recurring revenue stability. UK pollster YouGov explores unit sale as AI investments squeeze profit
• Negative Sentiment: JPMorgan and Deutsche Bank lowered their price targets (to GBX 350) this morning — even with buy/overweight stances, downward PT revisions can pressure sentiment and weigh on the stock. Broker Ratings (Digital Look)

About YouGov

YouGov is a global research data and analytics group. Our mission is to offer unparalleled insight into what the world really thinks and does. With operations in the Americas, Mainland Europe, UK and Asia Pacific, we have one of the world’s largest research networks.

Above all, YouGov is powered by reality. That stems from a unique panel of millions of registered members across 64 markets, encapsulating some 18 million shopping trips and millions of interconnected data points. Our unique approach to recruiting and engaging with our panel, combined with our state-of-the-art technology platforms, enables us to deliver real-world, real-time insights that lead to better decision-making and a competitive advantage for our clients.