Stephan Shakespeare Buys 65,616 Shares of YouGov (LON:YOU) Stock

YouGov plc (LON:YOU) insider Stephan Shakespeare acquired 65,616 shares of the firm’s stock in a transaction on Tuesday, March 24th. The shares were bought at an average cost of GBX 155 per share, with a total value of £101,704.80.

YouGov Stock Performance

Shares of YouGov stock opened at GBX 163.80 on Thursday. The company has a market cap of £191.99 million, a PE ratio of 14.50, a price-to-earnings-growth ratio of 0.71 and a beta of 1.40. YouGov plc has a 52 week low of GBX 135.40 and a 52 week high of GBX 399. The business has a 50 day moving average price of GBX 209.52 and a 200-day moving average price of GBX 250.26. The company has a quick ratio of 0.99, a current ratio of 0.62 and a debt-to-equity ratio of 112.39.

YouGov (LON:YOU) last announced its earnings results on Tuesday, March 24th. The company reported GBX 11.40 earnings per share (EPS) for the quarter. YouGov had a return on equity of 6.46% and a net margin of 3.11%. Equities analysts anticipate that YouGov plc will post 41.8853256 earnings per share for the current fiscal year.

Wall Street Analyst Weigh In

Several analysts have recently commented on YOU shares. Berenberg Bank began coverage on shares of YouGov in a report on Tuesday. They issued a “buy” rating and a GBX 395 target price for the company. JPMorgan Chase & Co. cut their price target on shares of YouGov from GBX 380 to GBX 350 and set an “overweight” rating on the stock in a report on Wednesday. UBS Group reaffirmed a “buy” rating and issued a GBX 510 price objective on shares of YouGov in a research report on Wednesday. Canaccord Genuity Group initiated coverage on shares of YouGov in a research note on Thursday, March 19th. They issued a “buy” rating and a GBX 450 price objective for the company. Finally, Deutsche Bank Aktiengesellschaft dropped their target price on shares of YouGov from GBX 370 to GBX 350 and set a “buy” rating on the stock in a research report on Wednesday. Five investment analysts have rated the stock with a Buy rating, According to data from MarketBeat.com, the stock currently has a consensus rating of “Buy” and an average target price of GBX 411.

Key YouGov News

Here are the key news stories impacting YouGov this week:

• Positive Sentiment: Senior insiders (Chair Ian Griffiths and CEO Stephan Shakespeare) bought material stakes on March 24 — management buying at ~GBX 155–156 signals confidence and can support the share price. YouGov Chair and CEO Increase Holdings with Fresh Share Purchases
• Positive Sentiment: Berenberg initiated coverage with a “buy” rating and GBX 395 target, and UBS reaffirmed a “buy” with a GBX 510 target — analyst endorsements may attract long-only investors and provide support. Broker Ratings (Digital Look)
• Neutral Sentiment: Quarterly results showed modest earnings (GBX 11.40 EPS) and thin margins (net margin ~3.5%), reflecting a business still investing for growth; results themselves are not the main driver but leave limited upside without margin recovery. YouGov Earnings / Marketbeat
• Neutral Sentiment: YouGov’s survey work (e.g., the Citi/YouGov inflation-expectations release) underscores the company’s data reach, which is strategically valuable but not an immediate earnings lever. UK public inflation expectations surge in March, Citi/YouGov survey shows
• Negative Sentiment: YouGov warned of lower profits as AI investment and other costs squeeze margins; that profit warning triggered a sharp negative market reaction and is the primary near-term headwind. UK pollster YouGov warns of lower profit, shares drop
• Negative Sentiment: Reports that YouGov is exploring the sale of a unit (including the Shopper business) to offset the cash drain from AI investments raise concerns about execution and recurring revenue stability. UK pollster YouGov explores unit sale as AI investments squeeze profit
• Negative Sentiment: JPMorgan and Deutsche Bank lowered their price targets (to GBX 350) this morning — even with buy/overweight stances, downward PT revisions can pressure sentiment and weigh on the stock. Broker Ratings (Digital Look)

About YouGov

YouGov is a global research data and analytics group. Our mission is to offer unparalleled insight into what the world really thinks and does. With operations in the Americas, Mainland Europe, UK and Asia Pacific, we have one of the world’s largest research networks.

Above all, YouGov is powered by reality. That stems from a unique panel of millions of registered members across 64 markets, encapsulating some 18 million shopping trips and millions of interconnected data points. Our unique approach to recruiting and engaging with our panel, combined with our state-of-the-art technology platforms, enables us to deliver real-world, real-time insights that lead to better decision-making and a competitive advantage for our clients.