Contrasting International Card Establishment (OTCMKTS:ICRD) and Cintas (NASDAQ:CTAS)

Cintas (NASDAQ:CTAS) and International Card Establishment (OTCMKTS:ICRD) are both business services companies, but which is the superior business? We will compare the two businesses based on the strength of their profitability, analyst recommendations, dividends, risk, earnings, valuation and institutional ownership.

Analyst Ratings

This is a breakdown of recent ratings and target prices for Cintas and International Card Establishment, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Cintas	1	6	6	1	2.50
International Card Establishment	0	0	0	0	0.00

Cintas presently has a consensus target price of $216.92, suggesting a potential upside of 28.47%. Given Cintas’ stronger consensus rating and higher probable upside, equities research analysts clearly believe Cintas is more favorable than International Card Establishment.

Insider & Institutional Ownership

63.5% of Cintas shares are held by institutional investors. 14.9% of Cintas shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Risk and Volatility

Cintas has a beta of 0.95, meaning that its stock price is 5% less volatile than the S&P 500. Comparatively, International Card Establishment has a beta of 12.44, meaning that its stock price is 1,144% more volatile than the S&P 500.

Profitability

This table compares Cintas and International Card Establishment’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Cintas	17.57%	41.47%	19.36%
International Card Establishment	N/A	N/A	N/A

Earnings & Valuation

This table compares Cintas and International Card Establishment”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Cintas	$10.34 billion	6.53	$1.81 billion	$3.43	49.23
International Card Establishment	N/A	N/A	N/A	N/A	N/A

Cintas has higher revenue and earnings than International Card Establishment.

Summary

Cintas beats International Card Establishment on 10 of the 11 factors compared between the two stocks.

About Cintas

Cintas Corporation engages in the provision of corporate identity uniforms and related business services primarily in the United States, Canada, and Latin America. It operates through Uniform Rental and Facility Services, First Aid and Safety Services, and All Other segments. The company rents and services uniforms and other garments, including flame resistant clothing, mats, mops and shop towels, and other ancillary items; and provides restroom cleaning services and supplies, as well as sells uniforms. In addition, the company offers first aid and safety services, and fire protection products and services. It provides its products and services through its distribution network and local delivery routes, or local representatives to small service and manufacturing companies, as well as major corporations. The company was founded in 1968 and is based in Cincinnati, Ohio. Cintas Corporation was formerly a subsidiary of Cintas Corporation.

About International Card Establishment

International Card Establishment, Inc. provides merchant services in the United States. It offers payment processing services for brick and mortar merchants; proprietary gift and loyalty program; gift cards with customized artwork; various merchant terminals and accessories; leasing program; customer support; and agent program. The company is headquartered in Camarillo, California.