Ooma (NYSE:OOMA – Get Free Report) and Directview (OTCMKTS:DIRV – Get Free Report) are both computer and technology companies, but which is the superior stock? We will contrast the two companies based on the strength of their dividends, risk, earnings, profitability, valuation, analyst recommendations and institutional ownership.
Analyst Ratings
This is a breakdown of recent recommendations and price targets for Ooma and Directview, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Ooma | 0 | 1 | 2 | 0 | 2.67 |
| Directview | 0 | 0 | 0 | 0 | 0.00 |
Ooma currently has a consensus target price of $19.00, suggesting a potential upside of 35.76%. Given Ooma’s stronger consensus rating and higher possible upside, equities research analysts clearly believe Ooma is more favorable than Directview.
Profitability
| Net Margins | Return on Equity | Return on Assets | |
| Ooma | 2.36% | 15.79% | 9.29% |
| Directview | N/A | N/A | N/A |
Insider and Institutional Ownership
80.4% of Ooma shares are owned by institutional investors. 9.9% of Ooma shares are owned by company insiders. Comparatively, 0.7% of Directview shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.
Valuation & Earnings
This table compares Ooma and Directview”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Ooma | $273.60 million | 1.41 | $6.46 million | $0.22 | 63.61 |
| Directview | N/A | N/A | N/A | N/A | N/A |
Ooma has higher revenue and earnings than Directview.
Summary
Ooma beats Directview on 9 of the 9 factors compared between the two stocks.
About Ooma
Ooma, Inc. provides communications services and related technologies for businesses and consumers in the United States and Canada. The company's products and services include Ooma Office, a cloud-based multi-user communications system for small and medium-sized businesses; Ooma Connect, which delivers fixed wireless internet connectivity; and Ooma Enterprise, a unified-communications-as-a-service (UCaaS) solution. It also provides Ooma AirDial, a plain old telephone service; PureVoice HD, a residential phone services; Ooma basic that provides unlimited personal calling within the United States; and Ooma Premier, a suite of advanced calling features on a monthly or annual subscription basis. In addition, the company offers Ooma Telo, a home communications solution designed to serve as the primary phone line in the home; Ooma Telo Air, a wireless Ooma Telo with built-in Wi-Fi and Bluetooth; and Ooma Telo LTE, which combines the Ooma Telo base station with the Ooma LTE Adapter and battery back-up. Further, it provides Ooma Mobile HD app that allows users to make and receive phone calls and access Ooma features and settings; 2600Hz provides business communication applications; Talkatone mobile app; and OnSIP, an UCaaS solutions. The company offers its products through direct sales, distributors, retailers, and resellers, as well as online and sale representatives. Ooma, Inc. was incorporated in 2003 and is headquartered in Sunnyvale, California.
About Directview
DirectView Holdings, Inc. engages in the provision of security systems and related services through its subsidiaries. It operates in the Security and Surveillance, and Video Conferencing Services divisions. The Security and Surveillance division offers surveillance systems, digital video recording, access control, services to businesses, organizations, and law enforcement. The Video Conferencing Services division teleconferencing products and services. The company was founded in 2006 and is headquartered in Boca Raton, FL.
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