Blue Trust Inc. raised its stake in Netflix, Inc. (NASDAQ:NFLX – Free Report) by 999.3% during the fourth quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The fund owned 30,175 shares of the Internet television network’s stock after acquiring an additional 27,430 shares during the period. Blue Trust Inc.’s holdings in Netflix were worth $2,829,000 as of its most recent SEC filing.
Other institutional investors and hedge funds have also recently modified their holdings of the company. First Financial Corp IN boosted its stake in Netflix by 900.0% in the 4th quarter. First Financial Corp IN now owns 270 shares of the Internet television network’s stock worth $25,000 after purchasing an additional 243 shares in the last quarter. DiNuzzo Private Wealth Inc. increased its stake in Netflix by 885.2% during the 4th quarter. DiNuzzo Private Wealth Inc. now owns 266 shares of the Internet television network’s stock valued at $25,000 after purchasing an additional 239 shares in the last quarter. Imprint Wealth LLC purchased a new position in Netflix in the third quarter worth about $25,000. Retirement Wealth Solutions LLC purchased a new position in Netflix in the third quarter worth about $28,000. Finally, MB Levis & Associates LLC lifted its stake in shares of Netflix by 177.8% in the fourth quarter. MB Levis & Associates LLC now owns 300 shares of the Internet television network’s stock worth $28,000 after buying an additional 192 shares in the last quarter. 80.93% of the stock is currently owned by institutional investors.
Insider Activity
In related news, insider David A. Hyman sold 5,727 shares of the firm’s stock in a transaction on Monday, February 9th. The stock was sold at an average price of $81.06, for a total value of $464,230.62. Following the transaction, the insider directly owned 316,100 shares of the company’s stock, valued at approximately $25,623,066. This trade represents a 1.78% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. Also, Director Reed Hastings sold 420,550 shares of Netflix stock in a transaction on Wednesday, April 1st. The shares were sold at an average price of $95.49, for a total value of $40,158,319.50. Following the transaction, the director owned 3,940 shares in the company, valued at $376,230.60. This trade represents a 99.07% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last 90 days, insiders have sold 1,514,393 shares of company stock worth $138,340,102. Company insiders own 1.37% of the company’s stock.
Netflix Price Performance
Netflix (NASDAQ:NFLX – Get Free Report) last announced its earnings results on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.55 by $0.01. Netflix had a net margin of 24.30% and a return on equity of 43.26%. The company had revenue of $12.05 billion during the quarter, compared to analyst estimates of $11.97 billion. During the same period in the previous year, the business posted $0.43 earnings per share. The firm’s quarterly revenue was up 17.6% compared to the same quarter last year. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. Equities research analysts expect that Netflix, Inc. will post 24.58 EPS for the current year.
Analyst Ratings Changes
A number of equities research analysts have recently commented on NFLX shares. JPMorgan Chase & Co. started coverage on shares of Netflix in a report on Monday, March 2nd. They set an “overweight” rating and a $120.00 price target on the stock. UBS Group set a $104.00 price objective on Netflix in a research report on Tuesday, January 27th. Arete Research upgraded Netflix from a “neutral” rating to a “buy” rating in a research note on Friday, February 27th. William Blair reissued an “outperform” rating on shares of Netflix in a report on Wednesday, January 21st. Finally, Rothschild & Co Redburn set a $120.00 price target on Netflix in a research note on Wednesday, January 21st. Two analysts have rated the stock with a Strong Buy rating, thirty-five have given a Buy rating and thirteen have issued a Hold rating to the company’s stock. Based on data from MarketBeat, the company currently has an average rating of “Moderate Buy” and a consensus price target of $114.57.
Check Out Our Latest Stock Report on NFLX
Trending Headlines about Netflix
Here are the key news stories impacting Netflix this week:
- Positive Sentiment: Company-wide price increases should boost ARPU and near-term revenue; analysts and media largely expect limited subscriber fallout, supporting EPS upside. Read More.
- Positive Sentiment: Analyst and institutional support: President Capital raised its price target and several funds (D.E. Shaw, Paul Tudor Jones cited) are adding exposure — demand from big investors is reinforcing the rally. Read More.
- Positive Sentiment: Large funds are accumulating shares, which can provide price support even as headlines swirl about management and strategy. Read More.
- Neutral Sentiment: Strategic focus on building franchises after losing some bidding contests — indicates long-term content investment but no immediate hits to revenue. Read More.
- Neutral Sentiment: Commercial distribution deals (e.g., EverPass for a major fight) expand non-consumer revenue channels but are modest in scale versus subscription business. Read More.
- Negative Sentiment: Director Reed Hastings sold ~420,550 shares under a pre-arranged 10b5-1 plan (large block, though disclosed as pre-planned), which can alarm some investors when insiders reduce holdings. Read More.
- Negative Sentiment: Big-deal speculation: coverage on a potential US$42.2B Warner Bros-style acquisition raises questions about growth vs. financial discipline and could increase leverage/risk if pursued. Read More.
- Negative Sentiment: Macro sensitivity and valuation risk: some analysts caution that repeated price hikes and a slowing economy could pressure subscriber trends and make NFLX vulnerable if macro weakens. Read More.
Netflix Company Profile
Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
Further Reading
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