JIADE (NASDAQ:JDZG – Get Free Report) and ATA (NASDAQ:AACG – Get Free Report) are both small-cap consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their analyst recommendations, valuation, institutional ownership, risk, profitability, dividends and earnings.
Analyst Recommendations
This is a summary of recent ratings and recommmendations for JIADE and ATA, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| JIADE | 1 | 0 | 0 | 0 | 1.00 |
| ATA | 1 | 0 | 0 | 0 | 1.00 |
Earnings & Valuation
This table compares JIADE and ATA”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| JIADE | $2.57 million | 0.91 | $770,000.00 | N/A | N/A |
| ATA | $38.34 million | 0.54 | -$6.87 million | ($0.20) | -4.85 |
JIADE has higher earnings, but lower revenue than ATA.
Profitability
This table compares JIADE and ATA’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| JIADE | N/A | N/A | N/A |
| ATA | -17.96% | -90.86% | -10.89% |
Risk and Volatility
JIADE has a beta of -1.69, suggesting that its share price is 269% less volatile than the S&P 500. Comparatively, ATA has a beta of 0.8, suggesting that its share price is 20% less volatile than the S&P 500.
Insider and Institutional Ownership
0.7% of ATA shares are held by institutional investors. 52.9% of ATA shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.
Summary
JIADE beats ATA on 5 of the 9 factors compared between the two stocks.
About JIADE
JIADE LIMITED specializes in providing one-stop comprehensive education supporting services to adult education institutions, through a wide spectrum of software platform and auxiliary solutions. The Company’s services are primarily offered through the Kebiao Technology Educational Administration Platform. JIADE LIMITED is based in Chengdu, China.
About ATA
ATA Creativity Global, together with its subsidiaries, provides educational services to individual students through its training center network in China and internationally. Its educational services include portfolio training, research-based learning, overseas study counselling, in-school art classes through cooperation with high schools and training organizations, foreign language training services, junior art education, and other related educational services to its students. The company also offers online courses for students. It provides its services through partnership with sales channels, internet and mobile advertisement, word of mouth referral, and marketing events and activities. The company was formerly known as ATA Inc. and changed its name to ATA Creativity Global in September 2019. ATA Creativity Global was founded in 1999 and is headquartered in Hefei, China.
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