eBay Inc. (NASDAQ:EBAY) Receives Average Recommendation of “Hold” from Brokerages

Shares of eBay Inc. (NASDAQ:EBAY) have been assigned a consensus rating of “Hold” from the thirty-three ratings firms that are covering the firm, Marketbeat.com reports. One investment analyst has rated the stock with a sell rating, nineteen have given a hold rating and thirteen have assigned a buy rating to the company. The average 1 year price target among brokerages that have issued ratings on the stock in the last year is $107.8387.

EBAY has been the topic of several recent analyst reports. TD Cowen increased their price target on shares of eBay from $87.00 to $88.00 and gave the company a “hold” rating in a research note on Friday, May 1st. JPMorgan Chase & Co. increased their price target on shares of eBay from $87.00 to $100.00 and gave the company a “neutral” rating in a research note on Thursday, April 30th. Citigroup increased their price objective on eBay from $114.00 to $127.00 and gave the company a “buy” rating in a report on Wednesday, May 13th. Deutsche Bank Aktiengesellschaft set a $124.00 price objective on eBay in a report on Monday, May 4th. Finally, Cantor Fitzgerald increased their price objective on eBay from $100.00 to $110.00 and gave the company a “neutral” rating in a report on Thursday, April 30th.

Insider Activity

In other news, SVP Jordan Douglas Bradle Sweetnam sold 863 shares of the stock in a transaction that occurred on Thursday, June 18th. The stock was sold at an average price of $109.17, for a total value of $94,213.71. Following the completion of the sale, the senior vice president directly owned 34,533 shares of the company’s stock, valued at approximately $3,769,967.61. This represents a 2.44% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Jamie Iannone sold 11,110 shares of the stock in a transaction that occurred on Thursday, June 4th. The shares were sold at an average price of $109.59, for a total value of $1,217,544.90. Following the completion of the sale, the chief executive officer directly owned 280,204 shares of the company’s stock, valued at $30,707,556.36. The trade was a 3.81% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last ninety days, insiders sold 98,015 shares of company stock valued at $10,749,186. 0.67% of the stock is currently owned by company insiders.

Institutional Investors Weigh In On eBay

Several large investors have recently modified their holdings of the company. Quotient Wealth Partners LLC raised its position in shares of eBay by 4.5% in the 4th quarter. Quotient Wealth Partners LLC now owns 2,558 shares of the e-commerce company’s stock worth $223,000 after acquiring an additional 110 shares in the last quarter. Childress Capital Advisors LLC raised its position in shares of eBay by 3.2% in the 4th quarter. Childress Capital Advisors LLC now owns 3,685 shares of the e-commerce company’s stock worth $321,000 after acquiring an additional 114 shares in the last quarter. JFS Wealth Advisors LLC raised its position in shares of eBay by 57.4% in the 4th quarter. JFS Wealth Advisors LLC now owns 318 shares of the e-commerce company’s stock worth $28,000 after acquiring an additional 116 shares in the last quarter. Capital Asset Advisory Services LLC raised its position in shares of eBay by 3.3% in the 1st quarter. Capital Asset Advisory Services LLC now owns 4,035 shares of the e-commerce company’s stock worth $367,000 after acquiring an additional 129 shares in the last quarter. Finally, Harfst & Associates Inc. raised its position in shares of eBay by 0.6% in the 4th quarter. Harfst & Associates Inc. now owns 22,461 shares of the e-commerce company’s stock worth $1,956,000 after acquiring an additional 131 shares in the last quarter. 87.48% of the stock is owned by institutional investors and hedge funds.

More eBay News

Here are the key news stories impacting eBay this week:

• Positive Sentiment: Shareholders backed eBay’s board, auditor, and executive pay at the 2026 annual meeting, which signals continued confidence in management and corporate oversight. Article Title
• Positive Sentiment: Analysts remain moderately bullish, and recent coverage notes that eBay has outperformed the Nasdaq over the past year, reinforcing the view that the company’s core business remains healthy. Article Title
• Neutral Sentiment: An eBay SVP sold 863 shares under a pre-arranged Rule 10b5-1 plan, which is routine and not necessarily a sign of weakening fundamentals, though insider sales can still weigh on sentiment. Article Title
• Neutral Sentiment: eBay also continues to benefit from its stronger-than-expected quarterly results and raised guidance, which should help support the stock, even if today’s headlines are mostly about governance and insider activity rather than new operating catalysts.
• Negative Sentiment: Reports that GameStop-related takeover speculation is rising after eBay shareholders blocked a key proposal are adding uncertainty around governance and possible activist pressure, which could create volatility in EBAY shares. Article Title
• Negative Sentiment: Reuters also reported that eBay faces a new trial over harassment claims after a settlement effort failed, introducing another legal overhang for investors. Article Title

eBay Stock Performance

Shares of eBay stock opened at $108.24 on Friday. The firm has a market capitalization of $48.06 billion, a P/E ratio of 24.54, a P/E/G ratio of 2.37 and a beta of 1.39. eBay has a 52 week low of $72.84 and a 52 week high of $119.31. The company has a quick ratio of 1.22, a current ratio of 1.22 and a debt-to-equity ratio of 1.36. The firm’s 50 day moving average is $107.73 and its two-hundred day moving average is $95.33.

eBay (NASDAQ:EBAY) last announced its quarterly earnings results on Wednesday, April 29th. The e-commerce company reported $1.66 EPS for the quarter, beating the consensus estimate of $1.58 by $0.08. The company had revenue of $3.09 billion for the quarter, compared to analyst estimates of $3.04 billion. eBay had a net margin of 17.58% and a return on equity of 46.11%. The firm’s revenue was up 19.5% on a year-over-year basis. During the same period in the prior year, the firm posted $1.38 earnings per share. eBay has set its Q2 2026 guidance at 1.090-1.140 EPS. Research analysts forecast that eBay will post 4.91 EPS for the current fiscal year.

eBay Dividend Announcement

The company also recently disclosed a quarterly dividend, which was paid on Friday, June 12th. Stockholders of record on Friday, May 29th were issued a $0.31 dividend. This represents a $1.24 annualized dividend and a dividend yield of 1.1%. The ex-dividend date of this dividend was Friday, May 29th. eBay’s dividend payout ratio is presently 28.12%.

About eBay

eBay Inc is a global e-commerce company that operates an online marketplace connecting individual consumers and businesses for the sale and purchase of new, used and collectible goods. Founded in 1995 by Pierre Omidyar and headquartered in San Jose, California, eBay grew from its early auction-style site into a diversified platform offering both auction-format listings and fixed-price “Buy It Now” transactions. The company completed an initial public offering in the late 1990s and has since evolved its platform and services to support a broad range of product categories and buyer preferences.

The company’s core business centers on its marketplace platform, which provides listing, search and transaction capabilities for millions of items across consumer goods, electronics, fashion, collectibles and more.