Analyzing Sprinklr (NYSE:CXM) & Touchpoint Group (OTCMKTS:TGHI)

Sprinklr (NYSE:CXM) and Touchpoint Group (OTCMKTS:TGHI) are both small-cap business services companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, valuation, dividends, institutional ownership, risk, earnings and analyst recommendations.

Insider and Institutional Ownership

40.2% of Sprinklr shares are owned by institutional investors. 25.2% of Sprinklr shares are owned by insiders. Comparatively, 28.5% of Touchpoint Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Valuation and Earnings

This table compares Sprinklr and Touchpoint Group”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Sprinklr	$871.18 million	1.34	$22.91 million	$0.12	41.42
Touchpoint Group	N/A	N/A	N/A	N/A	N/A

Sprinklr has higher revenue and earnings than Touchpoint Group.

Risk & Volatility

Sprinklr has a beta of 0.59, meaning that its stock price is 41% less volatile than the S&P 500. Comparatively, Touchpoint Group has a beta of 0.43, meaning that its stock price is 57% less volatile than the S&P 500.

Analyst Recommendations

This is a summary of current ratings for Sprinklr and Touchpoint Group, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Sprinklr	2	4	2	0	2.00
Touchpoint Group	0	0	0	0	0.00

Sprinklr presently has a consensus target price of $7.79, indicating a potential upside of 56.65%. Given Sprinklr’s stronger consensus rating and higher possible upside, equities analysts plainly believe Sprinklr is more favorable than Touchpoint Group.

Profitability

This table compares Sprinklr and Touchpoint Group’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Sprinklr	3.29%	8.13%	4.03%
Touchpoint Group	N/A	N/A	N/A

Summary

Sprinklr beats Touchpoint Group on 9 of the 10 factors compared between the two stocks.

About Sprinklr

Sprinklr, Inc. provides enterprise cloud software products worldwide. The company operates Unified Customer Experience Management platform, a software that enables customer-facing teams to collaborate across internal silos, communicate across digital channels, and leverage a complete suite of capabilities to deliver customer experiences. Its products include Sprinklr Service, a suite of artificial intelligence (AI) powered products and solutions that unifies customer service across voice, digital, and social channels; Sprinklr Social, a suite of AI-powered products and solutions that unifies social media publishing and engagement across various channels; Sprinklr Insights, a suite of AI-powered products and solutions that unifies consumer, customer, competitive and industry data from a high volume of third-party, second-party and first-party sources; and Sprinklr Marketing, a suite of AI-powered products and solutions that unifies content production and content lifecycle management with paid campaign orchestration across various channels. The company also provides professional, managed, training, and consultancy services. Sprinklr, Inc. was founded in 2009 and is headquartered in New York, New York.

About Touchpoint Group

Touchpoint Group Holdings, Inc., through its subsidiaries, operates as a software development company in the United States, Hong Kong, China, and the United Kingdom. The company engages in the software development, design, integration, support, and maintenance services of a robust fan engagement platform that enhances fan experience and drives commercial aspects of the sport and entertainment business. Its fan engagement platform also brings users closer to the action by enabling them to engage with clubs, favorite players, peers, and relevant brands through various features, including live streaming, access to limited edition merchandise, gamification, user rewards, third party branded offers, credit cards, and related benefits. The company was formerly known as One Horizon Group, Inc. and changed its name to Touchpoint Group Holdings, Inc. in September 2019. Touchpoint Group Holdings, Inc. was incorporated in 1972 and is based in Miami, Florida.