ServiceNow (NYSE:NOW) Given New $115.00 Price Target at KeyCorp

ServiceNow (NYSE:NOW) had its price target cut by KeyCorp from $155.00 to $115.00 in a report released on Thursday, MarketBeat reports. They currently have an underweight rating on the information technology services provider’s stock.

Several other equities research analysts have also commented on NOW. BTIG Research reiterated a “buy” rating and issued a $200.00 price objective on shares of ServiceNow in a research report on Thursday. TD Cowen reaffirmed a “buy” rating on shares of ServiceNow in a research note on Tuesday, January 20th. Mizuho decreased their price objective on ServiceNow from $210.00 to $190.00 and set an “outperform” rating on the stock in a report on Wednesday, January 21st. BMO Capital Markets decreased their price target on ServiceNow from $175.00 to $170.00 and set an “outperform” rating on the stock in a research note on Thursday. Finally, Sanford C. Bernstein reaffirmed an “outperform” rating and set a $218.60 price objective on shares of ServiceNow in a research note on Thursday, October 30th. Two investment analysts have rated the stock with a Strong Buy rating, thirty-two have given a Buy rating, six have given a Hold rating and two have issued a Sell rating to the company. Based on data from MarketBeat, ServiceNow has an average rating of “Moderate Buy” and an average price target of $194.79.

ServiceNow Stock Down 9.8%

ServiceNow stock opened at $116.87 on Thursday. The company has a market cap of $121.35 billion, a PE ratio of 70.06, a price-to-earnings-growth ratio of 2.23 and a beta of 0.98. ServiceNow has a 1-year low of $113.13 and a 1-year high of $211.48. The stock’s 50 day moving average price is $150.71 and its 200 day moving average price is $171.41. The company has a debt-to-equity ratio of 0.13, a current ratio of 1.06 and a quick ratio of 1.06.

ServiceNow (NYSE:NOW) last posted its quarterly earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share for the quarter, topping analysts’ consensus estimates of $0.89 by $0.03. ServiceNow had a net margin of 13.16% and a return on equity of 19.47%. The business had revenue of $3.57 billion for the quarter, compared to analysts’ expectations of $3.53 billion. During the same period in the prior year, the company posted $0.73 EPS. The business’s revenue for the quarter was up 20.7% on a year-over-year basis. On average, sell-side analysts predict that ServiceNow will post 8.93 EPS for the current fiscal year.

Insider Buying and Selling at ServiceNow

In other ServiceNow news, Director Paul Edward Chamberlain sold 1,500 shares of the business’s stock in a transaction that occurred on Friday, November 28th. The shares were sold at an average price of $161.60, for a total transaction of $242,400.00. Following the completion of the sale, the director directly owned 47,930 shares in the company, valued at $7,745,488. The trade was a 3.03% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink. Also, insider Jacqueline P. Canney sold 470 shares of the stock in a transaction on Tuesday, November 18th. The stock was sold at an average price of $165.42, for a total transaction of $77,745.52. Following the completion of the sale, the insider directly owned 15,135 shares of the company’s stock, valued at $2,503,571.16. The trade was a 3.01% decrease in their position. The disclosure for this sale is available in the SEC filing. In the last ninety days, insiders have sold 15,310 shares of company stock worth $2,533,585. Company insiders own 0.34% of the company’s stock.

Institutional Trading of ServiceNow

Institutional investors have recently added to or reduced their stakes in the business. Kilter Group LLC acquired a new position in shares of ServiceNow during the second quarter worth about $25,000. IAG Wealth Partners LLC lifted its position in ServiceNow by 200.0% during the 3rd quarter. IAG Wealth Partners LLC now owns 27 shares of the information technology services provider’s stock worth $25,000 after acquiring an additional 18 shares in the last quarter. Noble Wealth Management PBC lifted its position in ServiceNow by 400.0% during the 4th quarter. Noble Wealth Management PBC now owns 160 shares of the information technology services provider’s stock worth $25,000 after acquiring an additional 128 shares in the last quarter. Lodestone Wealth Management LLC purchased a new position in ServiceNow in the 4th quarter worth approximately $26,000. Finally, Albion Financial Group UT grew its position in ServiceNow by 400.0% in the fourth quarter. Albion Financial Group UT now owns 170 shares of the information technology services provider’s stock valued at $26,000 after acquiring an additional 136 shares in the last quarter. 87.18% of the stock is owned by hedge funds and other institutional investors.

Key Stories Impacting ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Q4 results beat revenue and EPS estimates and management highlighted accelerating AI adoption (Now Assist usage, strong enterprise deals). NOW Q4 Earnings Beat Estimates
• Positive Sentiment: Board authorized an additional $5 billion repurchase program (including $2B accelerated), which should support EPS and offset dilution. Q4 Results & $5B Buyback
• Positive Sentiment: Expanded AI partnerships (Anthropic, OpenAI) and new large customer deployments (Fiserv, Panasonic) reinforce long‑term AI monetization potential. ServiceNow inks Anthropic deal
• Neutral Sentiment: Several firms reaffirm buy/overweight ratings (DA Davidson, Cantor Fitzgerald, BTIG, Needham, UBS) even as some adjust targets — showing conviction but varied views on valuation. Analyst coverage roundup
• Neutral Sentiment: Company reiterated a bullish 2026 outlook overall, but guidance contained nuances investors parsed closely (subscription revenue growth guidance mid-to-high teens vs. prior pace). Q4 release & guidance
• Negative Sentiment: Investors reacted to guidance that implies a modest deceleration in subscription growth (management guided ~19.5%–20.0% subscription growth for 2026), prompting concern about acceleration. ServiceNow guides to steeper slowdown
• Negative Sentiment: Wider market fear of AI disruption and a selloff in software names amplified the move; major headlines flagged a sectorwide slide and “bear market” language. US software stocks slide
• Negative Sentiment: Several analysts trimmed price targets (KeyCorp cut to $115/underweight, Macquarie cut to $140, others trimmed targets), adding downward pressure despite some buy ratings. Analyst target cuts

ServiceNow Company Profile

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.