Amazon.com (NASDAQ:AMZN) Price Target Raised to $305.00

Amazon.com (NASDAQ:AMZN) had its price objective upped by Wells Fargo & Company from $301.00 to $305.00 in a research report released on Friday,Benzinga reports. Wells Fargo & Company currently has an overweight rating on the e-commerce giant’s stock.

Several other equities research analysts also recently issued reports on the company. TD Cowen restated a “buy” rating on shares of Amazon.com in a report on Friday. Morgan Stanley reiterated an “overweight” rating and issued a $300.00 price objective (down from $315.00) on shares of Amazon.com in a research report on Friday. Stifel Nicolaus set a $300.00 target price on shares of Amazon.com and gave the stock a “buy” rating in a report on Tuesday, January 27th. Citizens Jmp lifted their price target on shares of Amazon.com from $300.00 to $315.00 and gave the company an “outperform” rating in a research note on Monday, February 2nd. Finally, Argus reissued a “buy” rating and set a $325.00 price objective on shares of Amazon.com in a research report on Friday. Fifty-five analysts have rated the stock with a Buy rating and four have assigned a Hold rating to the stock. Based on data from MarketBeat.com, Amazon.com has a consensus rating of “Moderate Buy” and a consensus target price of $290.28.

Amazon.com Stock Down 5.6%

Shares of NASDAQ:AMZN opened at $210.27 on Friday. The company has a 50 day moving average price of $233.50 and a two-hundred day moving average price of $229.80. The company has a debt-to-equity ratio of 0.16, a quick ratio of 0.88 and a current ratio of 1.05. The company has a market capitalization of $2.25 trillion, a PE ratio of 29.33, a PEG ratio of 1.32 and a beta of 1.37. Amazon.com has a 52 week low of $161.38 and a 52 week high of $258.60.

Amazon.com (NASDAQ:AMZN) last announced its quarterly earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, missing the consensus estimate of $1.97 by ($0.02). Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The firm had revenue of $213.39 billion during the quarter, compared to analyst estimates of $211.02 billion. During the same period last year, the firm earned $1.86 EPS. Amazon.com’s quarterly revenue was up 13.6% on a year-over-year basis. Analysts forecast that Amazon.com will post 6.31 earnings per share for the current year.

Insider Transactions at Amazon.com

In other Amazon.com news, Director Daniel P. Huttenlocher sold 1,237 shares of the business’s stock in a transaction dated Thursday, November 20th. The shares were sold at an average price of $226.61, for a total transaction of $280,316.57. Following the sale, the director directly owned 26,148 shares of the company’s stock, valued at $5,925,398.28. The trade was a 4.52% decrease in their position. The sale was disclosed in a filing with the SEC, which is available through this link. Also, Director Keith Brian Alexander sold 900 shares of the stock in a transaction dated Monday, November 17th. The stock was sold at an average price of $233.00, for a total transaction of $209,700.00. Following the transaction, the director owned 7,170 shares of the company’s stock, valued at approximately $1,670,610. This represents a 11.15% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last ninety days, insiders sold 47,061 shares of company stock worth $10,351,262. 10.80% of the stock is owned by insiders.

Institutional Inflows and Outflows

Several institutional investors have recently made changes to their positions in the stock. Wilson Asset Management International PTY Ltd. acquired a new stake in shares of Amazon.com during the 2nd quarter worth about $11,102,000. American Capital Advisory LLC grew its stake in Amazon.com by 63.9% in the 3rd quarter. American Capital Advisory LLC now owns 8,081 shares of the e-commerce giant’s stock valued at $1,774,000 after buying an additional 3,152 shares during the last quarter. ARK Investment Management LLC raised its holdings in Amazon.com by 8.3% in the 2nd quarter. ARK Investment Management LLC now owns 1,140,494 shares of the e-commerce giant’s stock valued at $250,213,000 after acquiring an additional 86,978 shares during the period. Buckhead Capital Management LLC lifted its position in Amazon.com by 16.1% during the second quarter. Buckhead Capital Management LLC now owns 28,407 shares of the e-commerce giant’s stock worth $6,232,000 after acquiring an additional 3,948 shares during the last quarter. Finally, Alpha Wealth Funds LLC boosted its holdings in shares of Amazon.com by 172.8% during the second quarter. Alpha Wealth Funds LLC now owns 3,012 shares of the e-commerce giant’s stock worth $667,000 after acquiring an additional 1,908 shares during the period. Institutional investors and hedge funds own 72.20% of the company’s stock.

Amazon.com News Roundup

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS and sales beat/strength — Amazon reported solid Q4 revenue and faster AWS growth, reinforcing the cloud growth thesis. AWS Q4 beat (CNBC)
• Positive Sentiment: Anthropic stake re‑valuation — Amazon’s earlier $8B investment in Anthropic is now being valued much higher (~$60.6B), underlining upside in AI partnerships and non‑core assets. Anthropic valuation (Business Insider)
• Positive Sentiment: Near‑term tax relief improves cash flow — Recent U.S. tax changes materially reduced Amazon’s federal tax cash outlays in 2025, which helps fund heavier capex without a proportional hit to free cash flow. Tax law reduces Amazon tax bill (WSJ)
• Neutral Sentiment: Management stance — CEO Andy Jassy said he’s “confident” the $200B program will deliver attractive returns over time; that defends the strategy but leaves timing/ROIC execution risk. CEO confidence (CNBC)
• Neutral Sentiment: New ad/AI product moves — Amazon is opening ad platform capabilities to AI agents (Ads MCP server beta), which could expand ad monetization but will take time to scale. Ads MCP beta (Newsfile)
• Negative Sentiment: CapEx shock and small EPS miss spooked traders — Amazon guided to roughly $200B in 2026 capex (well above expectations) and reported a slight EPS miss; that combination triggered heavy selling and a sharp gap lower in after‑hours/premarket trading. $200B capex guide (Reuters)
• Negative Sentiment: Regulatory and analyst pushback — Germany’s cartel office banned certain marketplace pricing controls and ordered repayments, adding regulatory risk; several firms also trimmed near‑term targets or flagged margin/cash‑flow risk tied to heavy capex. Germany antitrust (Reuters)

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.