Analysts’ Weekly Ratings Updates for Lamar Advertising (LAMR)

A number of research firms have changed their ratings and price targets for Lamar Advertising (NASDAQ: LAMR):

• 2/24/2026 – Lamar Advertising had its price target raised by Wells Fargo & Company from $121.00 to $136.00. They now have an “equal weight” rating on the stock.
• 2/23/2026 – Lamar Advertising was upgraded by Weiss Ratings from “hold (c+)” to “buy (b)”.
• 2/23/2026 – Lamar Advertising was given a new $150.00 price target by UBS Group AG.
• 2/23/2026 – Lamar Advertising had its “buy” rating reaffirmed by TD Cowen.

Lamar Advertising Increases Dividend

The business also recently declared a quarterly dividend, which will be paid on Tuesday, March 31st. Investors of record on Monday, March 16th will be issued a dividend of $1.60 per share. This is an increase from Lamar Advertising’s previous quarterly dividend of $1.55. This represents a $6.40 dividend on an annualized basis and a dividend yield of 4.6%. The ex-dividend date of this dividend is Monday, March 16th. Lamar Advertising’s dividend payout ratio is 107.45%.

Lamar Advertising Company (NASDAQ: LAMR) is one of North America’s largest outdoor advertising firms, specializing in out-of-home media solutions. Since its founding in 1902, the company has grown through a combination of organic expansion and strategic acquisitions to offer a broad portfolio of advertising products. Its core business centers on billboard advertising, encompassing traditional static billboards and a rapidly expanding network of digital displays. These assets enable advertisers to reach consumers with high-impact messaging along highways, in urban centers, and at high-traffic intersections.

In addition to highway billboards, Lamar offers a variety of supplemental out-of-home formats, including transit advertising on buses and shelters, and logo signage at travel plazas and gas stations.