ServiceNow, Inc. $NOW Shares Purchased by Central Bank & Trust Co.

Central Bank & Trust Co. boosted its position in ServiceNow, Inc. (NYSE:NOW) by 316.8% in the 4th quarter, Holdings Channel reports. The fund owned 9,745 shares of the information technology services provider’s stock after purchasing an additional 7,407 shares during the period. Central Bank & Trust Co.’s holdings in ServiceNow were worth $1,493,000 at the end of the most recent quarter.

Several other institutional investors also recently bought and sold shares of the business. Sei Investments Co. boosted its stake in ServiceNow by 7.1% in the 3rd quarter. Sei Investments Co. now owns 396,517 shares of the information technology services provider’s stock worth $364,903,000 after buying an additional 26,241 shares during the last quarter. Jacobs & Co. CA increased its stake in shares of ServiceNow by 477.3% during the 4th quarter. Jacobs & Co. CA now owns 60,245 shares of the information technology services provider’s stock valued at $9,228,000 after acquiring an additional 49,809 shares during the last quarter. Temasek Holdings Private Ltd increased its stake in shares of ServiceNow by 29.8% during the 3rd quarter. Temasek Holdings Private Ltd now owns 117,005 shares of the information technology services provider’s stock valued at $107,677,000 after acquiring an additional 26,850 shares during the last quarter. Union Bancaire Privee UBP SA lifted its holdings in shares of ServiceNow by 444.9% during the 4th quarter. Union Bancaire Privee UBP SA now owns 321,331 shares of the information technology services provider’s stock worth $46,834,000 after acquiring an additional 262,362 shares during the period. Finally, MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. boosted its position in shares of ServiceNow by 27.1% in the third quarter. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. now owns 269,379 shares of the information technology services provider’s stock worth $250,196,000 after acquiring an additional 57,423 shares during the last quarter. 87.18% of the stock is currently owned by institutional investors and hedge funds.

ServiceNow Trading Up 0.4%

Shares of NOW stock opened at $110.86 on Tuesday. The company has a quick ratio of 1.00, a current ratio of 1.00 and a debt-to-equity ratio of 0.12. ServiceNow, Inc. has a fifty-two week low of $98.00 and a fifty-two week high of $211.48. The firm’s 50 day moving average price is $115.29 and its two-hundred day moving average price is $152.12. The stock has a market cap of $115.96 billion, a price-to-earnings ratio of 66.46, a price-to-earnings-growth ratio of 1.87 and a beta of 0.99.

ServiceNow (NYSE:NOW) last released its quarterly earnings data on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.89 by $0.03. ServiceNow had a net margin of 13.16% and a return on equity of 18.54%. The company had revenue of $3.57 billion during the quarter, compared to analyst estimates of $3.53 billion. During the same quarter in the prior year, the business earned $0.73 earnings per share. The business’s quarterly revenue was up 20.7% compared to the same quarter last year. On average, analysts anticipate that ServiceNow, Inc. will post 8.93 EPS for the current year.

Insider Buying and Selling

In other news, insider Kevin Thomas Mcbride sold 1,400 shares of the company’s stock in a transaction dated Friday, February 13th. The stock was sold at an average price of $105.71, for a total value of $147,994.00. Following the completion of the sale, the insider owned 26,314 shares of the company’s stock, valued at $2,781,652.94. This represents a 5.05% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, Director Paul Edward Chamberlain sold 1,500 shares of the stock in a transaction dated Thursday, February 12th. The shares were sold at an average price of $101.17, for a total value of $151,755.00. Following the completion of the sale, the director owned 46,430 shares of the company’s stock, valued at approximately $4,697,323.10. This trade represents a 3.13% decrease in their position. The SEC filing for this sale provides additional information. In the last three months, insiders sold 16,237 shares of company stock valued at $1,697,162. Company insiders own 0.34% of the company’s stock.

ServiceNow News Roundup

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Analyst reaffirmation and bullish outlook — Citizens reiterated a Market Outperform rating and $260 price target, citing ServiceNow’s customer relationships, architecture and its “AI Control Tower” positioning for the agentic era. This endorsement supports longer-term upside expectations. Article Title
• Positive Sentiment: Platform ecosystem expansion — Novaworks launched an AI-native HCM operating system built on ServiceNow and raised an $8M seed round with participation from ServiceNow Ventures, extending ServiceNow’s Total Workforce Management narrative and increasing potential monetization paths for HR use-cases on the core platform. Article Title
• Positive Sentiment: Investor conviction pieces argue buy-the-dip — multiple retail-focused pieces make the case that ServiceNow’s workflow moat and proprietary data make it resilient versus AI disruption, helping attract buyers during the broader SaaS sell-off. Article Title
• Neutral Sentiment: Comparative analyst pieces highlight both opportunity and competition — coverage comparing MongoDB (MDB) and ServiceNow notes both ride enterprise AI demand but differ on growth visibility and monetization pace; the pieces underline upside potential but also competitive dynamics to monitor. Article Title
• Neutral Sentiment: Ticker/name noise from unrelated firms — a separate firm (NowVertical, TSXV: NOW) announced an engagement expansion; investors should note this is a different company but it can create occasional search/ticker noise. Article Title
• Negative Sentiment: Sectorwide AI/SaaS pressure remains a headwind — articles and market commentary note an ongoing SaaS sell-off driven by AI disruption fears; even high-quality names like ServiceNow can trade lower or underperform near-term while investors reassess multiples and adoption timing. Article Title

Wall Street Analysts Forecast Growth

A number of equities research analysts recently issued reports on the stock. TD Cowen lowered their target price on shares of ServiceNow from $200.00 to $185.00 and set a “buy” rating for the company in a report on Thursday, January 29th. Mizuho cut their price target on shares of ServiceNow from $210.00 to $190.00 and set an “outperform” rating on the stock in a research note on Wednesday, January 21st. Jefferies Financial Group decreased their price target on shares of ServiceNow from $230.00 to $175.00 and set a “buy” rating on the stock in a report on Friday, January 23rd. BMO Capital Markets dropped their price objective on ServiceNow from $175.00 to $170.00 and set an “outperform” rating for the company in a report on Thursday, January 29th. Finally, Guggenheim raised ServiceNow from a “sell” rating to a “neutral” rating in a research report on Tuesday, December 16th. Three analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, five have assigned a Hold rating and two have issued a Sell rating to the stock. According to MarketBeat.com, ServiceNow currently has an average rating of “Moderate Buy” and a consensus price target of $192.61.

ServiceNow Company Profile

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.