Firethorn Wealth Partners LLC grew its holdings in Alphabet Inc. (NASDAQ:GOOGL – Free Report) by 21.0% during the 3rd quarter, according to the company in its most recent disclosure with the SEC. The fund owned 13,569 shares of the information services provider’s stock after purchasing an additional 2,354 shares during the quarter. Alphabet comprises 1.3% of Firethorn Wealth Partners LLC’s portfolio, making the stock its 18th biggest holding. Firethorn Wealth Partners LLC’s holdings in Alphabet were worth $3,299,000 at the end of the most recent quarter.
A number of other institutional investors have also made changes to their positions in the business. Financial Gravity Companies Inc. acquired a new position in shares of Alphabet during the second quarter worth approximately $31,000. CarsonAllaria Wealth Management Ltd. increased its position in Alphabet by 36.4% during the second quarter. CarsonAllaria Wealth Management Ltd. now owns 251 shares of the information services provider’s stock worth $44,000 after acquiring an additional 67 shares during the period. Vermillion & White Wealth Management Group LLC increased its position in Alphabet by 37.9% during the second quarter. Vermillion & White Wealth Management Group LLC now owns 324 shares of the information services provider’s stock worth $57,000 after acquiring an additional 89 shares during the period. Christopher J. Hasenberg Inc raised its stake in Alphabet by 77.6% during the 2nd quarter. Christopher J. Hasenberg Inc now owns 348 shares of the information services provider’s stock valued at $61,000 after purchasing an additional 152 shares during the last quarter. Finally, S&T Bank PA boosted its holdings in Alphabet by 40.2% in the 2nd quarter. S&T Bank PA now owns 345 shares of the information services provider’s stock valued at $61,000 after purchasing an additional 99 shares during the period. 40.03% of the stock is currently owned by institutional investors.
Alphabet Price Performance
Shares of GOOGL stock opened at $307.16 on Friday. The stock’s fifty day simple moving average is $289.19 and its 200 day simple moving average is $234.27. Alphabet Inc. has a one year low of $140.53 and a one year high of $328.83. The firm has a market cap of $3.71 trillion, a price-to-earnings ratio of 30.29, a P/E/G ratio of 1.78 and a beta of 1.07. The company has a debt-to-equity ratio of 0.06, a current ratio of 1.75 and a quick ratio of 1.75.
Alphabet Announces Dividend
The company also recently declared a quarterly dividend, which was paid on Monday, December 15th. Shareholders of record on Monday, December 8th were given a $0.21 dividend. The ex-dividend date was Monday, December 8th. This represents a $0.84 dividend on an annualized basis and a yield of 0.3%. Alphabet’s payout ratio is 8.28%.
Wall Street Analyst Weigh In
Several research analysts have recently issued reports on GOOGL shares. BNP Paribas Exane began coverage on shares of Alphabet in a report on Monday, November 24th. They set an “outperform” rating and a $355.00 price objective on the stock. BNP Paribas began coverage on Alphabet in a research note on Monday, November 24th. They set an “outperform” rating and a $355.00 price target on the stock. Truist Financial set a $350.00 price objective on Alphabet and gave the stock a “buy” rating in a research report on Friday, December 5th. Barclays reissued an “overweight” rating and set a $315.00 price objective (up previously from $250.00) on shares of Alphabet in a report on Thursday, October 30th. Finally, BMO Capital Markets upped their target price on Alphabet from $340.00 to $343.00 and gave the company an “outperform” rating in a research note on Tuesday, December 16th. Four equities research analysts have rated the stock with a Strong Buy rating, forty-one have given a Buy rating and six have assigned a Hold rating to the company’s stock. According to MarketBeat, Alphabet currently has an average rating of “Moderate Buy” and a consensus price target of $315.90.
Read Our Latest Stock Report on Alphabet
Key Stores Impacting Alphabet
Here are the key news stories impacting Alphabet this week:
- Positive Sentiment: Google Cloud locked an expanded, multibillion-dollar strategic deal with Palo Alto Networks — reported by Reuters as “approaching $10 billion” — which materially strengthens Cloud revenue outlook and security services momentum. Google Cloud lands deal with Palo Alto Networks
- Positive Sentiment: Citigroup raised its price target to $350 and kept a Buy rating — a notable analyst upgrade that signals upward earnings/valuation expectations and supports short‑term buying interest. Citigroup adjusts price target on Alphabet
- Positive Sentiment: Google reports strong talent flows in AI — ~20% of 2025 AI software engineer hires were “boomerangs” (ex‑employees) — which investors view as a competitive advantage in the AI arms race vs. OpenAI/Anthropic/Meta. Google’s boomerang year
- Neutral Sentiment: Technical/trading signals flagged a Power Inflow alert (benzinga), which can attract short‑term momentum traders but is not a fundamental catalyst. GOOG Hits Intraday High After Key Trading Signal
- Neutral Sentiment: Coverage and thematic stories (Zacks, cloud lists, MarketBeat pieces) are keeping retail/institutional attention on GOOGL as a core cloud and AI holding — supporting flows but not an immediate earnings surprise. Alphabet is a trending stock (Zacks)
- Negative Sentiment: A Spanish consumer group has launched preliminary legal action alleging sensitive data collection and privacy violations — an escalation that could lead to fines or longer-term compliance costs. Spanish consumer group seeks to sue Google in data row
- Negative Sentiment: Mexico’s antitrust authority ordered Google to drop certain Android restrictions — another regulatory action that can pressure mobile‑related revenue/margins and raises the risk of further regional remedies. Mexico’s antitrust commission resolves Android case
- Negative Sentiment: Large insider stock sales were disclosed this week (CEO Sundar Pichai and other executives/directors sold shares), which can be viewed negatively by some investors even if sales are routine or for diversification/tax reasons. SEC filing: Sundar Pichai insider sale
Insider Activity
In other news, CEO Sundar Pichai sold 32,500 shares of the firm’s stock in a transaction that occurred on Monday, December 15th. The shares were sold at an average price of $299.80, for a total transaction of $9,743,500.00. Following the completion of the sale, the chief executive officer owned 2,239,619 shares of the company’s stock, valued at approximately $671,437,776.20. This trade represents a 1.43% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is accessible through this link. Also, Director Frances Arnold sold 102 shares of Alphabet stock in a transaction that occurred on Monday, December 1st. The shares were sold at an average price of $317.66, for a total transaction of $32,401.32. Following the completion of the transaction, the director owned 18,104 shares of the company’s stock, valued at $5,750,916.64. This trade represents a 0.56% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders sold a total of 226,128 shares of company stock valued at $63,183,331 over the last three months. 11.64% of the stock is owned by corporate insiders.
Alphabet Company Profile
Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.
Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.
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