Riverbridge Partners LLC trimmed its stake in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 3.3% during the third quarter, Holdings Channel reports. The institutional investor owned 632,358 shares of the e-commerce giant’s stock after selling 21,252 shares during the period. Amazon.com makes up about 2.3% of Riverbridge Partners LLC’s holdings, making the stock its 10th largest position. Riverbridge Partners LLC’s holdings in Amazon.com were worth $138,847,000 at the end of the most recent quarter.
A number of other institutional investors also recently made changes to their positions in AMZN. Retirement Income Solutions Inc. increased its stake in shares of Amazon.com by 2.8% during the third quarter. Retirement Income Solutions Inc. now owns 18,492 shares of the e-commerce giant’s stock valued at $4,060,000 after acquiring an additional 506 shares during the period. Walker Asset Management LLC lifted its position in Amazon.com by 4.8% in the third quarter. Walker Asset Management LLC now owns 8,860 shares of the e-commerce giant’s stock worth $1,945,000 after purchasing an additional 405 shares during the period. Northwest Wealth Management LLC boosted its stake in Amazon.com by 0.6% during the 3rd quarter. Northwest Wealth Management LLC now owns 20,786 shares of the e-commerce giant’s stock valued at $4,564,000 after purchasing an additional 129 shares in the last quarter. Cohen Investment Advisors LLC increased its position in shares of Amazon.com by 1.3% during the 3rd quarter. Cohen Investment Advisors LLC now owns 35,378 shares of the e-commerce giant’s stock valued at $7,768,000 after purchasing an additional 470 shares during the period. Finally, Parkwoods Wealth Partners LLC raised its stake in shares of Amazon.com by 95.4% in the 3rd quarter. Parkwoods Wealth Partners LLC now owns 4,078 shares of the e-commerce giant’s stock worth $895,000 after buying an additional 1,991 shares in the last quarter. 72.20% of the stock is owned by institutional investors and hedge funds.
Amazon.com News Roundup
Here are the key news stories impacting Amazon.com this week:
- Positive Sentiment: Analysts and retail outlets are pitching Amazon as a buy heading into 2026 on expected cloud demand and AI-driven data center spending; this supportive narrative is helping sentiment. Is Amazon Stock a Buy Ahead of 2026?
- Positive Sentiment: Long-term bulls list AMZN among top “buy and hold” or top Magnificent Seven picks for 2026 because of AWS scale and retail cash generation — a reason investors accumulate on weakness. If I Could Buy Only 1 “Magnificent Seven” Stock in 2026, This Would Be It
- Positive Sentiment: Sector‑wide rebound in tech and easing AI fears helped AMZN get a lift in a thin holiday market, per analysts noting improving sentiment for large cloud names. The Zacks Analyst Blog Analog Devices, Amazon.com and Fortive
- Neutral Sentiment: Pieces comparing Amazon to Microsoft frame AMZN as a core cloud/AI play but stress tradeoffs (retail exposure, capex) — useful for positioning but not a clear near‑term price catalyst. Amazon vs. Microsoft: Which Stock Is a Better Buy for 2026 and Beyond?
- Neutral Sentiment: Market commentary notes AMZN’s unique mix (retail + AWS) and underperformance vs. peers; that creates both upside if cloud execution accelerates and vulnerability if it lags. Tech Corner: AMZN Underperformance & Unique Outlook
- Negative Sentiment: NVIDIA’s $20B Groq deal tightens competition for low‑latency inference hardware — a development that could raise AWS infrastructure costs or force Amazon to accelerate capex to stay competitive. This is a material industry risk for AMZN’s cloud franchise. NVIDIA’s $20B Groq Deal Is a Warning Shot to AI Rivals (AMZN)
- Negative Sentiment: Operational risk resurfaced after an AWS outage on Dec. 24, reigniting concerns about cloud reliability and monopoly risks — outages can spur customer migrations or pricing pressure. Amazon Web Service’s Christmas Eve Outage Reignites Concerns Over Cloud Monopoly Risks
- Negative Sentiment: Critical takes and warnings highlight valuation/operational flags and note some institutional selling — items that could pressure near‑term price action if they gather momentum. Amazon Stock Faces Dangers – Here Are Some Warning Signs
Amazon.com Stock Performance
Amazon.com (NASDAQ:AMZN – Get Free Report) last posted its quarterly earnings data on Thursday, October 30th. The e-commerce giant reported $1.95 EPS for the quarter, topping analysts’ consensus estimates of $1.57 by $0.38. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The firm had revenue of $180.17 billion during the quarter, compared to analyst estimates of $177.53 billion. During the same quarter last year, the business posted $1.43 EPS. The company’s revenue was up 13.4% on a year-over-year basis. On average, equities research analysts expect that Amazon.com, Inc. will post 6.31 earnings per share for the current year.
Analyst Ratings Changes
Several research analysts recently weighed in on the company. KeyCorp reaffirmed an “overweight” rating on shares of Amazon.com in a research note on Friday, December 5th. The Goldman Sachs Group raised their price objective on shares of Amazon.com from $240.00 to $275.00 and gave the company a “buy” rating in a research report on Friday, October 3rd. Zacks Research raised shares of Amazon.com from a “hold” rating to a “strong-buy” rating in a research note on Wednesday, October 22nd. Daiwa Capital Markets increased their target price on shares of Amazon.com from $254.00 to $300.00 and gave the company a “buy” rating in a research note on Tuesday, November 11th. Finally, Royal Bank Of Canada restated a “buy” rating and set a $300.00 target price on shares of Amazon.com in a report on Tuesday, December 2nd. Two equities research analysts have rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and three have given a Hold rating to the stock. According to data from MarketBeat, the company has an average rating of “Moderate Buy” and a consensus price target of $295.50.
Get Our Latest Research Report on AMZN
Insider Buying and Selling
In other news, Director Daniel P. Huttenlocher sold 1,237 shares of the firm’s stock in a transaction on Thursday, November 20th. The stock was sold at an average price of $226.61, for a total value of $280,316.57. Following the completion of the sale, the director owned 26,148 shares of the company’s stock, valued at $5,925,398.28. This trade represents a 4.52% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available at this link. Also, CEO Andrew R. Jassy sold 19,872 shares of Amazon.com stock in a transaction on Friday, November 21st. The shares were sold at an average price of $216.94, for a total value of $4,311,031.68. Following the transaction, the chief executive officer owned 2,208,310 shares in the company, valued at $479,070,771.40. This represents a 0.89% decrease in their position. The SEC filing for this sale provides additional information. Over the last three months, insiders have sold 82,234 shares of company stock valued at $19,076,767. 9.70% of the stock is currently owned by company insiders.
Amazon.com Profile
Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.
Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.
Featured Stories
- Five stocks we like better than Amazon.com
- Wall Street Stockpicker Names #1 Stock of 2026
- ALERT: Drop these 5 stocks before January 2026!
- The $650 Million Bet on AI’s Future
- Nvidia x 1,000,000
- GOLD ALERT
Want to see what other hedge funds are holding AMZN? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Amazon.com, Inc. (NASDAQ:AMZN – Free Report).
Receive News & Ratings for Amazon.com Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Amazon.com and related companies with MarketBeat.com's FREE daily email newsletter.
