Amazon.com, Inc. $AMZN Shares Acquired by Cerity Partners LLC

Cerity Partners LLC increased its position in Amazon.com, Inc. (NASDAQ:AMZN) by 4.2% in the 3rd quarter, Holdings Channel reports. The firm owned 4,498,676 shares of the e-commerce giant’s stock after buying an additional 183,237 shares during the quarter. Amazon.com comprises approximately 1.6% of Cerity Partners LLC’s investment portfolio, making the stock its 9th biggest position. Cerity Partners LLC’s holdings in Amazon.com were worth $985,581,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

Several other institutional investors and hedge funds have also recently bought and sold shares of the business. Carderock Capital Management Inc. acquired a new stake in shares of Amazon.com during the 2nd quarter valued at about $27,000. Maryland Capital Advisors Inc. raised its position in Amazon.com by 81.9% in the second quarter. Maryland Capital Advisors Inc. now owns 211 shares of the e-commerce giant’s stock worth $46,000 after purchasing an additional 95 shares in the last quarter. Ryan Investment Management Inc. bought a new position in Amazon.com during the second quarter worth about $48,000. Cooksen Wealth LLC boosted its holdings in Amazon.com by 23.5% during the second quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock valued at $54,000 after purchasing an additional 47 shares in the last quarter. Finally, PayPay Securities Corp boosted its holdings in Amazon.com by 62.3% during the third quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant’s stock valued at $55,000 after purchasing an additional 96 shares in the last quarter. Institutional investors own 72.20% of the company’s stock.

Amazon.com Price Performance

Shares of AMZN stock opened at $231.00 on Wednesday. Amazon.com, Inc. has a 1 year low of $161.38 and a 1 year high of $258.60. The company has a current ratio of 1.01, a quick ratio of 0.80 and a debt-to-equity ratio of 0.14. The firm’s 50 day moving average is $231.91 and its 200-day moving average is $228.84. The firm has a market capitalization of $2.47 trillion, a price-to-earnings ratio of 32.63, a PEG ratio of 1.50 and a beta of 1.37.

Amazon.com (NASDAQ:AMZN) last posted its quarterly earnings data on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share for the quarter, topping the consensus estimate of $1.57 by $0.38. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The firm had revenue of $180.17 billion during the quarter, compared to analysts’ expectations of $177.53 billion. During the same quarter in the previous year, the company posted $1.43 EPS. Amazon.com’s revenue was up 13.4% on a year-over-year basis. Sell-side analysts forecast that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.

Insider Activity

In related news, CEO Douglas J. Herrington sold 2,500 shares of the business’s stock in a transaction that occurred on Monday, December 1st. The shares were sold at an average price of $233.22, for a total transaction of $583,050.00. Following the completion of the sale, the chief executive officer directly owned 505,934 shares of the company’s stock, valued at $117,993,927.48. The trade was a 0.49% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is available at this link. Also, Director Keith Brian Alexander sold 900 shares of the firm’s stock in a transaction that occurred on Monday, November 17th. The shares were sold at an average price of $233.00, for a total transaction of $209,700.00. Following the completion of the transaction, the director directly owned 7,170 shares in the company, valued at approximately $1,670,610. The trade was a 11.15% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. In the last three months, insiders sold 79,734 shares of company stock worth $18,534,017. Corporate insiders own 10.80% of the company’s stock.

Wall Street Analysts Forecast Growth

A number of equities analysts have recently issued reports on the company. Wall Street Zen cut Amazon.com from a “buy” rating to a “hold” rating in a report on Saturday, January 10th. Roth Capital lifted their price objective on Amazon.com from $250.00 to $270.00 and gave the company a “buy” rating in a report on Friday, October 31st. Wolfe Research restated an “outperform” rating and issued a $275.00 target price on shares of Amazon.com in a research note on Monday, January 5th. Citigroup reiterated a “market outperform” rating on shares of Amazon.com in a research report on Monday, January 12th. Finally, BNP Paribas began coverage on shares of Amazon.com in a report on Monday, November 24th. They set an “outperform” rating for the company. One analyst has rated the stock with a Strong Buy rating, fifty-six have issued a Buy rating and four have assigned a Hold rating to the company. According to data from MarketBeat, the company currently has an average rating of “Moderate Buy” and a consensus target price of $296.41.

Key Headlines Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Analyst upgrades and higher price targets — several firms have raised targets or reiterated bullish ratings (Scotiabank bumped its PT to $300; other shops keep AMZN as a top pick), offering a multi‑month upside case if AWS/AI momentum continues. Scotiabank adjusts PT on Amazon to $300
• Positive Sentiment: AI / AWS bullish narrative — analysts (e.g., Bernstein) and social chatter highlight AWS revenue acceleration and AI workloads as high‑margin growth drivers that could re‑rate the stock over 2026. Amazon seen as strong AI bull case (Bernstein)
• Positive Sentiment: Options/pricing signals show potential contrarian upside — high near‑term put yields suggest hedging demand and a possible oversold setup ahead of earnings, which some traders read as an opportunity for a post‑earnings rally. Is Amazon Too Cheap Ahead of Earnings? (Barchart)
• Positive Sentiment: Product and commerce expansion — operational moves like Dash Cart payment upgrades and UK quick‑commerce pilots support longer‑term retail convenience gains that could improve margins/retention over time. Amazon adds more payment options to Dash Cart
• Neutral Sentiment: Near‑term trading strategies vary — some investors are buying ahead of earnings for a “catch‑up” trade while others prefer to wait for the report to avoid a sell‑the‑news move; the upcoming Q4 print is the main catalyst. 2 Ways to Trade Amazon Ahead of Earnings (MarketBeat)
• Negative Sentiment: Tariff‑driven price pressure — CEO Andy Jassy said tariffs are starting to “creep” into consumer prices as pre‑bought inventory runs down, a development that can hurt demand and squeeze third‑party seller dynamics on the platform. Tariffs starting to bump up product prices (Reuters)
• Negative Sentiment: Macro / market headwinds — a tech‑led selloff tied to geopolitical rhetoric weighed on the Magnificent Seven broadly, making AMZN more sensitive to headline risk today. Tech stocks lead selloff amid rhetoric (Investopedia)
• Negative Sentiment: Insider selling — publicly reported insider sales have been heavy recently (multiple executives selling), which can be perceived negatively by some investors even if sales are for diversification or tax reasons. QuiverQuant: Insider activity and AMZN analysis

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.