B. Riley Financial Upgrades PubMatic (NASDAQ:PUBM) to “Buy”

PubMatic (NASDAQ:PUBM) was upgraded by B. Riley Financial from a “neutral” rating to a “buy” rating in a research report issued on Friday, MarketBeat reports. The brokerage presently has a $10.50 target price on the stock, up from their prior target price of $10.00. B. Riley Financial’s target price points to a potential upside of 29.63% from the stock’s previous close.

Several other equities analysts have also commented on PUBM. Wall Street Zen lowered shares of PubMatic from a “hold” rating to a “sell” rating in a research report on Saturday, January 10th. Weiss Ratings restated a “sell (d)” rating on shares of PubMatic in a research report on Thursday, January 22nd. Wolfe Research reaffirmed an “outperform” rating and set a $14.00 price target on shares of PubMatic in a report on Monday, January 5th. Rosenblatt Securities boosted their price objective on PubMatic from $17.00 to $20.00 and gave the stock a “buy” rating in a research report on Tuesday, November 11th. Finally, Evercore increased their price objective on PubMatic from $12.00 to $13.00 and gave the stock an “outperform” rating in a report on Tuesday, November 11th. One research analyst has rated the stock with a Strong Buy rating, six have assigned a Buy rating, one has given a Hold rating and one has assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, PubMatic has a consensus rating of “Moderate Buy” and an average price target of $12.63.

PubMatic Trading Up 14.6%

NASDAQ:PUBM opened at $8.10 on Friday. The stock has a 50 day moving average of $7.62 and a 200-day moving average of $8.26. The firm has a market capitalization of $376.00 million, a PE ratio of -26.13 and a beta of 1.58. PubMatic has a 52 week low of $6.15 and a 52 week high of $13.88.

PubMatic (NASDAQ:PUBM) last announced its quarterly earnings results on Thursday, February 26th. The company reported $0.29 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.16 by $0.13. PubMatic had a negative return on equity of 5.68% and a negative net margin of 5.11%.The business had revenue of $80.05 million for the quarter, compared to the consensus estimate of $76.12 million. As a group, analysts predict that PubMatic will post 0.22 EPS for the current fiscal year.

Insider Activity at PubMatic

In related news, CEO Rajeev K. Goel sold 44,000 shares of the business’s stock in a transaction that occurred on Tuesday, January 20th. The stock was sold at an average price of $7.55, for a total transaction of $332,200.00. The sale was disclosed in a legal filing with the SEC, which is available at this hyperlink. Insiders have sold a total of 431,650 shares of company stock worth $3,434,455 in the last quarter. 26.42% of the stock is owned by company insiders.

Institutional Trading of PubMatic

A number of hedge funds and other institutional investors have recently modified their holdings of PUBM. Jane Street Group LLC boosted its stake in PubMatic by 55.7% during the first quarter. Jane Street Group LLC now owns 109,423 shares of the company’s stock valued at $1,000,000 after buying an additional 39,124 shares in the last quarter. CWM LLC raised its position in PubMatic by 506.1% in the second quarter. CWM LLC now owns 5,964 shares of the company’s stock worth $74,000 after acquiring an additional 4,980 shares in the last quarter. GWN Securities Inc. acquired a new stake in PubMatic in the 2nd quarter valued at about $165,000. Corton Capital Inc. boosted its position in shares of PubMatic by 68.8% during the 2nd quarter. Corton Capital Inc. now owns 16,884 shares of the company’s stock valued at $210,000 after purchasing an additional 6,884 shares in the last quarter. Finally, Fox Run Management L.L.C. bought a new stake in PubMatic during the second quarter worth approximately $332,000. Institutional investors own 64.26% of the company’s stock.

Key Stories Impacting PubMatic

Here are the key news stories impacting PubMatic this week:

• Positive Sentiment: Q4 earnings and revenue beat—PubMatic reported $0.29 EPS vs. $0.16 expected and revenue of $80.05M vs. $76.12M, a clear upside that likely moved the stock. Press Release / Slide Deck
• Positive Sentiment: Analyst upgrades and higher price targets — Rosenblatt raised its price target to $21 and kept a Buy rating (large upside vs. current levels), and B. Riley upgraded the stock to Buy with a $10.50 target; these endorsements add buying momentum. Benzinga
• Positive Sentiment: Management guided Q1 revenue to $58.0M–$60.0M (slightly above consensus) and signaled a push for double‑digit revenue growth in H2 2026—this forward commentary supports upward revision expectations. PubMatic targets double-digit revenue growth in H2 2026 while accelerating agentic AI adoption
• Positive Sentiment: Strategic focus on agentic AI—coverage highlights management accelerating agentic AI investments, which investors view as a growth and differentiation catalyst for programmatic ad technology. PubMatic Is All In On Agentic AI
• Neutral Sentiment: Full earnings materials and call transcript are available for deeper due diligence (slides, press release, and transcript provide color on margins, product traction, and channel dynamics). Earnings Transcript & Materials
• Negative Sentiment: Profitability remains a concern—PubMatic still reported a negative net margin (~‑2.5%) and negative ROE, and Q4 EPS ($0.29) was below last year’s $0.41, which could temper sentiment despite the beat. Zacks: Surpasses Q4 Estimates

PubMatic Company Profile

PubMatic is a cloud-based digital advertising technology company that provides a supply-side platform (SSP) enabling publishers to automate and optimize the sale of their ad inventory across display, mobile, video and connected TV channels. Its core offerings include real-time bidding infrastructure, header bidding solutions under the OpenWrap brand and data analytics tools that deliver actionable insights on audience engagement and monetization performance. By facilitating seamless auctions and providing transparent reporting, PubMatic helps publishers maximize yield while improving buyer experiences.

Founded in 2006 by Rajeev Goel and a team of ad-tech veterans, PubMatic grew from an early entrant in programmatic selling to a publicly traded company, listing on the Nasdaq (symbol: PUBM) in December 2020.