Atria Investments Inc Sells 27,091 Shares of Sony Corporation $SONY

Atria Investments Inc cut its stake in shares of Sony Corporation (NYSE:SONY) by 10.2% during the 3rd quarter, according to its most recent 13F filing with the Securities and Exchange Commission. The firm owned 238,292 shares of the company’s stock after selling 27,091 shares during the quarter. Atria Investments Inc’s holdings in Sony were worth $6,860,000 as of its most recent SEC filing.

Other institutional investors and hedge funds also recently made changes to their positions in the company. Sound Income Strategies LLC bought a new stake in Sony in the third quarter worth approximately $25,000. NewSquare Capital LLC bought a new position in shares of Sony during the 2nd quarter worth about $28,000. GPS Wealth Strategies Group LLC grew its position in Sony by 220.7% in the 2nd quarter. GPS Wealth Strategies Group LLC now owns 1,148 shares of the company’s stock valued at $30,000 after purchasing an additional 790 shares during the period. Country Trust Bank bought a new stake in Sony during the 2nd quarter worth approximately $30,000. Finally, Highline Wealth Partners LLC boosted its holdings in Sony by 46.7% during the 3rd quarter. Highline Wealth Partners LLC now owns 1,316 shares of the company’s stock worth $38,000 after acquiring an additional 419 shares during the last quarter. Institutional investors and hedge funds own 14.05% of the company’s stock.

Analyst Upgrades and Downgrades

A number of research firms recently issued reports on SONY. Nomura upgraded shares of Sony from a “neutral” rating to a “buy” rating in a report on Wednesday, November 19th. Weiss Ratings lowered Sony from a “buy (b-)” rating to a “hold (c-)” rating in a report on Friday, February 6th. Zacks Research downgraded Sony from a “strong-buy” rating to a “hold” rating in a research report on Monday, January 12th. Wolfe Research upgraded Sony from a “peer perform” rating to an “outperform” rating in a research report on Wednesday, November 5th. Finally, Wall Street Zen raised shares of Sony to a “hold” rating in a research report on Saturday, December 6th. Six investment analysts have rated the stock with a Buy rating and two have given a Hold rating to the company. According to data from MarketBeat, Sony has a consensus rating of “Moderate Buy” and a consensus price target of $31.50.

Sony Price Performance

Shares of NYSE:SONY opened at $23.18 on Friday. The company has a debt-to-equity ratio of 0.10, a current ratio of 1.22 and a quick ratio of 0.97. Sony Corporation has a 1-year low of $20.42 and a 1-year high of $30.34. The firm’s 50 day simple moving average is $24.50 and its two-hundred day simple moving average is $26.97. The company has a market capitalization of $140.18 billion, a P/E ratio of -115.89, a P/E/G ratio of 8.26 and a beta of 0.97.

Key Stories Impacting Sony

Here are the key news stories impacting Sony this week:

• Positive Sentiment: Major tech press overwhelmingly praises Sony’s new WF-1000XM6 earbuds — reviewers from The Verge, CNET, Lifehacker, Mashable and Forbes call them class-leading for noise cancellation and sound, which supports premium pricing and potential unit/ASP upside in the audio segment. The Sony WF-1000XM6 earbuds reclaim the noise-canceling crown
• Positive Sentiment: Sony Pictures lands Jason Momoa for a feature adaptation of the Helldivers video game (Justin Lin attached), scheduled for Fall 2027 — a marquee casting that can boost marketing momentum and downstream box office/streaming value for SONY’s movies division. Jason Momoa To Star In Sony’s Feature Take Of ‘Helldivers’ Video Game From Justin Lin; Fall 2027 Release Set
• Neutral Sentiment: Comparisons vs. Apple’s AirPods Pro 3 show Sony often bests rivals on noise cancellation and fit — good for positioning but the category remains highly competitive and dependent on ecosystem lock-in. Sony WF-1000XM6 vs. Apple AirPods Pro 3: I listened to both earbuds, and this pair wins
• Neutral Sentiment: Coverage notes a premium price for the XM6 lineup; strong reviews may justify it but higher ASPs could limit volume if consumer sensitivity rises. Sony’s new XM6 earbuds are finally here — but you’ll want to brace yourself
• Neutral Sentiment: Sony teases new colors and readies iterative headphone products while older models (WH-1000XM5) see steep discounts — this helps clear inventory and widen consumer reach but can compress average selling prices. Sony might be teasing a new color of the WH-1000XM6 headphones
• Negative Sentiment: Sony Pictures Animation has canceled at least one multi-year project and other film cancellations were reported — such development churn can lead to write-offs and indicates volatility in content slate execution, a potential near-term headwind for studio margins. Sony Pictures Animation Scraps Thai-Inspired Animated Film After Two Years in Development; The Director Shares Art and Details

Sony Profile

Sony Group Corporation (NYSE: SONY) is a Japanese multinational conglomerate headquartered in Minato, Tokyo. Founded in 1946 by Masaru Ibuka and Akio Morita, Sony has grown from an electronics maker into a diversified global company with operations spanning consumer electronics, entertainment, gaming, semiconductors and financial services. The company’s shares trade in Japan and its American Depositary Receipts trade on the New York Stock Exchange under the ticker SONY.

Sony’s primary businesses include Electronics Products & Solutions, which covers televisions, audio equipment, digital cameras and professional broadcast systems; Game & Network Services, anchored by the PlayStation platform, consoles, software and online services; Music and Pictures, through Sony Music Entertainment and Sony Pictures Entertainment, producing, distributing and licensing recorded music, film and television content; Imaging & Sensing Solutions, which develops CMOS image sensors and other semiconductor components; and Financial Services, offering life insurance, banking and other financial products in Japan.