MediaAlpha (NYSE:MAX – Get Free Report) is anticipated to post its Q4 2025 results after the market closes on Monday, February 23rd. Analysts expect MediaAlpha to post earnings of $0.25 per share and revenue of $296.4210 million for the quarter. Individuals may review the information on the company’s upcoming Q4 2025 earning report for the latest details on the call scheduled for Monday, February 23, 2026 at 5:00 PM ET.
MediaAlpha Price Performance
NYSE MAX opened at $7.16 on Monday. The firm has a market capitalization of $466.29 million, a P/E ratio of -238.42 and a beta of 1.29. MediaAlpha has a 1-year low of $7.14 and a 1-year high of $13.92. The business’s 50-day simple moving average is $11.35 and its 200-day simple moving average is $11.54.
Analyst Upgrades and Downgrades
Several research analysts recently commented on the stock. Zacks Research lowered shares of MediaAlpha from a “hold” rating to a “strong sell” rating in a report on Thursday, January 29th. Canaccord Genuity Group reissued a “buy” rating and issued a $15.00 price objective on shares of MediaAlpha in a research report on Thursday, October 30th. Weiss Ratings reissued a “sell (d)” rating on shares of MediaAlpha in a research note on Monday, December 29th. JPMorgan Chase & Co. lifted their target price on shares of MediaAlpha from $14.00 to $15.00 and gave the company an “overweight” rating in a report on Thursday, October 30th. Finally, Wall Street Zen raised shares of MediaAlpha from a “buy” rating to a “strong-buy” rating in a research report on Sunday, January 11th. Five research analysts have rated the stock with a Buy rating, one has assigned a Hold rating and two have given a Sell rating to the company’s stock. According to MarketBeat.com, MediaAlpha presently has an average rating of “Hold” and a consensus target price of $17.25.
Insiders Place Their Bets
In related news, CRO Keith Cramer sold 10,000 shares of MediaAlpha stock in a transaction on Monday, December 15th. The shares were sold at an average price of $12.83, for a total value of $128,300.00. Following the completion of the sale, the executive owned 187,169 shares in the company, valued at approximately $2,401,378.27. The trade was a 5.07% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this link. Also, CTO Kuanling Amy Yeh sold 12,000 shares of the business’s stock in a transaction dated Wednesday, December 10th. The stock was sold at an average price of $13.49, for a total transaction of $161,880.00. Following the completion of the sale, the chief technology officer directly owned 402,662 shares of the company’s stock, valued at $5,431,910.38. The trade was a 2.89% decrease in their position. The SEC filing for this sale provides additional information. Insiders have sold 500,200 shares of company stock worth $6,041,058 in the last quarter. 11.53% of the stock is owned by corporate insiders.
Institutional Trading of MediaAlpha
Institutional investors and hedge funds have recently modified their holdings of the business. Creative Planning bought a new position in MediaAlpha in the 2nd quarter valued at about $168,000. JPMorgan Chase & Co. lifted its stake in shares of MediaAlpha by 75.9% in the 2nd quarter. JPMorgan Chase & Co. now owns 542,246 shares of the company’s stock worth $5,938,000 after acquiring an additional 233,948 shares during the period. Legal & General Group Plc lifted its stake in shares of MediaAlpha by 29.3% in the 2nd quarter. Legal & General Group Plc now owns 36,315 shares of the company’s stock worth $398,000 after acquiring an additional 8,229 shares during the period. Rhumbline Advisers boosted its holdings in shares of MediaAlpha by 34.4% in the second quarter. Rhumbline Advisers now owns 55,622 shares of the company’s stock valued at $609,000 after acquiring an additional 14,234 shares in the last quarter. Finally, XTX Topco Ltd acquired a new position in shares of MediaAlpha during the second quarter valued at approximately $153,000. 64.39% of the stock is owned by institutional investors and hedge funds.
MediaAlpha Company Profile
MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company’s platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.
The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.
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