Amazon.com, Inc. $AMZN Stock Position Increased by J. Safra Sarasin Holding AG

J. Safra Sarasin Holding AG raised its position in Amazon.com, Inc. (NASDAQ:AMZN) by 6.1% in the third quarter, Holdings Channel reports. The institutional investor owned 778,697 shares of the e-commerce giant’s stock after purchasing an additional 44,701 shares during the period. Amazon.com accounts for about 2.8% of J. Safra Sarasin Holding AG’s portfolio, making the stock its 4th largest position. J. Safra Sarasin Holding AG’s holdings in Amazon.com were worth $171,069,000 at the end of the most recent quarter.

A number of other large investors have also modified their holdings of AMZN. Fairway Wealth LLC boosted its position in Amazon.com by 113.2% during the third quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock worth $25,000 after purchasing an additional 60 shares in the last quarter. Sellwood Investment Partners LLC purchased a new stake in shares of Amazon.com in the third quarter valued at approximately $27,000. Cooksen Wealth LLC raised its stake in shares of Amazon.com by 23.5% during the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock worth $54,000 after buying an additional 47 shares during the period. PayPay Securities Corp lifted its position in shares of Amazon.com by 62.3% during the 3rd quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant’s stock valued at $55,000 after buying an additional 96 shares in the last quarter. Finally, Access Investment Management LLC purchased a new position in shares of Amazon.com during the 2nd quarter valued at approximately $74,000. Institutional investors and hedge funds own 72.20% of the company’s stock.

Analysts Set New Price Targets

Several brokerages recently commented on AMZN. China Renaissance boosted their price target on shares of Amazon.com from $278.00 to $300.00 and gave the stock a “buy” rating in a report on Monday, November 3rd. Pivotal Research boosted their target price on shares of Amazon.com from $285.00 to $300.00 and gave the stock a “buy” rating in a research note on Friday, October 31st. Wedbush reduced their price target on shares of Amazon.com from $340.00 to $300.00 and set an “outperform” rating for the company in a research report on Friday, February 6th. Citizens Jmp lifted their price objective on Amazon.com from $300.00 to $315.00 and gave the stock an “outperform” rating in a report on Monday, February 2nd. Finally, Morgan Stanley reiterated an “overweight” rating and set a $300.00 price objective (down from $315.00) on shares of Amazon.com in a research note on Friday, February 6th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-four have given a Buy rating and four have given a Hold rating to the company. According to data from MarketBeat, the company currently has an average rating of “Moderate Buy” and an average price target of $287.48.

Insider Activity

In related news, CEO Matthew S. Garman sold 17,768 shares of the company’s stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.90, for a total value of $3,853,879.20. Following the transaction, the chief executive officer directly owned 6,273 shares in the company, valued at approximately $1,360,613.70. This represents a 73.91% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is accessible through this link. Also, Director Daniel P. Huttenlocher sold 1,237 shares of the firm’s stock in a transaction on Thursday, November 20th. The stock was sold at an average price of $226.61, for a total value of $280,316.57. Following the sale, the director directly owned 26,148 shares of the company’s stock, valued at approximately $5,925,398.28. This trade represents a 4.52% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold 42,377 shares of company stock valued at $9,236,277 over the last three months. 10.80% of the stock is currently owned by company insiders.

Trending Headlines about Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Analysts and technicals make a bullish case — market commentators note Amazon is deeply oversold (multi-year low RSI) and several analysts have reiterated buy ratings, arguing upside is large if the stock stabilizes. Amazon Erases a Year of Gains—2 Reasons the Market’s Wrong
• Positive Sentiment: Institutional buying: prominent funds (including Soros Fund Management, Baupost and others) have reportedly increased AMZN stakes recently, a vote of confidence from large investors that can support the stock. Soros Fund Management boosts Amazon.com stake by 133,385 shares
• Positive Sentiment: Options income opportunity: one-month put options at strikes 10–15% below current levels show attractive yields, which can entice value buyers and create a floor for downside. Amazon Put Options at Lower Strike Prices Have High Yields
• Neutral Sentiment: Amazon moving into AI-content marketplaces — partnering with publishers to sell content to AI firms could open new advertising/content revenue but timing and monetization remain uncertain. Tech Giants Look to Bridge AI and Publishing Worlds
• Neutral Sentiment: Short-lived service disruptions — a Cloudflare incident affected X and some AWS customers; these operational blips can spur headlines but haven’t signaled broad, lasting AWS weakness. Cloudflare Reports Issues as X and Amazon Web Services Are Disrupted
• Negative Sentiment: Massive AI spending and capex worries — reports that Amazon plans up to $200B in AI-related spending have spooked investors who fear near-term profit pressure and a hit to key metrics, driving much of the recent selloff. Amazon Spends $200 Billion on AI Amid Cloud Competition
• Negative Sentiment: PR backlash: Amazon’s Ring faced consumer revulsion over a Super Bowl ad depicting AI surveillance, creating short-term brand/PR risk that may amplify negative sentiment. Amazon’s Ring decides maybe partnering with a police surveillance firm is a bad idea after wide revulsion at Super Bowl ad
• Negative Sentiment: Some sell-side caution: at least one research shop recently trimmed its price target, reflecting uncertainty about how the spending cycle will affect near-term returns. New Street Research Cuts Amazon.com (NASDAQ:AMZN) Price Target to $285.00

Amazon.com Price Performance

NASDAQ:AMZN opened at $198.79 on Tuesday. Amazon.com, Inc. has a one year low of $161.38 and a one year high of $258.60. The stock has a market cap of $2.13 trillion, a PE ratio of 27.73, a P/E/G ratio of 1.27 and a beta of 1.37. The company has a debt-to-equity ratio of 0.16, a quick ratio of 0.88 and a current ratio of 1.05. The stock has a 50 day moving average price of $230.12 and a 200 day moving average price of $228.57.

Amazon.com (NASDAQ:AMZN) last issued its earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, missing the consensus estimate of $1.97 by ($0.02). Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The company had revenue of $213.39 billion during the quarter, compared to analysts’ expectations of $211.02 billion. During the same quarter in the previous year, the company earned $1.86 earnings per share. The firm’s quarterly revenue was up 13.6% compared to the same quarter last year. Equities research analysts expect that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.